---
title: "Cannondale vs KTM: Which is searched more?"
description: "Which is more popular in search, Cannondale or KTM? Compare estimated monthly branded-search demand and Share of Search inside the Downhill bike brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/cannondale-vs-ktm"
publisher: "Brandwave"
---

# Cannondale vs KTM: Which is searched more?

Which is more popular in search, Cannondale or KTM? Compare estimated monthly branded-search demand and Share of Search inside the Downhill bike brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Cannondale and KTM
- **Competitive set**: Downhill bike brands
- **Market**: Global
- **Month measured**: Sep 2026
- **Cannondale Share of Search**: 11.2%
- **KTM Share of Search**: 68.1%

## Which is more popular in search, Cannondale or KTM?

- In September 2026, KTM had more branded searches than Cannondale among downhill bike brands worldwide. KTM was estimated to have 1.5M branded searches compared to Cannondale’s 246K, and held a 68.1% Share of Search versus Cannondale’s 11.2%.
- KTM was ahead of Cannondale in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Cannondale’s estimated Share of Search among downhill bike brands worldwide moved from 9.8% to 11.2%, and its estimated monthly branded searches held steady at 246K.
- Across the 12 months ending September 2026, KTM’s estimated Share of Search among downhill bike brands worldwide moved from 73.2% to 68.1%, and its estimated monthly branded searches moved from 1.8M to 1.5M.

## How did search popularity change for downhill bike brands worldwide in September 2026?

- In September 2026, KTM gained estimated Share of Search among downhill bike brands worldwide, from 64.2% to 68.1%.
- In September 2026, Cannondale lost estimated Share of Search among downhill bike brands worldwide, from 12.9% to 11.2%.

## Month by month

| Month | Cannondale estimated searches | Cannondale Share of Search | Cannondale rank | KTM estimated searches | KTM Share of Search | KTM rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 246K | 9.8% | 2 | 1.8M | 73.2% | 1 |
| Nov 2025 | 201K | 8.5% | 2 | 1.8M | 77% | 1 |
| Dec 2025 | 165K | 7.2% | 2 | 1.8M | 79.4% | 1 |
| Jan 2026 | 201K | 9.9% | 2 | 1.5M | 73.9% | 1 |
| Feb 2026 | 246K | 11.8% | 2 | 1.5M | 72.2% | 1 |
| Mar 2026 | 368K | 16% | 2 | 1.5M | 65.2% | 1 |
| Apr 2026 | 368K | 15.4% | 2 | 1.5M | 62.7% | 1 |
| May 2026 | 368K | 15.2% | 2 | 1.5M | 62.1% | 1 |
| Jun 2026 | 301K | 13.4% | 2 | 1.5M | 66.6% | 1 |
| Jul 2026 | 301K | 15.3% | 2 | 1.2M | 61.8% | 1 |
| Aug 2026 | 301K | 12.9% | 2 | 1.5M | 64.2% | 1 |
| Sep 2026 | 246K | 11.2% | 2 | 1.5M | 68.1% | 1 |

## How each brand is measured

Brandwave collects information about searches that people make online using Cannondale’s and KTM’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Cannondale**: Measured on the search term “cannondale”.
- **KTM**: Measured on the search term “ktm”.

- [Cannondale profile](/demand/global-en/brands/cannondale)
- [KTM profile](/demand/global-en/brands/ktm)
- [All downhill bike brands worldwide](/demand/global-en/categories/downhill-bike-brands): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Cannondale or KTM?

In September 2026, KTM had more branded searches than Cannondale among downhill bike brands worldwide. KTM was estimated to have 1.5M branded searches compared to Cannondale’s 246K, and held a 68.1% Share of Search versus Cannondale’s 11.2%.

## Cite this page

Brandwave. "Cannondale vs KTM: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/cannondale-vs-ktm

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/cannondale-vs-ktm. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
