--- title: "Buzzsprout vs Spotify for Creators: Which is searched more?" description: "Is Buzzsprout or Spotify for Creators more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Podcast hosting platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/buzzsprout-vs-spotify-for-creators" publisher: "Brandwave" --- # Buzzsprout vs Spotify for Creators: Which is searched more? Is Buzzsprout or Spotify for Creators more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Podcast hosting platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Buzzsprout and Spotify for Creators - **Competitive set**: Podcast hosting platforms - **Market**: Global - **Month measured**: Sep 2026 - **Buzzsprout Share of Search**: 10.1% - **Spotify for Creators Share of Search**: 39.2% ## Is Buzzsprout or Spotify for Creators more popular in search? - In September 2026, Spotify for Creators had more branded searches than Buzzsprout among podcast hosting platforms worldwide. Spotify for Creators had about 135,000 branded searches, while Buzzsprout had 34,700. Spotify for Creators made up 39.2% of all podcast hosting platform searches we track, and Buzzsprout accounted for 10.1%. - Spotify for Creators was ahead of Buzzsprout in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Buzzsprout’s share of searches among podcast hosting platforms worldwide moved from 15.1% to 10.1%, and its estimated monthly branded searches moved from 54.9K to 34.7K. - Across the 12 months ending September 2026, Spotify for Creators’ share of searches among podcast hosting platforms worldwide moved from 24.9% to 39.2%, and its estimated monthly branded searches moved from 90.5K to 135K. ## Top podcast hosting platforms in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, both Buzzsprout and Spotify for Creators showed up in all five answers. Spotify for Creators was listed before Buzzsprout in three of them. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Buzzsprout | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Spotify for Creators | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | Transistor | 3rd | 3 of 3 | 0 of 2 | 3 of 5 | | RSS.com | 4th | 2 of 3 | 2 of 2 | 4 of 5 | | Captivate | 5th | 3 of 3 | 2 of 2 | 5 of 5 | | Riverside | 6th | 0 of 3 | 2 of 2 | 2 of 5 | | Podbean | 7th | 2 of 3 | 0 of 2 | 2 of 5 | | RedCircle | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Acast | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Libsyn | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about podcast hosting platforms - Asked ChatGPT "Which podcast hosting platform should I use?": 1. Spotify for Creators, 2. Buzzsprout, 3. Transistor, 4. Captivate, 5. RSS.com - Asked ChatGPT "What are the best podcast hosting platforms?": 1. Buzzsprout, 2. Transistor, 3. Spotify for Creators, 4. Captivate, 5. RSS.com, 6. Podbean - Asked ChatGPT "What's the best podcast hosting platform for publishing and distribution?": 1. Buzzsprout, 2. Transistor, 3. Spotify for Creators, 4. Captivate, 5. Podbean - Searched Google, AI Overview "podcast hosting platform": 1. Spotify for Creators, 2. Buzzsprout, 3. RSS.com, 4. Riverside, 5. Captivate - Searched Google, AI Overview "podcast hosting service": 1. Spotify for Creators, 2. Buzzsprout, 3. RSS.com, 4. Riverside, 5. Captivate Not named in any answer: RedCircle, Acast and Libsyn. Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026. ## How did search popularity change for podcast hosting platforms worldwide in September 2026? - In September 2026, Buzzsprout lost share of searches among podcast hosting platforms worldwide, from 11% to 10.1%. - Estimated monthly branded searches for Spotify for Creators worldwide rose 49.2% over 12 measured months, from 90.5K to 135K in September 2026. ## Month by month | Month | Buzzsprout estimated searches | Buzzsprout Share of Search | Buzzsprout rank | Spotify for Creators estimated searches | Spotify for Creators Share of Search | Spotify for Creators rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 54.9K | 15.1% | 3 | 90.5K | 24.9% | 2 | | Nov 2025 | 45.9K | 13.9% | 4 | 90.5K | 27.3% | 2 | | Dec 2025 | 45.9K | 14.5% | 3 | 90.5K | 28.6% | 2 | | Jan 2026 | 56.1K | 15.2% | 3 | 110K | 29.7% | 2 | | Feb 2026 | 45.9K | 12.8% | 3 | 110K | 30.6% | 2 | | Mar 2026 | 56.1K | 13.9% | 3 | 135K | 33.4% | 1 | | Apr 2026 | 44.9K | 11.9% | 3 | 135K | 35.7% | 1 | | May 2026 | 43.4K | 11.6% | 3 | 135K | 36.1% | 1 | | Jun 2026 | 44.9K | 12.9% | 3 | 135K | 38.8% | 1 | | Jul 2026 | 38.5K | 11.4% | 3 | 135K | 40.1% | 1 | | Aug 2026 | 37.5K | 11% | 3 | 135K | 39.7% | 1 | | Sep 2026 | 34.7K | 10.1% | 3 | 135K | 39.2% | 1 | ## How each brand is measured Brandwave collects information about searches that people make online using Buzzsprout’s and Spotify for Creators’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Buzzsprout**: Measured on the search terms “buzzsprout” and “buzzsprout podcast hosting”, summed into one figure. - **Spotify for Creators**: Measured on the search term “spotify for creators”. - [Buzzsprout profile](/demand/global-en/brands/buzzsprout) - [Spotify for Creators profile](/demand/global-en/brands/spotify-for-creators) - [All podcast hosting platforms worldwide](/demand/global-en/categories/podcast-hosting-platforms): The set both shares are measured inside, 10 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Buzzsprout or Spotify for Creators more popular in search? In September 2026, Spotify for Creators had more branded searches than Buzzsprout among podcast hosting platforms worldwide. Spotify for Creators had about 135,000 branded searches, while Buzzsprout had 34,700. Spotify for Creators made up 39.2% of all podcast hosting platform searches we track, and Buzzsprout accounted for 10.1%. ## Cite this page Brandwave. "Buzzsprout vs Spotify for Creators: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/buzzsprout-vs-spotify-for-creators This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/buzzsprout-vs-spotify-for-creators. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.