---
title: "Butter Payments vs Churnkey: Which is searched more?"
description: "Is Butter Payments or Churnkey more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Subscription payment recovery platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/butter-payments-vs-churnkey"
publisher: "Brandwave"
---

# Butter Payments vs Churnkey: Which is searched more?

Is Butter Payments or Churnkey more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Subscription payment recovery platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Butter Payments and Churnkey
- **Competitive set**: Subscription payment recovery platforms
- **Market**: Global
- **Month measured**: Sep 2026
- **Butter Payments Share of Search**: 1.1%
- **Churnkey Share of Search**: 3.7%

## Is Butter Payments or Churnkey more popular in search?

- In September 2026, Churnkey had more branded searches than Butter Payments among subscription payment recovery platforms worldwide. Churnkey had about 1,300 branded searches, while Butter Payments had 400. Churnkey made up 3.7% of all subscription payment recovery platform searches we track, and Butter Payments accounted for 1.1%.
- Churnkey was ahead of Butter Payments in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Butter Payments’ share of searches among subscription payment recovery platforms worldwide moved from 2.3% to 1.1%, and its estimated monthly branded searches moved from 920 to 400.
- Across the 12 months ending September 2026, Churnkey’s share of searches among subscription payment recovery platforms worldwide moved from 3.3% to 3.7%, and its estimated monthly branded searches held steady at 1.3K.

## Top subscription payment recovery platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Churnkey was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Butter Payments was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Churnkey was listed before Butter Payments in every answer.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Churnkey | 1st | 3 of 3 | 1 of 2 | 4 of 5 |
| Churn Buster | 2nd | 3 of 3 | 0 of 2 | 3 of 5 |
| Paddle Retain | 3rd | 2 of 3 | 1 of 2 | 3 of 5 |
| Chargebee | 4th | 3 of 3 | 1 of 2 | 4 of 5 |
| Recurly | 5th | 2 of 3 | 0 of 2 | 2 of 5 |
| Butter Payments | 6th | 1 of 3 | 0 of 2 | 1 of 5 |
| FlexPay | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Gravy | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about subscription payment recovery platforms

- Asked ChatGPT "Which subscription payment recovery platform should I use?": 1. Churn Buster, 2. Churnkey, 3. Recurly, 4. Chargebee
- Asked ChatGPT "What are the best subscription payment recovery platforms?": 1. Churnkey, 2. Churn Buster, 3. Chargebee, 4. Butter Payments, 5. Paddle Retain
- Asked ChatGPT "What's the best subscription payment recovery platform for failed payments?": 1. Churnkey, 2. Churn Buster, 3. Paddle Retain, 4. Recurly, 5. Chargebee
- Searched Google, AI Overview "payment recovery software": named none of the brands we track
- Searched Google, AI Overview "failed payment software": 1. Paddle Retain, 2. Churnkey, 3. Chargebee

Not named in any answer: FlexPay and Gravy.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026.

## How did search popularity change for subscription payment recovery platforms worldwide in September 2026?

- In September 2026, Churnkey gained share of searches among subscription payment recovery platforms worldwide, from 3.1% to 3.7%.
- Estimated monthly branded searches for Butter Payments worldwide fell 56.5% over 12 measured months, from 920 to 400 in September 2026.

## Month by month

| Month | Butter Payments estimated searches | Butter Payments Share of Search | Butter Payments rank | Churnkey estimated searches | Churnkey Share of Search | Churnkey rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 920 | 2.3% | 4 | 1.3K | 3.3% | 3 |
| Nov 2025 | 630 | 1.7% | 4 | 1K | 2.7% | 3 |
| Dec 2025 | 420 | 1.1% | 5 | 1.9K | 5.2% | 3 |
| Jan 2026 | 510 | 1.3% | 5 | 1.6K | 4.2% | 3 |
| Feb 2026 | 510 | 1.3% | 5 | 1.6K | 4.2% | 3 |
| Mar 2026 | 630 | 1.4% | 5 | 1.6K | 3.6% | 3 |
| Apr 2026 | 500 | 1.4% | 5 | 1.3K | 3.6% | 3 |
| May 2026 | 340 | 0.94% | 5 | 1.3K | 3.6% | 3 |
| Jun 2026 | 340 | 0.98% | 5 | 1.3K | 3.7% | 3 |
| Jul 2026 | 340 | 0.82% | 5 | 1K | 2.4% | 3 |
| Aug 2026 | 410 | 0.98% | 5 | 1.3K | 3.1% | 3 |
| Sep 2026 | 400 | 1.1% | 5 | 1.3K | 3.7% | 3 |

## How each brand is measured

Brandwave collects information about searches that people make online using Butter Payments’ and Churnkey’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Butter Payments**: Measured on the search terms “butter payments” and “butterpayments”, summed into one figure.
- **Churnkey**: Measured on the search term “churnkey”.

- [Butter Payments profile](/demand/global-en/brands/butter-payments)
- [Churnkey profile](/demand/global-en/brands/churnkey)
- [All subscription payment recovery platforms worldwide](/demand/global-en/categories/subscription-payment-recovery-platforms): The set both shares are measured inside, 8 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Butter Payments or Churnkey more popular in search?

In September 2026, Churnkey had more branded searches than Butter Payments among subscription payment recovery platforms worldwide. Churnkey had about 1,300 branded searches, while Butter Payments had 400. Churnkey made up 3.7% of all subscription payment recovery platform searches we track, and Butter Payments accounted for 1.1%.

## Cite this page

Brandwave. "Butter Payments vs Churnkey: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/butter-payments-vs-churnkey

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/butter-payments-vs-churnkey. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
