---
title: "Business Wire vs EIN Presswire: Which is more popular by branded search?"
description: "Which is more popular in search, Business Wire or EIN Presswire? Compare estimated monthly branded-search demand and Share of Search inside the Press release distribution platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/business-wire-vs-ein-presswire"
publisher: "Brandwave"
---

# Business Wire vs EIN Presswire: Which is more popular by branded search?

Which is more popular in search, Business Wire or EIN Presswire? Compare estimated monthly branded-search demand and Share of Search inside the Press release distribution platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Business Wire and EIN Presswire
- **Competitive set**: Press release distribution platforms
- **Market**: Global
- **Month measured**: Aug 2026
- **Business Wire Share of Search**: 21.2%
- **EIN Presswire Share of Search**: 21.1%

## Which is more popular in search, Business Wire or EIN Presswire?

- In August 2026, Business Wire and EIN Presswire were level on Share of Search among press release distribution platforms worldwide, with an estimated 12.6K versus 12.5K branded searches, at 21.2% and 21.1% estimated Share of Search.
- Business Wire was ahead of EIN Presswire in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Business Wire’s estimated Share of Search among press release distribution platforms worldwide moved from 23.4% to 21.2%, and its estimated monthly branded searches moved from 18.8K to 12.6K.
- Across the 11 months ending August 2026, EIN Presswire’s estimated Share of Search among press release distribution platforms worldwide moved from 10.6% to 21.1%, and its estimated monthly branded searches moved from 8.5K to 12.5K.

## How did search popularity change for press release distribution platforms worldwide in August 2026?

- In August 2026, EIN Presswire gained estimated Share of Search among press release distribution platforms worldwide, from 19.9% to 21.1%.
- In August 2026, Business Wire gained estimated Share of Search among press release distribution platforms worldwide, from 20.5% to 21.2%.

## Month by month

| Month | Business Wire estimated searches | Business Wire Share of Search | Business Wire rank | EIN Presswire estimated searches | EIN Presswire Share of Search | EIN Presswire rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 18.8K | 23.4% | 2 | 8.5K | 10.6% | 4 |
| Nov 2025 | 23K | 31.8% | 2 | 8.5K | 11.8% | 4 |
| Dec 2025 | 42.3K | 46.9% | 1 | 7K | 7.8% | 4 |
| Jan 2026 | 55.7K | 48.8% | 1 | 10.4K | 9.1% | 4 |
| Feb 2026 | 51.9K | 46.2% | 1 | 8.4K | 7.5% | 4 |
| Mar 2026 | 37.5K | 40% | 1 | 10.3K | 11% | 3 |
| Apr 2026 | 37.7K | 41.8% | 1 | 10.4K | 11.5% | 4 |
| May 2026 | 21.3K | 29.1% | 2 | 10.3K | 14.2% | 3 |
| Jun 2026 | 30.6K | 36.5% | 1 | 12.5K | 14.9% | 3 |
| Jul 2026 | 12.9K | 20.5% | 2 | 12.5K | 19.9% | 3 |
| Aug 2026 | 12.6K | 21.2% | 2 | 12.5K | 21.1% | 3 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Business Wire’s and EIN Presswire’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Business Wire**: Measured on the search terms “business wire”, “business wire newswire”, “business wire press release”, “business wire press release distribution” and “businesswire.com”, summed into one figure.
- **EIN Presswire**: Measured on the search terms “ein presswire”, “ein presswire press release distribution”, “ein presswire reviews” and “einpresswire.com”, summed into one figure.

- [Business Wire profile](/demand/global-en/brands/business-wire)
- [EIN Presswire profile](/demand/global-en/brands/ein-presswire)
- [All press release distribution platforms worldwide](/demand/global-en/categories/press-release-distribution-platforms): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Business Wire or EIN Presswire?

In August 2026, Business Wire and EIN Presswire were level on Share of Search among press release distribution platforms worldwide, with an estimated 12.6K versus 12.5K branded searches, at 21.2% and 21.1% estimated Share of Search.

## Cite this page

Brandwave. "Business Wire vs EIN Presswire: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/business-wire-vs-ein-presswire

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/business-wire-vs-ein-presswire. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
