---
title: "Buf-Puf vs Konjac: Which is more popular by branded search?"
description: "Which is more popular in search, Buf-Puf or Konjac? Compare estimated monthly branded-search demand and Share of Search inside the Bath sponge brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/buf-puf-vs-konjac"
publisher: "Brandwave"
---

# Buf-Puf vs Konjac: Which is more popular by branded search?

Which is more popular in search, Buf-Puf or Konjac? Compare estimated monthly branded-search demand and Share of Search inside the Bath sponge brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Buf-Puf and Konjac
- **Competitive set**: Bath sponge brands
- **Market**: Global
- **Month measured**: Aug 2026
- **Buf-Puf Share of Search**: 0.1%
- **Konjac Share of Search**: 29.7%

## Which is more popular in search, Buf-Puf or Konjac?

- In August 2026, Konjac had more branded searches than Buf-Puf among bath sponge brands worldwide. Konjac was estimated to have 301K branded searches compared to Buf-Puf’s 1K, and held a 29.7% Share of Search versus Buf-Puf’s 0.1%.
- Konjac was ahead of Buf-Puf in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Buf-Puf’s estimated Share of Search among bath sponge brands worldwide moved from 0.08% to 0.1%, and its estimated monthly branded searches moved from 880 to 1K.
- Across the 11 months ending August 2026, Konjac’s estimated Share of Search among bath sponge brands worldwide moved from 22.1% to 29.7%, and its estimated monthly branded searches moved from 246K to 301K.

## How did search popularity change for bath sponge brands worldwide in August 2026?

- In August 2026, Konjac lost estimated Share of Search among bath sponge brands worldwide, from 33.8% to 29.7%.
- Estimated monthly branded searches for Buf-Puf worldwide rose 13.6% over 11 measured months, from 880 to 1K in August 2026.

## Month by month

| Month | Buf-Puf estimated searches | Buf-Puf Share of Search | Buf-Puf rank | Konjac estimated searches | Konjac Share of Search | Konjac rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 880 | 0.08% | 5 | 246K | 22.1% | 2 |
| Nov 2025 | 880 | 0.06% | 5 | 301K | 19.2% | 2 |
| Dec 2025 | 1K | 0.06% | 5 | 301K | 19.3% | 2 |
| Jan 2026 | 1K | 0.08% | 5 | 450K | 34.3% | 2 |
| Feb 2026 | 880 | 0.09% | 5 | 301K | 29.8% | 2 |
| Mar 2026 | 1.6K | 0.14% | 5 | 301K | 25.8% | 2 |
| Apr 2026 | 1K | 0.1% | 5 | 301K | 29.8% | 2 |
| May 2026 | 880 | 0.09% | 5 | 301K | 29.8% | 2 |
| Jun 2026 | 880 | 0.1% | 5 | 301K | 33.9% | 2 |
| Jul 2026 | 880 | 0.1% | 5 | 301K | 33.8% | 2 |
| Aug 2026 | 1K | 0.1% | 5 | 301K | 29.7% | 2 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Buf-Puf’s and Konjac’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Buf-Puf**: Measured on the search term “buf puf”.
- **Konjac**: Measured on the search term “konjac”.

- [Buf-Puf profile](/demand/global-en/brands/buf-puf)
- [Konjac profile](/demand/global-en/brands/konjac)
- [All bath sponge brands worldwide](/demand/global-en/categories/bath-sponge-brands): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Buf-Puf or Konjac?

In August 2026, Konjac had more branded searches than Buf-Puf among bath sponge brands worldwide. Konjac was estimated to have 301K branded searches compared to Buf-Puf’s 1K, and held a 29.7% Share of Search versus Buf-Puf’s 0.1%.

## Cite this page

Brandwave. "Buf-Puf vs Konjac: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/buf-puf-vs-konjac

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/buf-puf-vs-konjac. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.