---
title: "Bubly vs San Pellegrino: Which is more popular by branded search?"
description: "Which is more popular in search, Bubly or San Pellegrino? Compare estimated monthly branded-search demand and Share of Search inside the Sparkling water brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/bubly-vs-san-pellegrino"
publisher: "Brandwave"
---

# Bubly vs San Pellegrino: Which is more popular by branded search?

Which is more popular in search, Bubly or San Pellegrino? Compare estimated monthly branded-search demand and Share of Search inside the Sparkling water brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Bubly and San Pellegrino
- **Competitive set**: Sparkling water brands
- **Market**: Global
- **Month measured**: Aug 2026
- **Bubly Share of Search**: 7.7%
- **San Pellegrino Share of Search**: 5.1%

## Which is more popular in search, Bubly or San Pellegrino?

- In August 2026, Bubly had more branded searches than San Pellegrino among sparkling water brands worldwide. Bubly was estimated to have 74K branded searches compared to San Pellegrino’s 49.5K, and held a 7.7% Share of Search versus San Pellegrino’s 5.1%.
- Bubly was ahead of San Pellegrino in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Bubly’s estimated Share of Search among sparkling water brands worldwide moved from 10.9% to 7.7%, and its estimated monthly branded searches moved from 90.5K to 74K.
- Across the 11 months ending August 2026, San Pellegrino’s estimated Share of Search among sparkling water brands worldwide moved from 4% to 5.1%, and its estimated monthly branded searches moved from 33.1K to 49.5K.

## How did search popularity change for sparkling water brands worldwide in August 2026?

- In August 2026, Bubly gained estimated Share of Search among sparkling water brands worldwide, from 5.5% to 7.7%.
- In August 2026, San Pellegrino gained estimated Share of Search among sparkling water brands worldwide, from 4.5% to 5.1%.

## Month by month

| Month | Bubly estimated searches | Bubly Share of Search | Bubly rank | San Pellegrino estimated searches | San Pellegrino Share of Search | San Pellegrino rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 90.5K | 10.9% | 3 | 33.1K | 4% | 5 |
| Nov 2025 | 90.5K | 11.6% | 3 | 33.1K | 4.2% | 5 |
| Dec 2025 | 135K | 9.4% | 4 | 60.5K | 4.2% | 5 |
| Jan 2026 | 90.5K | 10.8% | 3 | 40.5K | 4.8% | 5 |
| Feb 2026 | 90.5K | 11.8% | 3 | 33.1K | 4.3% | 5 |
| Mar 2026 | 90.5K | 10.2% | 3 | 40.5K | 4.5% | 5 |
| Apr 2026 | 90.5K | 10.8% | 3 | 40.5K | 4.8% | 5 |
| May 2026 | 90.5K | 9% | 4 | 49.5K | 4.9% | 5 |
| Jun 2026 | 90.5K | 8.5% | 4 | 49.5K | 4.6% | 5 |
| Jul 2026 | 74K | 5.5% | 4 | 60.5K | 4.5% | 5 |
| Aug 2026 | 74K | 7.7% | 4 | 49.5K | 5.1% | 5 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Bubly’s and San Pellegrino’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Bubly**: Measured on the search term “bubly”.
- **San Pellegrino**: Measured on the search term “sanpellegrino”.

- [Bubly profile](/demand/global-en/brands/bubly)
- [San Pellegrino profile](/demand/global-en/brands/san-pellegrino)
- [All sparkling water brands worldwide](/demand/global-en/categories/sparkling-water-brands): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Bubly or San Pellegrino?

In August 2026, Bubly had more branded searches than San Pellegrino among sparkling water brands worldwide. Bubly was estimated to have 74K branded searches compared to San Pellegrino’s 49.5K, and held a 7.7% Share of Search versus San Pellegrino’s 5.1%.

## Cite this page

Brandwave. "Bubly vs San Pellegrino: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/bubly-vs-san-pellegrino

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/bubly-vs-san-pellegrino. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.