--- title: "BTECH vs Elecraft: Which is searched more?" description: "Is BTECH or Elecraft more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Ham radio brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/btech-vs-elecraft" publisher: "Brandwave" --- # BTECH vs Elecraft: Which is searched more? Is BTECH or Elecraft more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Ham radio brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: BTECH and Elecraft - **Competitive set**: Ham radio brands - **Market**: Global - **Month measured**: Sep 2026 - **BTECH Share of Search**: 4.2% - **Elecraft Share of Search**: 2.7% ## Is BTECH or Elecraft more popular in search? - In September 2026, BTECH had more branded searches than Elecraft among ham radio brands worldwide. BTECH had about 8,300 branded searches, while Elecraft had 5,400. BTECH made up 4.2% of all ham radio brand searches we track, and Elecraft accounted for 2.7%. - The lead changed hands 3 times in the 12 months ending September 2026: BTECH took it in January 2026, Elecraft took it in February 2026, BTECH took it in August 2026. - Across the 12 months ending September 2026, BTECH’s share of searches among ham radio brands worldwide moved from 1.6% to 4.2%, and its estimated monthly branded searches moved from 3.4K to 8.3K. - Across the 12 months ending September 2026, Elecraft’s share of searches among ham radio brands worldwide moved from 2.6% to 2.7%, and its estimated monthly branded searches held steady at 5.4K. ## Top ham radio brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Elecraft was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. BTECH did not appear in any of the five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Yaesu | 1st | 3 of 3 | 1 of 2 | 4 of 5 | | Baofeng | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | Kenwood | 3rd | 2 of 3 | 1 of 2 | 3 of 5 | | Icom | 4th | 1 of 3 | 0 of 2 | 1 of 5 | | AnyTone | 5th | 1 of 3 | 1 of 2 | 2 of 5 | | Elecraft | 6th | 1 of 3 | 0 of 2 | 1 of 5 | | Xiegu | 6th | 2 of 3 | 0 of 2 | 2 of 5 | | TIDRADIO | 8th | 0 of 3 | 1 of 2 | 1 of 5 | | FlexRadio | 9th | 1 of 3 | 0 of 2 | 1 of 5 | | Radioddity | 10th | 1 of 3 | 0 of 2 | 1 of 5 | | BTECH | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Quansheng | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about ham radio brands - Asked ChatGPT "What's the best ham radio for beginners?": 1. Yaesu, 2. Baofeng, 3. Xiegu, 4. Radioddity - Asked ChatGPT "Which handheld ham radio should I buy?": 1. Yaesu, 2. Baofeng, 3. Kenwood - Asked ChatGPT "What are the best amateur radio brands?": 1. Yaesu, 2. Icom, 3. Kenwood, 4. Elecraft, 5. FlexRadio, 6. AnyTone, 7. Baofeng, 8. Xiegu - Searched Google, AI Overview "ham radio": 1. Baofeng - Searched Google, AI Overview "handheld ham radio": 1. Baofeng, 2. Yaesu, 3. TIDRADIO, 4. AnyTone, 5. Kenwood Not named in any answer: BTECH and Quansheng. Brands are listed in the order each answer named them. The answers were collected in the United States on October 27, 2026. ## How did search popularity change for ham radio brands worldwide in September 2026? - In September 2026, BTECH lost share of searches among ham radio brands worldwide, from 5.6% to 4.2%. - Elecraft’s share of searches among ham radio brands worldwide has lost ground for 3 months in a row, from 3.8% to 2.7% in September 2026. ## Month by month | Month | BTECH estimated searches | BTECH Share of Search | BTECH rank | Elecraft estimated searches | Elecraft Share of Search | Elecraft rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 3.4K | 1.6% | 10 | 5.4K | 2.6% | 9 | | Nov 2025 | 3.7K | 1.8% | 10 | 5.4K | 2.6% | 9 | | Dec 2025 | 4.9K | 2.4% | 10 | 5.4K | 2.6% | 9 | | Jan 2026 | 7K | 3% | 8 | 5.4K | 2.3% | 10 | | Feb 2026 | 4.2K | 2.1% | 10 | 5.4K | 2.7% | 9 | | Mar 2026 | 6K | 2.8% | 10 | 6.6K | 3.1% | 9 | | Apr 2026 | 6.3K | 3.1% | 10 | 6.6K | 3.3% | 9 | | May 2026 | 4.2K | 2.3% | 10 | 6.6K | 3.6% | 8 | | Jun 2026 | 3.9K | 2.2% | 10 | 6.6K | 3.8% | 7 | | Jul 2026 | 4.5K | 2.7% | 9 | 5.4K | 3.2% | 8 | | Aug 2026 | 10.2K | 5.6% | 5 | 5.4K | 3% | 8 | | Sep 2026 | 8.3K | 4.2% | 5 | 5.4K | 2.7% | 10 | ## How each brand is measured Brandwave collects information about searches that people make online using BTECH’s and Elecraft’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **BTECH**: Measured on the search terms “btech radio” and “btech uv pro”, summed into one figure. - **Elecraft**: Measured on the search term “elecraft”. - [BTECH profile](/demand/global-en/brands/btech) - [Elecraft profile](/demand/global-en/brands/elecraft) - [All ham radio brands worldwide](/demand/global-en/categories/ham-radio-brands): The set both shares are measured inside, 12 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is BTECH or Elecraft more popular in search? In September 2026, BTECH had more branded searches than Elecraft among ham radio brands worldwide. BTECH had about 8,300 branded searches, while Elecraft had 5,400. BTECH made up 4.2% of all ham radio brand searches we track, and Elecraft accounted for 2.7%. ## Cite this page Brandwave. "BTECH vs Elecraft: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/btech-vs-elecraft This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/btech-vs-elecraft. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.