---
title: "Bruce vs Quick-Step: Which is searched more?"
description: "Which is more popular in search, Bruce or Quick-Step? Compare estimated monthly branded-search demand and Share of Search inside the Parquet flooring brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/bruce-anchor-vs-quick-step"
publisher: "Brandwave"
---

# Bruce vs Quick-Step: Which is searched more?

Which is more popular in search, Bruce or Quick-Step? Compare estimated monthly branded-search demand and Share of Search inside the Parquet flooring brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Bruce and Quick-Step
- **Competitive set**: Parquet flooring brands
- **Market**: Global
- **Month measured**: Sep 2026
- **Bruce Share of Search**: 9.7%
- **Quick-Step Share of Search**: 41.3%

## Which is more popular in search, Bruce or Quick-Step?

- In September 2026, Quick-Step had more branded searches than Bruce among parquet flooring brands worldwide. Quick-Step was estimated to have 10.2K branded searches compared to Bruce’s 2.4K, and held a 41.3% Share of Search versus Bruce’s 9.7%.
- Quick-Step was ahead of Bruce in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Bruce’s estimated Share of Search among parquet flooring brands worldwide moved from 6.2% to 9.7%, and its estimated monthly branded searches moved from 1.9K to 2.4K.
- Across the 12 months ending September 2026, Quick-Step’s estimated Share of Search among parquet flooring brands worldwide moved from 34.9% to 41.3%, and its estimated monthly branded searches moved from 10.7K to 10.2K.

## How did search popularity change for parquet flooring brands worldwide in September 2026?

- In September 2026, Quick-Step gained estimated Share of Search among parquet flooring brands worldwide, from 34.5% to 41.3%.
- In September 2026, Bruce lost estimated Share of Search among parquet flooring brands worldwide, from 12.8% to 9.7%.

## Month by month

| Month | Bruce estimated searches | Bruce Share of Search | Bruce rank | Quick-Step estimated searches | Quick-Step Share of Search | Quick-Step rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 1.9K | 6.2% | 3 | 10.7K | 34.9% | 2 |
| Nov 2025 | 1.6K | 5.9% | 3 | 10.7K | 39.5% | 2 |
| Dec 2025 | 1.3K | 6.2% | 3 | 7.6K | 36.2% | 2 |
| Jan 2026 | 1.6K | 5.1% | 3 | 11.9K | 37.7% | 2 |
| Feb 2026 | 1.6K | 5.8% | 3 | 11.2K | 40.6% | 2 |
| Mar 2026 | 1.9K | 6.2% | 3 | 10.7K | 34.9% | 2 |
| Apr 2026 | 1.9K | 7.2% | 3 | 9.7K | 36.7% | 2 |
| May 2026 | 2.9K | 10.6% | 3 | 9.7K | 35.4% | 2 |
| Jun 2026 | 2.9K | 10.9% | 3 | 8.9K | 33.5% | 2 |
| Jul 2026 | 3.6K | 14.3% | 3 | 9.4K | 37.5% | 2 |
| Aug 2026 | 3.6K | 12.8% | 3 | 9.7K | 34.5% | 2 |
| Sep 2026 | 2.4K | 9.7% | 3 | 10.2K | 41.3% | 2 |

## How each brand is measured

Brandwave collects information about searches that people make online using Bruce’s and Quick-Step’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Bruce**: Measured on the search term “bruce anchor”.
- **Quick-Step**: Measured on the search terms “quickstep flooring”, “quickstep parquet” and “quickstep vinyl”, summed into one figure.

- [Bruce profile](/demand/global-en/brands/bruce-anchor)
- [Quick-Step profile](/demand/global-en/brands/quick-step)
- [All parquet flooring brands worldwide](/demand/global-en/categories/parquet-flooring-brands): The set both shares are measured inside, 3 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Bruce or Quick-Step?

In September 2026, Quick-Step had more branded searches than Bruce among parquet flooring brands worldwide. Quick-Step was estimated to have 10.2K branded searches compared to Bruce’s 2.4K, and held a 41.3% Share of Search versus Bruce’s 9.7%.

## Cite this page

Brandwave. "Bruce vs Quick-Step: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/bruce-anchor-vs-quick-step

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/bruce-anchor-vs-quick-step. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.