---
title: "Brother P-touch vs DYMO: Which is searched more?"
description: "Which is more popular in search, Brother P-touch or DYMO? Compare estimated monthly branded-search demand and Share of Search inside the Label maker brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/brother-p-touch-vs-dymo"
publisher: "Brandwave"
---

# Brother P-touch vs DYMO: Which is searched more?

Which is more popular in search, Brother P-touch or DYMO? Compare estimated monthly branded-search demand and Share of Search inside the Label maker brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Brother P-touch and DYMO
- **Competitive set**: Label maker brands
- **Market**: Global
- **Month measured**: Sep 2026
- **Brother P-touch Share of Search**: 6.5%
- **DYMO Share of Search**: 36.7%

## Which is more popular in search, Brother P-touch or DYMO?

- In September 2026, DYMO had more branded searches than Brother P-touch among label maker brands worldwide. DYMO was estimated to have 186K branded searches compared to Brother P-touch’s 33.1K, and held a 36.7% Share of Search versus Brother P-touch’s 6.5%.
- DYMO was ahead of Brother P-touch in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Brother P-touch’s estimated Share of Search among label maker brands worldwide moved from 5.8% to 6.5%, and its estimated monthly branded searches held steady at 33.1K.
- Across the 12 months ending September 2026, DYMO’s estimated Share of Search among label maker brands worldwide moved from 32.4% to 36.7%, and its estimated monthly branded searches moved from 185K to 186K.

## How did search popularity change for label maker brands worldwide in September 2026?

- In September 2026, DYMO overtook Avery to become the leader among label maker brands worldwide, with 36.7% estimated Share of Search.

## Month by month

| Month | Brother P-touch estimated searches | Brother P-touch Share of Search | Brother P-touch rank | DYMO estimated searches | DYMO Share of Search | DYMO rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 33.1K | 5.8% | 4 | 185K | 32.4% | 2 |
| Nov 2025 | 33.1K | 6.3% | 4 | 178K | 33.9% | 1 |
| Dec 2025 | 33.1K | 5.5% | 4 | 173K | 28.8% | 2 |
| Jan 2026 | 49.5K | 8.9% | 4 | 191K | 34.5% | 1 |
| Feb 2026 | 33.1K | 7.3% | 4 | 161K | 35.5% | 1 |
| Mar 2026 | 33.1K | 6.5% | 4 | 161K | 31.7% | 2 |
| Apr 2026 | 40.5K | 8% | 4 | 152K | 30% | 2 |
| May 2026 | 27.1K | 5.5% | 4 | 152K | 30.8% | 2 |
| Jun 2026 | 27.1K | 6.1% | 4 | 138K | 30.9% | 1 |
| Jul 2026 | 33.1K | 7.5% | 4 | 152K | 34.3% | 1 |
| Aug 2026 | 33.1K | 6.3% | 4 | 170K | 32.2% | 2 |
| Sep 2026 | 33.1K | 6.5% | 4 | 186K | 36.7% | 1 |

## How each brand is measured

Brandwave collects information about searches that people make online using Brother P-touch’s and DYMO’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Brother P-touch**: Measured on the search term “brother p touch”.
- **DYMO**: Measured on the search terms “dymo”, “dymo label maker”, “dymo labelwriter450” and “dymo letratag”, summed into one figure.

- [Brother P-touch profile](/demand/global-en/brands/brother-p-touch)
- [DYMO profile](/demand/global-en/brands/dymo)
- [All label maker brands worldwide](/demand/global-en/categories/label-maker-brands): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Brother P-touch or DYMO?

In September 2026, DYMO had more branded searches than Brother P-touch among label maker brands worldwide. DYMO was estimated to have 186K branded searches compared to Brother P-touch’s 33.1K, and held a 36.7% Share of Search versus Brother P-touch’s 6.5%.

## Cite this page

Brandwave. "Brother P-touch vs DYMO: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/brother-p-touch-vs-dymo

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/brother-p-touch-vs-dymo. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.