---
title: "Brooks vs Mizuno: Which is searched more?"
description: "Which is more popular in search, Brooks or Mizuno? Compare estimated monthly branded-search demand and Share of Search inside the Running shoe brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/brooks-vs-mizuno"
publisher: "Brandwave"
---

# Brooks vs Mizuno: Which is searched more?

Which is more popular in search, Brooks or Mizuno? Compare estimated monthly branded-search demand and Share of Search inside the Running shoe brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Brooks and Mizuno
- **Competitive set**: Running shoe brands
- **Market**: Global
- **Month measured**: Sep 2026
- **Brooks Share of Search**: 6.6%
- **Mizuno Share of Search**: 6.6%

## Which is more popular in search, Brooks or Mizuno?

- In September 2026, Brooks and Mizuno were level on Share of Search among running shoe brands worldwide, with an estimated 1.2M branded searches each, at 6.6% estimated Share of Search each.
- The lead changed hands 2 times in the 12 months ending September 2026: Brooks took it in February 2026, Mizuno took it in September 2026.
- Across the 12 months ending September 2026, Brooks’ estimated Share of Search among running shoe brands worldwide moved from 5.7% to 6.6%, and its estimated monthly branded searches moved from 1M to 1.2M.
- Across the 12 months ending September 2026, Mizuno’s estimated Share of Search among running shoe brands worldwide moved from 6.9% to 6.6%, and its estimated monthly branded searches held steady at 1.2M.

## How did search popularity change for running shoe brands worldwide in September 2026?

- In September 2026, Mizuno overtook Brooks to rank 5th among running shoe brands worldwide, with 6.6% estimated Share of Search.
- Estimated monthly branded searches for Brooks worldwide rose 21.6% over 12 measured months, from 1M to 1.2M in September 2026.

## Month by month

| Month | Brooks estimated searches | Brooks Share of Search | Brooks rank | Mizuno estimated searches | Mizuno Share of Search | Mizuno rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 1M | 5.7% | 6 | 1.2M | 6.9% | 4 |
| Nov 2025 | 1.2M | 6.3% | 6 | 1.2M | 6.5% | 5 |
| Dec 2025 | 1M | 5.6% | 6 | 1.2M | 6.6% | 4 |
| Jan 2026 | 1.1M | 6.2% | 6 | 1.2M | 7% | 5 |
| Feb 2026 | 1.1M | 6.9% | 5 | 1M | 6.5% | 6 |
| Mar 2026 | 1.3M | 6.8% | 5 | 1.2M | 6.4% | 6 |
| Apr 2026 | 1.2M | 6.6% | 5 | 1M | 5.3% | 6 |
| May 2026 | 1.3M | 6.9% | 5 | 1.2M | 6.2% | 6 |
| Jun 2026 | 1.2M | 6.6% | 5 | 1M | 5.3% | 6 |
| Jul 2026 | 1.2M | 6.7% | 5 | 1M | 5.6% | 6 |
| Aug 2026 | 1.3M | 6.2% | 5 | 1.2M | 5.7% | 6 |
| Sep 2026 | 1.2M | 6.6% | 6 | 1.2M | 6.6% | 5 |

## How each brand is measured

Brandwave collects information about searches that people make online using Brooks’ and Mizuno’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Brooks**: Measured on the search terms “brooks adrenaline”, “brooks ghost”, “brooks glycerin”, “brooks running”, “brooks running shoes” and “brooks shoes”, summed into one figure.
- **Mizuno**: Measured on the search term “mizuno”.

- [Brooks profile](/demand/global-en/brands/brooks)
- [Mizuno profile](/demand/global-en/brands/mizuno)
- [All running shoe brands worldwide](/demand/global-en/categories/running-shoe-brands): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Brooks or Mizuno?

In September 2026, Brooks and Mizuno were level on Share of Search among running shoe brands worldwide, with an estimated 1.2M branded searches each, at 6.6% estimated Share of Search each.

## Cite this page

Brandwave. "Brooks vs Mizuno: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/brooks-vs-mizuno

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/brooks-vs-mizuno. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.