---
title: "Broil King vs Kamado Joe: Which is more popular by branded search?"
description: "Which is more popular in search, Broil King or Kamado Joe? Compare estimated monthly branded-search demand and Share of Search inside the Bbq accessories set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/broil-king-vs-kamado-joe"
publisher: "Brandwave"
---

# Broil King vs Kamado Joe: Which is more popular by branded search?

Which is more popular in search, Broil King or Kamado Joe? Compare estimated monthly branded-search demand and Share of Search inside the Bbq accessories set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Broil King and Kamado Joe
- **Competitive set**: Bbq accessories
- **Market**: Global
- **Month measured**: Aug 2026
- **Broil King Share of Search**: 1.9%
- **Kamado Joe Share of Search**: 5.3%

## Which is more popular in search, Broil King or Kamado Joe?

- In August 2026, Kamado Joe had more branded searches than Broil King among bbq accessories worldwide. Kamado Joe was estimated to have 90.5K branded searches compared to Broil King’s 33.1K, and held a 5.3% Share of Search versus Broil King’s 1.9%.
- Kamado Joe was ahead of Broil King in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Broil King’s estimated Share of Search among bbq accessories worldwide moved from 0.83% to 1.9%, and its estimated monthly branded searches moved from 18.1K to 33.1K.
- Across the 11 months ending August 2026, Kamado Joe’s estimated Share of Search among bbq accessories worldwide moved from 2.3% to 5.3%, and its estimated monthly branded searches moved from 49.5K to 90.5K.

## How did search popularity change for bbq accessories worldwide in August 2026?

- Estimated monthly branded searches for Broil King worldwide rose 82.9% over 11 measured months, from 18.1K to 33.1K in August 2026.
- Estimated monthly branded searches for Kamado Joe worldwide rose 82.8% over 11 measured months, from 49.5K to 90.5K in August 2026.

## Month by month

| Month | Broil King estimated searches | Broil King Share of Search | Broil King rank | Kamado Joe estimated searches | Kamado Joe Share of Search | Kamado Joe rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 18.1K | 0.83% | 6 | 49.5K | 2.3% | 5 |
| Nov 2025 | 22.2K | 1.1% | 6 | 60.5K | 3% | 5 |
| Dec 2025 | 18.1K | 0.92% | 6 | 60.5K | 3.1% | 5 |
| Jan 2026 | 18.1K | 0.97% | 6 | 49.5K | 2.7% | 5 |
| Feb 2026 | 22.2K | 1.2% | 6 | 49.5K | 2.7% | 5 |
| Mar 2026 | 60.5K | 3% | 6 | 74K | 3.7% | 5 |
| Apr 2026 | 74K | 4% | 6 | 110K | 5.9% | 5 |
| May 2026 | 74K | 3.3% | 6 | 135K | 5.9% | 5 |
| Jun 2026 | 60.5K | 3.3% | 6 | 110K | 5.9% | 5 |
| Jul 2026 | 40.5K | 2.3% | 6 | 90.5K | 5.1% | 5 |
| Aug 2026 | 33.1K | 1.9% | 6 | 90.5K | 5.3% | 5 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Broil King’s and Kamado Joe’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Broil King**: Measured on the search term “broil king”.
- **Kamado Joe**: Measured on the search term “kamado joe”.

- [Broil King profile](/demand/global-en/brands/broil-king)
- [Kamado Joe profile](/demand/global-en/brands/kamado-joe)
- [All bbq accessories worldwide](/demand/global-en/categories/bbq-accessories): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Broil King or Kamado Joe?

In August 2026, Kamado Joe had more branded searches than Broil King among bbq accessories worldwide. Kamado Joe was estimated to have 90.5K branded searches compared to Broil King’s 33.1K, and held a 5.3% Share of Search versus Broil King’s 1.9%.

## Cite this page

Brandwave. "Broil King vs Kamado Joe: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/broil-king-vs-kamado-joe

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/broil-king-vs-kamado-joe. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.