--- title: "Brilliant vs Khan Academy: Which is searched more?" description: "Is Brilliant or Khan Academy more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Maths practice platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/brilliant-vs-khan-academy" publisher: "Brandwave" --- # Brilliant vs Khan Academy: Which is searched more? Is Brilliant or Khan Academy more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Maths practice platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Brilliant and Khan Academy - **Competitive set**: Maths practice platforms - **Market**: Global - **Month measured**: Sep 2026 - **Brilliant Share of Search**: 0.15% - **Khan Academy Share of Search**: 89.9% ## Is Brilliant or Khan Academy more popular in search? - In September 2026, Khan Academy had more branded searches than Brilliant among maths practice platforms worldwide. Khan Academy had about 11.1 million branded searches, while Brilliant had 18,100. Khan Academy made up 89.9% of all maths practice platform searches we track, and Brilliant accounted for 0.15%. - Khan Academy was ahead of Brilliant in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Brilliant’s share of searches among maths practice platforms worldwide moved from 0.14% to 0.15%, and its estimated monthly branded searches held steady at 18.1K. - Across the 12 months ending September 2026, Khan Academy’s share of searches among maths practice platforms worldwide moved from 85.8% to 89.9%, and its estimated monthly branded searches held steady at 11.1M. ## Top maths practice platforms in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Khan Academy appeared in all five answers. Brilliant was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Khan Academy was listed before Brilliant in every answer. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Khan Academy | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | IXL | 2nd | 3 of 3 | 1 of 2 | 4 of 5 | | Brilliant | 3rd | 2 of 3 | 1 of 2 | 3 of 5 | | Prodigy | 4th | 1 of 3 | 1 of 2 | 2 of 5 | | Math Academy | 5th | 1 of 3 | 1 of 2 | 2 of 5 | | Mathletics | 6th | 1 of 3 | 0 of 2 | 1 of 5 | | Mathseeds | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about maths practice platforms - Asked ChatGPT "Which maths practice platform should I use?": 1. Khan Academy, 2. IXL, 3. Brilliant, 4. Math Academy - Asked ChatGPT "What are the best maths practice platforms?": 1. Khan Academy, 2. IXL, 3. Brilliant, 4. Mathletics - Asked ChatGPT "What's the best maths practice platform for kids practice?": 1. Khan Academy, 2. Prodigy, 3. IXL - Searched Google, AI Overview "online maths practice": 1. Khan Academy, 2. IXL - Searched Google, AI Overview "maths learning platform": 1. Khan Academy, 2. Brilliant, 3. Prodigy, 4. Math Academy Not named in any answer: Mathseeds. Brands are listed in the order each answer named them. The answers were collected in the United States on October 19, 2026. ## How did search popularity change for maths practice platforms worldwide in September 2026? - In September 2026, Khan Academy lost share of searches among maths practice platforms worldwide, from 92.3% to 89.9%. ## Month by month | Month | Brilliant estimated searches | Brilliant Share of Search | Brilliant rank | Khan Academy estimated searches | Khan Academy Share of Search | Khan Academy rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 18.1K | 0.14% | 7 | 11.1M | 85.8% | 1 | | Nov 2025 | 14.8K | 0.14% | 7 | 9.1M | 83.6% | 1 | | Dec 2025 | 14.8K | 0.17% | 7 | 7.5M | 87.4% | 1 | | Jan 2026 | 14.8K | 0.17% | 7 | 7.5M | 86% | 1 | | Feb 2026 | 12.1K | 0.14% | 7 | 7.5M | 84.4% | 1 | | Mar 2026 | 14.8K | 0.16% | 7 | 7.5M | 80.9% | 1 | | Apr 2026 | 14.8K | 0.17% | 7 | 7.5M | 86.7% | 1 | | May 2026 | 14.8K | 0.19% | 7 | 6.1M | 80.3% | 1 | | Jun 2026 | 14.8K | 0.24% | 7 | 5M | 80.6% | 1 | | Jul 2026 | 14.8K | 0.22% | 7 | 6.1M | 91.4% | 1 | | Aug 2026 | 14.8K | 0.15% | 7 | 9.1M | 92.3% | 1 | | Sep 2026 | 18.1K | 0.15% | 7 | 11.1M | 89.9% | 1 | ## How each brand is measured Brandwave collects information about searches that people make online using Brilliant’s and Khan Academy’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Brilliant**: Measured on the search terms “brilliant org” and “brilliant.org”, summed into one figure. - **Khan Academy**: Measured on the search term “khan academy”. - [Brilliant profile](/demand/global-en/brands/brilliant) - [Khan Academy profile](/demand/global-en/brands/khan-academy) - [All maths practice platforms worldwide](/demand/global-en/categories/maths-practice-platforms): The set both shares are measured inside, 7 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Brilliant or Khan Academy more popular in search? In September 2026, Khan Academy had more branded searches than Brilliant among maths practice platforms worldwide. Khan Academy had about 11.1 million branded searches, while Brilliant had 18,100. Khan Academy made up 89.9% of all maths practice platform searches we track, and Brilliant accounted for 0.15%. ## Cite this page Brandwave. "Brilliant vs Khan Academy: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/brilliant-vs-khan-academy This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/brilliant-vs-khan-academy. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.