---
title: "BrightLocal vs Uberall: Which is more popular by branded search?"
description: "Which is more popular in search, BrightLocal or Uberall? Compare estimated monthly branded-search demand and Share of Search inside the Listing management platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/brightlocal-vs-uberall"
publisher: "Brandwave"
---

# BrightLocal vs Uberall: Which is more popular by branded search?

Which is more popular in search, BrightLocal or Uberall? Compare estimated monthly branded-search demand and Share of Search inside the Listing management platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: BrightLocal and Uberall
- **Competitive set**: Listing management platforms
- **Market**: Global
- **Month measured**: Aug 2026
- **BrightLocal Share of Search**: 37.6%
- **Uberall Share of Search**: 20.1%

## Which is more popular in search, BrightLocal or Uberall?

- In August 2026, BrightLocal had more branded searches than Uberall among listing management platforms worldwide. BrightLocal was estimated to have 22.6K branded searches compared to Uberall’s 12.1K, and held a 37.6% Share of Search versus Uberall’s 20.1%.
- BrightLocal was ahead of Uberall in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, BrightLocal’s estimated Share of Search among listing management platforms worldwide moved from 30.1% to 37.6%, and its estimated monthly branded searches moved from 27.6K to 22.6K.
- Across the 11 months ending August 2026, Uberall’s estimated Share of Search among listing management platforms worldwide moved from 19.8% to 20.1%, and its estimated monthly branded searches moved from 18.1K to 12.1K.

## How did search popularity change for listing management platforms worldwide in August 2026?

- In August 2026, BrightLocal overtook Yext to take the highest estimated Share of Search among listing management platforms worldwide, at 37.6%.
- In August 2026, Uberall lost estimated Share of Search among listing management platforms worldwide, from 21.7% to 20.1%.

## Month by month

| Month | BrightLocal estimated searches | BrightLocal Share of Search | BrightLocal rank | Uberall estimated searches | Uberall Share of Search | Uberall rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 27.6K | 30.1% | 2 | 18.1K | 19.8% | 3 |
| Nov 2025 | 27.7K | 37.6% | 1 | 14.8K | 20.1% | 3 |
| Dec 2025 | 27.7K | 37.5% | 1 | 14.8K | 20% | 3 |
| Jan 2026 | 28.1K | 36% | 1 | 18.1K | 23.2% | 3 |
| Feb 2026 | 30K | 38.5% | 1 | 14.8K | 19% | 3 |
| Mar 2026 | 34.4K | 40.5% | 1 | 18.1K | 21.3% | 3 |
| Apr 2026 | 28K | 37.7% | 1 | 14.8K | 20% | 3 |
| May 2026 | 28K | 37.5% | 1 | 14.8K | 19.8% | 3 |
| Jun 2026 | 22.6K | 33.2% | 2 | 14.8K | 21.8% | 3 |
| Jul 2026 | 22.5K | 33% | 2 | 14.8K | 21.7% | 3 |
| Aug 2026 | 22.6K | 37.6% | 1 | 12.1K | 20.1% | 3 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using BrightLocal’s and Uberall’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **BrightLocal**: Measured on the search terms “brightlocal” and “brightlocal local seo”, summed into one figure.
- **Uberall**: Measured on the search term “uberall”.

- [BrightLocal profile](/demand/global-en/brands/brightlocal)
- [Uberall profile](/demand/global-en/brands/uberall)
- [All listing management platforms worldwide](/demand/global-en/categories/listing-management-platforms): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, BrightLocal or Uberall?

In August 2026, BrightLocal had more branded searches than Uberall among listing management platforms worldwide. BrightLocal was estimated to have 22.6K branded searches compared to Uberall’s 12.1K, and held a 37.6% Share of Search versus Uberall’s 20.1%.

## Cite this page

Brandwave. "BrightLocal vs Uberall: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/brightlocal-vs-uberall

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/brightlocal-vs-uberall. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
