---
title: "Breville vs NutriChef: Which is searched more?"
description: "Is Breville or NutriChef more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Crepe maker brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/breville-vs-nutrichef"
publisher: "Brandwave"
---

# Breville vs NutriChef: Which is searched more?

Is Breville or NutriChef more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Crepe maker brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Breville and NutriChef
- **Competitive set**: Crepe maker brands
- **Market**: Global
- **Month measured**: Sep 2026
- **Breville Share of Search**: 25.2%
- **NutriChef Share of Search**: 1.2%

## Is Breville or NutriChef more popular in search?

- In September 2026, Breville had more branded searches than NutriChef among crepe maker brands worldwide. Breville had about 165,000 branded searches, while NutriChef had 8,100. Breville made up 25.2% of all crepe maker brand searches we track, and NutriChef accounted for 1.2%.
- Breville was ahead of NutriChef in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Breville’s share of searches among crepe maker brands worldwide moved from 18% to 25.2%, and its estimated monthly branded searches moved from 135K to 165K.
- Across the 12 months ending September 2026, NutriChef’s share of searches among crepe maker brands worldwide moved from 0.88% to 1.2%, and its estimated monthly branded searches moved from 6.6K to 8.1K.

## Top crepe maker brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, NutriChef was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Breville did not appear in any of the five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Cuisinart | 1st | 3 of 3 | 1 of 2 | 4 of 5 |
| NutriChef | 2nd | 2 of 3 | 2 of 2 | 4 of 5 |
| de Buyer | 3rd | 2 of 3 | 1 of 2 | 3 of 5 |
| Breville | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Russell Hobbs | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Sunbeam | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about crepe maker brands

- Asked ChatGPT "Which crepe maker brand should I buy?": 1. Cuisinart, 2. de Buyer
- Asked ChatGPT "What are the best crepe maker brands?": 1. Cuisinart, 2. NutriChef, 3. de Buyer
- Asked ChatGPT "What's the best crepe maker brand for home breakfast?": 1. NutriChef, 2. Cuisinart
- Searched Google, AI Overview "best crepe maker": 1. NutriChef, 2. Cuisinart, 3. de Buyer
- Searched Google, AI Overview "electric crepe maker": 1. NutriChef

Not named in any answer: Breville, Russell Hobbs and Sunbeam.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 20, 2026.

## How did search popularity change for crepe maker brands worldwide in September 2026?

- In September 2026, Breville overtook Russell Hobbs to rank 2nd among crepe maker brands worldwide, with 25.2% of the searches.
- Estimated monthly branded searches for NutriChef worldwide rose 22.7% over 12 measured months, from 6.6K to 8.1K in September 2026.

## Month by month

| Month | Breville estimated searches | Breville Share of Search | Breville rank | NutriChef estimated searches | NutriChef Share of Search | NutriChef rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 135K | 18% | 3 | 6.6K | 0.88% | 6 |
| Nov 2025 | 246K | 21.6% | 2 | 8.1K | 0.71% | 6 |
| Dec 2025 | 246K | 21.2% | 2 | 9.9K | 0.85% | 6 |
| Jan 2026 | 165K | 17.3% | 3 | 9.9K | 1% | 6 |
| Feb 2026 | 135K | 20% | 3 | 6.6K | 0.98% | 6 |
| Mar 2026 | 135K | 17.8% | 3 | 8.1K | 1.1% | 6 |
| Apr 2026 | 135K | 21.1% | 3 | 6.6K | 1% | 6 |
| May 2026 | 135K | 19.7% | 3 | 6.6K | 0.96% | 6 |
| Jun 2026 | 135K | 22.1% | 3 | 6.6K | 1.1% | 6 |
| Jul 2026 | 135K | 20.9% | 3 | 6.6K | 1% | 6 |
| Aug 2026 | 135K | 19.8% | 3 | 8.1K | 1.2% | 6 |
| Sep 2026 | 165K | 25.2% | 2 | 8.1K | 1.2% | 6 |

## How each brand is measured

Brandwave collects information about searches that people make online using Breville’s and NutriChef’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Breville**: Measured on the search term “breville barista express”.
- **NutriChef**: Measured on the search term “nutrichef”.

- [Breville profile](/demand/global-en/brands/breville)
- [NutriChef profile](/demand/global-en/brands/nutrichef)
- [All crepe maker brands worldwide](/demand/global-en/categories/crepe-maker-brands): The set both shares are measured inside, 6 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Breville or NutriChef more popular in search?

In September 2026, Breville had more branded searches than NutriChef among crepe maker brands worldwide. Breville had about 165,000 branded searches, while NutriChef had 8,100. Breville made up 25.2% of all crepe maker brand searches we track, and NutriChef accounted for 1.2%.

## Cite this page

Brandwave. "Breville vs NutriChef: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/breville-vs-nutrichef

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/breville-vs-nutrichef. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
