---
title: "Brandmark vs Canva: Which is more popular?"
description: "Is Brandmark or Canva more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the AI logo design tools set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/brandmark-vs-canva"
publisher: "Brandwave"
---

# Brandmark vs Canva: Which is more popular?

Is Brandmark or Canva more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the AI logo design tools set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Brandmark and Canva
- **Competitive set**: AI logo design tools
- **Market**: Global
- **Month measured**: Sep 2026
- **Brandmark Share of Search**: 0.94%
- **Canva Share of Search**: 10.4%

## Is Brandmark or Canva more popular in search?

- In September 2026, Canva had more branded searches than Brandmark among AI logo design tools worldwide. Canva had about 49,500 branded searches, while Brandmark had 4,510. Canva made up 10.4% of all AI logo design tool searches we track, and Brandmark accounted for 0.94%.
- Canva was ahead of Brandmark in every measured month of the 11 months ending September 2026.
- Across the 11 months ending September 2026, Brandmark’s share of searches among AI logo design tools worldwide moved from 1.1% to 0.94%, and its estimated monthly branded searches moved from 12.4K to 4.5K.
- Across the 11 months ending September 2026, Canva’s share of searches among AI logo design tools worldwide moved from 17.5% to 10.4%, and its estimated monthly branded searches moved from 201K to 49.5K.

## Top AI logo design tools in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Canva appeared in all five answers. Brandmark was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Canva was listed before Brandmark in every answer.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Canva | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Looka | 2nd | 3 of 3 | 1 of 2 | 4 of 5 |
| Adobe Express | 3rd | 3 of 3 | 2 of 2 | 5 of 5 |
| Recraft | 4th | 2 of 3 | 0 of 2 | 2 of 5 |
| LogoAI | 5th | 2 of 3 | 1 of 2 | 3 of 5 |
| LOGO.com | 6th | 0 of 3 | 2 of 2 | 2 of 5 |
| Brandmark | 7th | 2 of 3 | 0 of 2 | 2 of 5 |
| Designs.ai | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Logomaster.ai | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Tailor Brands | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about AI logo design tools

- Asked ChatGPT "Which AI logo design tool should I use?": 1. Looka, 2. Canva, 3. Adobe Express, 4. Brandmark
- Asked ChatGPT "What are the best AI logo design tools?": 1. Looka, 2. Canva, 3. Recraft, 4. Adobe Express, 5. LogoAI, 6. Brandmark
- Asked ChatGPT "What's the best AI logo design tool for a logo?": 1. Looka, 2. Recraft, 3. Canva, 4. Adobe Express, 5. LogoAI
- Searched Google, AI Overview "logo maker ai": 1. Canva, 2. LogoAI, 3. LOGO.com, 4. Adobe Express
- Searched Google, AI Overview "logo design app": 1. Canva, 2. Adobe Express, 3. Looka, 4. LOGO.com

Not named in any answer: Designs.ai, Logomaster.ai and Tailor Brands.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 20, 2026.

## How did search popularity change for AI logo design tools worldwide in September 2026?

- In September 2026, Recraft overtook Canva to become the leader among AI logo design tools worldwide, with 42% of the searches.
- In September 2026, Looka overtook Canva to rank 2nd among AI logo design tools worldwide, with 15.5% of the searches.
- In September 2026, LogoAI overtook Canva to rank 3rd among AI logo design tools worldwide, with 12.7% of the searches.
- In September 2026, Tailor Brands overtook Canva to rank 4th among AI logo design tools worldwide, with 10.6% of the searches.
- In September 2026, Canva lost share of searches among AI logo design tools worldwide, from 32.3% to 10.4%.
- In September 2026, Brandmark rose from 9th to 8th among AI logo design tools worldwide.

## How has branded search for Brandmark and Canva changed worldwide over the last 12 months?

| Month | Brandmark estimated searches | Brandmark Share of Search | Brandmark rank | Canva estimated searches | Canva Share of Search | Canva rank |
| --- | --- | --- | --- | --- | --- | --- |
| Nov 2025 | 12.4K | 1.1% | 8 | 201K | 17.5% | 2 |
| Dec 2025 | 11.4K | 1.4% | 9 | 110K | 13.5% | 4 |
| Jan 2026 | 9.9K | 1.1% | 8 | 110K | 12.1% | 4 |
| Feb 2026 | 8.7K | 1.1% | 8 | 110K | 13.9% | 4 |
| Mar 2026 | 7.7K | 0.8% | 9 | 246K | 25.6% | 2 |
| Apr 2026 | 8.7K | 0.84% | 9 | 246K | 23.7% | 2 |
| May 2026 | 7.3K | 0.71% | 9 | 368K | 35.8% | 1 |
| Jun 2026 | 6.9K | 0.71% | 8 | 450K | 46.5% | 1 |
| Jul 2026 | 6.3K | 0.72% | 9 | 368K | 42.1% | 1 |
| Aug 2026 | 4.6K | 0.61% | 9 | 246K | 32.3% | 1 |
| Sep 2026 | 4.5K | 0.94% | 8 | 49.5K | 10.4% | 5 |
| Oct 2026 | — | — | — | — | — | — |

## How are Brandmark’s and Canva’s branded searches counted?

Brandwave collects information about searches that people make online using Brandmark’s and Canva’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Brandmark**: Measured on the search terms “brandmark io”, “brandmark logo” and “brandmark logo maker”, summed into one figure.
- **Canva**: Measured on the search term “canva logo maker”.

- [Brandmark profile](/demand/global-en/brands/brandmark)
- [Canva profile](/demand/global-en/brands/canva)
- [All AI logo design tools worldwide](/demand/global-en/categories/ai-logo-design-tools): The set both shares are measured inside, 10 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Brandmark or Canva more popular in search?

In September 2026, Canva had more branded searches than Brandmark among AI logo design tools worldwide. Canva had about 49,500 branded searches, while Brandmark had 4,510. Canva made up 10.4% of all AI logo design tool searches we track, and Brandmark accounted for 0.94%.

## Cite this page

Brandwave. "Brandmark vs Canva: Which is more popular?". https://gobrandwave.com/demand/global-en/compare/brandmark-vs-canva

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/brandmark-vs-canva. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
