---
title: "Brand24 vs Tracksuit: Which is searched more?"
description: "Is Brand24 or Tracksuit more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Brand tracking platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/brand24-vs-tracksuit"
publisher: "Brandwave"
---

# Brand24 vs Tracksuit: Which is searched more?

Is Brand24 or Tracksuit more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Brand tracking platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Brand24 and Tracksuit
- **Competitive set**: Brand tracking platforms
- **Market**: Global
- **Month measured**: Sep 2026
- **Brand24 Share of Search**: 6.5%
- **Tracksuit Share of Search**: 0.25%

## Is Brand24 or Tracksuit more popular in search?

- In September 2026, Brand24 had more branded searches than Tracksuit among brand tracking platforms worldwide. Brand24 had about 27,100 branded searches, while Tracksuit had 1,050. Brand24 made up 6.5% of all brand tracking platform searches we track, and Tracksuit accounted for 0.25%.
- Brand24 was ahead of Tracksuit in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Brand24’s share of searches among brand tracking platforms worldwide moved from 6.6% to 6.5%, and its estimated monthly branded searches moved from 40.5K to 27.1K.
- Across the 12 months ending September 2026, Tracksuit’s share of searches among brand tracking platforms worldwide moved from 0.15% to 0.25%, and its estimated monthly branded searches moved from 900 to 1.1K.

## Top brand tracking platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Tracksuit appeared in all five answers. Brand24 was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. Tracksuit was listed before Brand24 in every answer.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Tracksuit | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| YouGov BrandIndex | 2nd | 3 of 3 | 2 of 2 | 5 of 5 |
| Qualtrics | 3rd | 2 of 3 | 2 of 2 | 4 of 5 |
| Latana | 4th | 1 of 3 | 2 of 2 | 3 of 5 |
| Brandwatch | 5th | 3 of 3 | 2 of 2 | 5 of 5 |
| Kantar | 6th | 3 of 3 | 0 of 2 | 3 of 5 |
| Brand24 | 7th | 1 of 3 | 2 of 2 | 3 of 5 |
| quantilope | 8th | 0 of 3 | 1 of 2 | 1 of 5 |
| Attest | 9th | 1 of 3 | 0 of 2 | 1 of 5 |

## Every AI answer about brand tracking platforms

- Asked ChatGPT "Which brand tracking platform should I use?": 1. Tracksuit, 2. Brandwatch, 3. YouGov BrandIndex, 4. Brand24, 5. Kantar
- Asked ChatGPT "What are the best brand tracking platforms?": 1. Tracksuit, 2. YouGov BrandIndex, 3. Kantar, 4. Latana, 5. Qualtrics, 6. Brandwatch, 7. Attest
- Asked ChatGPT "What's the best brand tracking platform for brand awareness tracking?": 1. YouGov BrandIndex, 2. Tracksuit, 3. Kantar, 4. Qualtrics, 5. Brandwatch
- Searched Google, AI Overview "brand tracking platforms": 1. Tracksuit, 2. Latana, 3. YouGov BrandIndex, 4. Qualtrics, 5. quantilope, 6. Brandwatch, 7. Brand24
- Searched Google, AI Overview "brand awareness software": 1. YouGov BrandIndex, 2. Qualtrics, 3. Tracksuit, 4. Latana, 5. Brandwatch, 6. Brand24

Brands are listed in the order each answer named them. The answers were collected in the United States on October 20, 2026.

## How did search popularity change for brand tracking platforms worldwide in September 2026?

- In September 2026, Brand24 lost share of searches among brand tracking platforms worldwide, from 7.5% to 6.5%.
- Estimated monthly branded searches for Tracksuit worldwide rose 16.7% over 12 measured months, from 900 to 1.1K in September 2026.

## Month by month

| Month | Brand24 estimated searches | Brand24 Share of Search | Brand24 rank | Tracksuit estimated searches | Tracksuit Share of Search | Tracksuit rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 40.5K | 6.6% | 4 | 900 | 0.15% | 6 |
| Nov 2025 | 40.5K | 7.8% | 4 | 1.1K | 0.21% | 6 |
| Dec 2025 | 33.1K | 7.8% | 4 | 850 | 0.2% | 6 |
| Jan 2026 | 33.1K | 7.8% | 4 | 890 | 0.21% | 6 |
| Feb 2026 | 33.1K | 6.9% | 4 | 890 | 0.19% | 6 |
| Mar 2026 | 40.5K | 6.9% | 4 | 920 | 0.16% | 7 |
| Apr 2026 | 33.1K | 5.9% | 4 | 930 | 0.16% | 6 |
| May 2026 | 33.1K | 6.6% | 4 | 920 | 0.18% | 6 |
| Jun 2026 | 33.1K | 7.8% | 4 | 1.1K | 0.25% | 6 |
| Jul 2026 | 27.1K | 7.5% | 4 | 1.2K | 0.33% | 6 |
| Aug 2026 | 27.1K | 7.5% | 4 | 1.1K | 0.3% | 6 |
| Sep 2026 | 27.1K | 6.5% | 4 | 1.1K | 0.25% | 6 |

## How each brand is measured

Brandwave collects information about searches that people make online using Brand24’s and Tracksuit’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Brand24**: Measured on the search term “brand24”.
- **Tracksuit**: Measured on the search terms “gotracksuit”, “tracksuit brand health” and “tracksuit brand tracking”, summed into one figure.

- [Brand24 profile](/demand/global-en/brands/brand24)
- [Tracksuit profile](/demand/global-en/brands/tracksuit)
- [All brand tracking platforms worldwide](/demand/global-en/categories/brand-tracking-platforms): The set both shares are measured inside, 9 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Brand24 or Tracksuit more popular in search?

In September 2026, Brand24 had more branded searches than Tracksuit among brand tracking platforms worldwide. Brand24 had about 27,100 branded searches, while Tracksuit had 1,050. Brand24 made up 6.5% of all brand tracking platform searches we track, and Tracksuit accounted for 0.25%.

## Cite this page

Brandwave. "Brand24 vs Tracksuit: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/brand24-vs-tracksuit

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/brand24-vs-tracksuit. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
