---
title: "Braintree vs Worldpay: Which is more popular by branded search?"
description: "Which is more popular in search, Braintree or Worldpay? Compare estimated monthly branded-search demand and Share of Search inside the Payment gateway platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/braintree-vs-worldpay"
publisher: "Brandwave"
---

# Braintree vs Worldpay: Which is more popular by branded search?

Which is more popular in search, Braintree or Worldpay? Compare estimated monthly branded-search demand and Share of Search inside the Payment gateway platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Braintree and Worldpay
- **Competitive set**: Payment gateway platforms
- **Market**: Global
- **Month measured**: Aug 2026
- **Braintree Share of Search**: 0.16%
- **Worldpay Share of Search**: 0.25%

## Which is more popular in search, Braintree or Worldpay?

- In August 2026, Worldpay had more branded searches than Braintree among payment gateway platforms worldwide. Worldpay was estimated to have 60.5K branded searches compared to Braintree’s 37.9K, and held a 0.25% Share of Search versus Braintree’s 0.16%.
- Worldpay was ahead of Braintree in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Braintree’s estimated Share of Search among payment gateway platforms worldwide moved from 0.03% to 0.16%, and its estimated monthly branded searches moved from 7.2K to 37.9K.
- Across the 11 months ending August 2026, Worldpay’s estimated Share of Search among payment gateway platforms worldwide moved from 0.26% to 0.25%, and its estimated monthly branded searches moved from 74K to 60.5K.

## How did search popularity change for payment gateway platforms worldwide in August 2026?

- Estimated monthly branded searches for Braintree worldwide rose 423.8% over 11 measured months, from 7.2K to 37.9K in August 2026.
- Estimated monthly branded searches for Worldpay worldwide fell 18.2% over 11 measured months, from 74K to 60.5K in August 2026.

## Month by month

| Month | Braintree estimated searches | Braintree Share of Search | Braintree rank | Worldpay estimated searches | Worldpay Share of Search | Worldpay rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 7.2K | 0.03% | 6 | 74K | 0.26% | 5 |
| Nov 2025 | 7.9K | 0.03% | 6 | 74K | 0.26% | 5 |
| Dec 2025 | 6.8K | 0.02% | 6 | 60.5K | 0.22% | 5 |
| Jan 2026 | 7.7K | 0.03% | 6 | 74K | 0.26% | 5 |
| Feb 2026 | 7.9K | 0.03% | 6 | 60.5K | 0.25% | 5 |
| Mar 2026 | 7.9K | 0.03% | 6 | 74K | 0.3% | 5 |
| Apr 2026 | 7.6K | 0.03% | 6 | 60.5K | 0.25% | 5 |
| May 2026 | 6.8K | 0.03% | 6 | 60.5K | 0.25% | 5 |
| Jun 2026 | 7K | 0.03% | 6 | 74K | 0.31% | 5 |
| Jul 2026 | 6.5K | 0.03% | 6 | 60.5K | 0.25% | 5 |
| Aug 2026 | 37.9K | 0.16% | 6 | 60.5K | 0.25% | 5 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Braintree’s and Worldpay’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Braintree**: Measured on the search terms “braintree checkout”, “braintree fees”, “braintree gateway”, “braintree merchant account”, “braintree payment”, “braintree payment gateway”, “braintree payment processing”, “braintree payments”, “braintree paypal”, “braintree pricing”, “braintreegateway”, “checkout braintree” and “paypal braintree”, summed into one figure.
- **Worldpay**: Measured on the search term “worldpay”.

- [Braintree profile](/demand/global-en/brands/braintree)
- [Worldpay profile](/demand/global-en/brands/worldpay)
- [All payment gateway platforms worldwide](/demand/global-en/categories/payment-gateway-platforms): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Braintree or Worldpay?

In August 2026, Worldpay had more branded searches than Braintree among payment gateway platforms worldwide. Worldpay was estimated to have 60.5K branded searches compared to Braintree’s 37.9K, and held a 0.25% Share of Search versus Braintree’s 0.16%.

## Cite this page

Brandwave. "Braintree vs Worldpay: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/braintree-vs-worldpay

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/braintree-vs-worldpay. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
