---
title: "Brafton vs Campfire Labs: Which is searched more?"
description: "Is Brafton or Campfire Labs more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the SEO content agencies set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/brafton-vs-campfire-labs"
publisher: "Brandwave"
---

# Brafton vs Campfire Labs: Which is searched more?

Is Brafton or Campfire Labs more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the SEO content agencies set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Brafton and Campfire Labs
- **Competitive set**: SEO content agencies
- **Market**: Global
- **Month measured**: Sep 2026
- **Brafton Share of Search**: 14%
- **Campfire Labs Share of Search**: 0.97%

## Is Brafton or Campfire Labs more popular in search?

- In September 2026, Brafton had more branded searches than Campfire Labs among SEO content agencies worldwide. Brafton had about 1,300 branded searches, while Campfire Labs had 90. Brafton made up 14% of all SEO content agency searches we track, and Campfire Labs accounted for 0.97%.
- Brafton was ahead of Campfire Labs in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Brafton’s share of searches among SEO content agencies worldwide moved from 14.2% to 14%, and its estimated monthly branded searches moved from 1.6K to 1.3K.
- Across the 12 months ending September 2026, Campfire Labs’ share of searches among SEO content agencies worldwide moved from 2.8% to 0.97%, and its estimated monthly branded searches moved from 320 to 90.

## Top SEO content agencies in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Brafton was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Campfire Labs was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Campfire Labs was listed before Brafton in three out of four answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Siege Media | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Animalz | 2nd | 3 of 3 | 0 of 2 | 3 of 5 |
| Omniscient Digital | 3rd | 2 of 3 | 0 of 2 | 2 of 5 |
| Brafton | 4th | 2 of 3 | 2 of 2 | 4 of 5 |
| Campfire Labs | 5th | 3 of 3 | 0 of 2 | 3 of 5 |
| Grow and Convert | 6th | 1 of 3 | 0 of 2 | 1 of 5 |
| Neil Patel Digital | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about SEO content agencies

- Asked ChatGPT "Which SEO content agency should I hire?": 1. Omniscient Digital, 2. Siege Media, 3. Animalz, 4. Campfire Labs, 5. Brafton
- Asked ChatGPT "What are the best SEO content agencies?": 1. Animalz, 2. Siege Media, 3. Omniscient Digital, 4. Campfire Labs, 5. Brafton
- Asked ChatGPT "What's the best SEO content agency for search optimised content?": 1. Animalz, 2. Siege Media, 3. Grow and Convert, 4. Campfire Labs
- Searched Google, AI Overview "seo content agencies": 1. Siege Media, 2. Brafton
- Searched Google, AI Overview "content seo agency": 1. Brafton, 2. Siege Media

Not named in any answer: Neil Patel Digital.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026.

## How did search popularity change for SEO content agencies worldwide in September 2026?

- In September 2026, Campfire Labs lost share of searches among SEO content agencies worldwide, from 2.4% to 0.97%.
- In September 2026, Brafton lost share of searches among SEO content agencies worldwide, from 15.2% to 14%.

## Month by month

| Month | Brafton estimated searches | Brafton Share of Search | Brafton rank | Campfire Labs estimated searches | Campfire Labs Share of Search | Campfire Labs rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 1.6K | 14.2% | 4 | 320 | 2.8% | 7 |
| Nov 2025 | 1.3K | 13% | 3 | 320 | 3.2% | 7 |
| Dec 2025 | 1K | 11.5% | 4 | 170 | 2% | 7 |
| Jan 2026 | 1.6K | 15% | 3 | 210 | 2% | 7 |
| Feb 2026 | 1.3K | 12.9% | 3 | 170 | 1.7% | 7 |
| Mar 2026 | 1.3K | 12% | 4 | 170 | 1.6% | 7 |
| Apr 2026 | 1.6K | 14.8% | 3 | 140 | 1.3% | 7 |
| May 2026 | 1.3K | 12.4% | 3 | 210 | 2% | 7 |
| Jun 2026 | 1.3K | 12.3% | 3 | 170 | 1.6% | 7 |
| Jul 2026 | 1.3K | 13.7% | 3 | 140 | 1.5% | 7 |
| Aug 2026 | 1.3K | 15.2% | 3 | 210 | 2.4% | 7 |
| Sep 2026 | 1.3K | 14% | 3 | 90 | 0.97% | 7 |

## How each brand is measured

Brandwave collects information about searches that people make online using Brafton’s and Campfire Labs’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Brafton**: Measured on the search term “brafton”.
- **Campfire Labs**: Measured on the search term “campfire labs”.

- [Brafton profile](/demand/global-en/brands/brafton)
- [Campfire Labs profile](/demand/global-en/brands/campfire-labs)
- [All SEO content agencies worldwide](/demand/global-en/categories/seo-content-agencies): The set both shares are measured inside, 7 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Brafton or Campfire Labs more popular in search?

In September 2026, Brafton had more branded searches than Campfire Labs among SEO content agencies worldwide. Brafton had about 1,300 branded searches, while Campfire Labs had 90. Brafton made up 14% of all SEO content agency searches we track, and Campfire Labs accounted for 0.97%.

## Cite this page

Brandwave. "Brafton vs Campfire Labs: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/brafton-vs-campfire-labs

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/brafton-vs-campfire-labs. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
