--- title: "BoomTown vs Lofty: Which is searched more?" description: "Is BoomTown or Lofty more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Real estate CRM platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/boomtown-vs-lofty" publisher: "Brandwave" --- # BoomTown vs Lofty: Which is searched more? Is BoomTown or Lofty more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Real estate CRM platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: BoomTown and Lofty - **Competitive set**: Real estate CRM platforms - **Market**: Global - **Month measured**: Sep 2026 - **BoomTown Share of Search**: 39.6% - **Lofty Share of Search**: 1.6% ## Is BoomTown or Lofty more popular in search? - In September 2026, BoomTown had more branded searches than Lofty among real estate CRM platforms worldwide. BoomTown had about 74,000 branded searches, while Lofty had 2,900. BoomTown made up 39.6% of all real estate CRM platform searches we track, and Lofty accounted for 1.6%. - BoomTown was ahead of Lofty in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, BoomTown’s share of searches among real estate CRM platforms worldwide moved from 41.2% to 39.6%, and its estimated monthly branded searches held steady at 74K. - Across the 12 months ending September 2026, Lofty’s share of searches among real estate CRM platforms worldwide held steady at 1.6%, and its estimated monthly branded searches held steady at 2.9K. ## Top real estate CRM platforms in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Lofty appeared in all five answers. BoomTown did not appear in any of the five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Follow Up Boss | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Wise Agent | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | Lofty | 3rd | 3 of 3 | 2 of 2 | 5 of 5 | | BoldTrail | 4th | 2 of 3 | 1 of 2 | 3 of 5 | | Real Geeks | 5th | 2 of 3 | 1 of 2 | 3 of 5 | | kvCORE | 6th | 1 of 3 | 1 of 2 | 2 of 5 | | Sierra Interactive | 7th | 1 of 3 | 0 of 2 | 1 of 5 | | BoomTown | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | LionDesk | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about real estate CRM platforms - Asked ChatGPT "Which real estate CRM platform should I use?": 1. Follow Up Boss, 2. Wise Agent, 3. Lofty, 4. BoldTrail - Asked ChatGPT "What are the best real estate CRM platforms?": 1. Follow Up Boss, 2. Wise Agent, 3. Lofty, 4. BoldTrail, 5. kvCORE, 6. Real Geeks, 7. Sierra Interactive - Asked ChatGPT "What's the best real estate CRM platform for a small brokerage team?": 1. Follow Up Boss, 2. Lofty, 3. Wise Agent, 4. Real Geeks - Searched Google, AI Overview "real estate crm platforms": 1. Wise Agent, 2. Follow Up Boss, 3. Lofty, 4. Real Geeks - Searched Google, AI Overview "best real estate crm": 1. Follow Up Boss, 2. Wise Agent, 3. Lofty, 4. BoldTrail, 5. kvCORE Not named in any answer: BoomTown and LionDesk. Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026. ## How did search popularity change for real estate CRM platforms worldwide in September 2026? - In September 2026, Follow Up Boss overtook BoomTown to become the leader among real estate CRM platforms worldwide, with 48.4% of the searches. - In September 2026, Lofty gained share of searches among real estate CRM platforms worldwide, from 0.73% to 1.6%. - In September 2026, BoomTown lost share of searches among real estate CRM platforms worldwide, from 75.7% to 39.6%. ## Month by month | Month | BoomTown estimated searches | BoomTown Share of Search | BoomTown rank | Lofty estimated searches | Lofty Share of Search | Lofty rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 74K | 41.2% | 1 | 2.9K | 1.6% | 8 | | Nov 2025 | 74K | 46% | 1 | 2.9K | 1.8% | 7 | | Dec 2025 | 74K | 46.3% | 1 | 2.4K | 1.5% | 7 | | Jan 2026 | 90.5K | 42.1% | 1 | 2.9K | 1.4% | 7 | | Feb 2026 | 74K | 41.5% | 1 | 2.9K | 1.6% | 7 | | Mar 2026 | 74K | 41.5% | 1 | 2.9K | 1.6% | 7 | | Apr 2026 | 74K | 42.1% | 1 | 2.9K | 1.6% | 7 | | May 2026 | 74K | 42.5% | 1 | 2.9K | 1.7% | 7 | | Jun 2026 | 74K | 43.4% | 1 | 2.4K | 1.4% | 7 | | Jul 2026 | 110K | 53.3% | 1 | 2.4K | 1.2% | 7 | | Aug 2026 | 301K | 75.7% | 1 | 2.9K | 0.73% | 5 | | Sep 2026 | 74K | 39.6% | 2 | 2.9K | 1.6% | 5 | ## How each brand is measured Brandwave collects information about searches that people make online using BoomTown’s and Lofty’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **BoomTown**: Measured on the search term “boomtown”. - **Lofty**: Measured on the search term “lofty crm”. - [BoomTown profile](/demand/global-en/brands/boomtown) - [Lofty profile](/demand/global-en/brands/lofty) - [All real estate CRM platforms worldwide](/demand/global-en/categories/real-estate-crm-platforms): The set both shares are measured inside, 9 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is BoomTown or Lofty more popular in search? In September 2026, BoomTown had more branded searches than Lofty among real estate CRM platforms worldwide. BoomTown had about 74,000 branded searches, while Lofty had 2,900. BoomTown made up 39.6% of all real estate CRM platform searches we track, and Lofty accounted for 1.6%. ## Cite this page Brandwave. "BoomTown vs Lofty: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/boomtown-vs-lofty This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/boomtown-vs-lofty. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.