---
title: "Bonsai vs FreshBooks: Which is more popular by branded search?"
description: "Which is more popular in search, Bonsai or FreshBooks? Compare estimated monthly branded-search demand and Share of Search inside the Invoice software set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/bonsai-vs-freshbooks"
publisher: "Brandwave"
---

# Bonsai vs FreshBooks: Which is more popular by branded search?

Which is more popular in search, Bonsai or FreshBooks? Compare estimated monthly branded-search demand and Share of Search inside the Invoice software set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Bonsai and FreshBooks
- **Competitive set**: Invoice software
- **Market**: Global
- **Month measured**: Aug 2026
- **Bonsai Share of Search**: 64.1%
- **FreshBooks Share of Search**: 8.7%

## Which is more popular in search, Bonsai or FreshBooks?

- In August 2026, Bonsai had more branded searches than FreshBooks among invoice software worldwide. Bonsai was estimated to have 550K branded searches compared to FreshBooks’ 74.9K, and held a 64.1% Share of Search versus FreshBooks’ 8.7%.
- Bonsai was ahead of FreshBooks in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Bonsai’s estimated Share of Search among invoice software worldwide moved from 61.3% to 64.1%, and its estimated monthly branded searches held steady at 550K.
- Across the 11 months ending August 2026, FreshBooks’ estimated Share of Search among invoice software worldwide moved from 10.2% to 8.7%, and its estimated monthly branded searches moved from 91.5K to 74.9K.

## How did search popularity change for invoice software worldwide in August 2026?

- In August 2026, FreshBooks overtook Wave to rank 3rd among invoice software worldwide, at 8.7%.
- In August 2026, Bonsai lost estimated Share of Search among invoice software worldwide, from 66.9% to 64.1%.

## Month by month

| Month | Bonsai estimated searches | Bonsai Share of Search | Bonsai rank | FreshBooks estimated searches | FreshBooks Share of Search | FreshBooks rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 550K | 61.3% | 1 | 91.5K | 10.2% | 3 |
| Nov 2025 | 550K | 63.6% | 1 | 75.3K | 8.7% | 3 |
| Dec 2025 | 673K | 67.2% | 1 | 75.6K | 7.5% | 4 |
| Jan 2026 | 550K | 59.7% | 1 | 92.9K | 10.1% | 4 |
| Feb 2026 | 550K | 64.4% | 1 | 62.1K | 7.3% | 4 |
| Mar 2026 | 673K | 68.3% | 1 | 64.9K | 6.6% | 4 |
| Apr 2026 | 673K | 68.7% | 1 | 62.1K | 6.3% | 4 |
| May 2026 | 673K | 70.6% | 1 | 51.4K | 5.4% | 4 |
| Jun 2026 | 550K | 64% | 1 | 76.4K | 8.9% | 3 |
| Jul 2026 | 550K | 66.9% | 1 | 51.1K | 6.2% | 4 |
| Aug 2026 | 550K | 64.1% | 1 | 74.9K | 8.7% | 3 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Bonsai’s and FreshBooks’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Bonsai**: Measured on the search term “bonsai”.
- **FreshBooks**: Measured on the search terms “freshbooks” and “freshbooks accounting software”, summed into one figure.

- [Bonsai profile](/demand/global-en/brands/bonsai)
- [FreshBooks profile](/demand/global-en/brands/freshbooks)
- [All invoice software worldwide](/demand/global-en/categories/invoice-software): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Bonsai or FreshBooks?

In August 2026, Bonsai had more branded searches than FreshBooks among invoice software worldwide. Bonsai was estimated to have 550K branded searches compared to FreshBooks’ 74.9K, and held a 64.1% Share of Search versus FreshBooks’ 8.7%.

## Cite this page

Brandwave. "Bonsai vs FreshBooks: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/bonsai-vs-freshbooks

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/bonsai-vs-freshbooks. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.