--- title: "Boldin vs Monarch Money: Which is searched more?" description: "Is Boldin or Monarch Money more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Financial planning platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/boldin-vs-monarch-money" publisher: "Brandwave" --- # Boldin vs Monarch Money: Which is searched more? Is Boldin or Monarch Money more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Financial planning platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Boldin and Monarch Money - **Competitive set**: Financial planning platforms - **Market**: Global - **Month measured**: Sep 2026 - **Boldin Share of Search**: 11.1% - **Monarch Money Share of Search**: 45.1% ## Is Boldin or Monarch Money more popular in search? - In September 2026, Monarch Money had more branded searches than Boldin among financial planning platforms worldwide. Monarch Money had about 110,000 branded searches, while Boldin had 27,100. Monarch Money made up 45.1% of all financial planning platform searches we track, and Boldin accounted for 11.1%. - Monarch Money was ahead of Boldin in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Boldin’s share of searches among financial planning platforms worldwide moved from 7.2% to 11.1%, and its estimated monthly branded searches moved from 18.1K to 27.1K. - Across the 12 months ending September 2026, Monarch Money’s share of searches among financial planning platforms worldwide moved from 43.8% to 45.1%, and its estimated monthly branded searches held steady at 110K. ## Top financial planning platforms in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Monarch Money was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Boldin was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Boldin was listed before Monarch Money in two out of three answers that named either. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Monarch Money | 1st | 2 of 3 | 1 of 2 | 3 of 5 | | Boldin | 2nd | 1 of 3 | 1 of 2 | 2 of 5 | | ProjectionLab | 3rd | 2 of 3 | 1 of 2 | 3 of 5 | | Anaplan | 4th | 1 of 3 | 0 of 2 | 1 of 5 | | Empower | 5th | 2 of 3 | 2 of 2 | 4 of 5 | | Datarails | 6th | 1 of 3 | 0 of 2 | 1 of 5 | | Planful | 7th | 1 of 3 | 0 of 2 | 1 of 5 | | Abacum | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Pigment | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about financial planning platforms - Asked ChatGPT "Which financial planning platform should I use?": 1. Boldin, 2. Monarch Money, 3. ProjectionLab, 4. Empower - Asked ChatGPT "What are the best financial planning platforms?": 1. Monarch Money, 2. ProjectionLab, 3. Empower - Asked ChatGPT "What's the best financial planning platform for budgeting and forecasting?": 1. Anaplan, 2. Datarails, 3. Planful - Searched Google, AI Overview "budget planning software": 1. Empower - Searched Google, AI Overview "finance planning tools": 1. Boldin, 2. ProjectionLab, 3. Monarch Money, 4. Empower Not named in any answer: Abacum and Pigment. Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026. ## How did search popularity change for financial planning platforms worldwide in September 2026? - In September 2026, Monarch Money lost share of searches among financial planning platforms worldwide, from 50.8% to 45.1%. - In September 2026, Boldin lost share of searches among financial planning platforms worldwide, from 12.5% to 11.1%. ## Month by month | Month | Boldin estimated searches | Boldin Share of Search | Boldin rank | Monarch Money estimated searches | Monarch Money Share of Search | Monarch Money rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 18.1K | 7.2% | 3 | 110K | 43.8% | 1 | | Nov 2025 | 18.1K | 8.6% | 3 | 90.5K | 42.8% | 1 | | Dec 2025 | 18.1K | 8% | 3 | 110K | 48.6% | 1 | | Jan 2026 | 22.2K | 8% | 3 | 135K | 48.9% | 1 | | Feb 2026 | 22.2K | 9.8% | 3 | 90.5K | 39.8% | 1 | | Mar 2026 | 27.1K | 11.6% | 3 | 90.5K | 38.8% | 1 | | Apr 2026 | 27.1K | 11.7% | 3 | 90.5K | 39.1% | 1 | | May 2026 | 33.1K | 15% | 3 | 90.5K | 41% | 1 | | Jun 2026 | 27.1K | 12% | 3 | 90.5K | 40.1% | 1 | | Jul 2026 | 27.1K | 10.5% | 3 | 135K | 52.2% | 1 | | Aug 2026 | 33.1K | 12.5% | 3 | 135K | 50.8% | 1 | | Sep 2026 | 27.1K | 11.1% | 3 | 110K | 45.1% | 1 | ## How each brand is measured Brandwave collects information about searches that people make online using Boldin’s and Monarch Money’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Boldin**: Measured on the search term “boldin”. - **Monarch Money**: Measured on the search term “monarch money”. - [Boldin profile](/demand/global-en/brands/boldin) - [Monarch Money profile](/demand/global-en/brands/monarch-money) - [All financial planning platforms worldwide](/demand/global-en/categories/financial-planning-platforms): The set both shares are measured inside, 9 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Boldin or Monarch Money more popular in search? In September 2026, Monarch Money had more branded searches than Boldin among financial planning platforms worldwide. Monarch Money had about 110,000 branded searches, while Boldin had 27,100. Monarch Money made up 45.1% of all financial planning platform searches we track, and Boldin accounted for 11.1%. ## Cite this page Brandwave. "Boldin vs Monarch Money: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/boldin-vs-monarch-money This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/boldin-vs-monarch-money. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.