---
title: "Bobcat vs Stihl: Which is searched more?"
description: "Which is more popular in search, Bobcat or Stihl? Compare estimated monthly branded-search demand and Share of Search inside the Asphalt cutter brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/bobcat-vs-stihl"
publisher: "Brandwave"
---

# Bobcat vs Stihl: Which is searched more?

Which is more popular in search, Bobcat or Stihl? Compare estimated monthly branded-search demand and Share of Search inside the Asphalt cutter brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Bobcat and Stihl
- **Competitive set**: Asphalt cutter brands
- **Market**: Global
- **Month measured**: Sep 2026
- **Bobcat Share of Search**: 0.48%
- **Stihl Share of Search**: 51.2%

## Which is more popular in search, Bobcat or Stihl?

- In September 2026, Stihl had more branded searches than Bobcat among asphalt cutter brands worldwide. Stihl was estimated to have 1.1M branded searches compared to Bobcat’s 9.9K, and held a 51.2% Share of Search versus Bobcat’s 0.48%.
- Stihl was ahead of Bobcat in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Bobcat’s estimated Share of Search among asphalt cutter brands worldwide moved from 0.52% to 0.48%, and its estimated monthly branded searches moved from 12.1K to 9.9K.
- Across the 12 months ending September 2026, Stihl’s estimated Share of Search among asphalt cutter brands worldwide moved from 47% to 51.2%, and its estimated monthly branded searches held steady at 1.1M.

## How did search popularity change for asphalt cutter brands worldwide in September 2026?

- Stihl’s estimated Share of Search among asphalt cutter brands worldwide has gained ground for 3 months in a row, from 50.2% to 51.2% in September 2026.
- Estimated monthly branded searches for Bobcat worldwide fell 18.2% over 12 measured months, from 12.1K to 9.9K in September 2026.

## Month by month

| Month | Bobcat estimated searches | Bobcat Share of Search | Bobcat rank | Stihl estimated searches | Stihl Share of Search | Stihl rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 12.1K | 0.52% | 3 | 1.1M | 47% | 2 |
| Nov 2025 | 12.1K | 0.56% | 3 | 1.1M | 52.7% | 1 |
| Dec 2025 | 18.1K | 0.94% | 3 | 1.1M | 55.9% | 1 |
| Jan 2026 | 18.1K | 0.87% | 3 | 1.1M | 50.8% | 1 |
| Feb 2026 | 12.1K | 0.59% | 3 | 1M | 50.1% | 1 |
| Mar 2026 | 12.1K | 0.49% | 3 | 1.3M | 50.3% | 1 |
| Apr 2026 | 12.1K | 0.43% | 3 | 1.3M | 46.1% | 2 |
| May 2026 | 12.1K | 0.44% | 3 | 1.2M | 45% | 2 |
| Jun 2026 | 9.9K | 0.4% | 3 | 1.2M | 50.2% | 1 |
| Jul 2026 | 9.9K | 0.49% | 3 | 1M | 50.2% | 1 |
| Aug 2026 | 9.9K | 0.48% | 3 | 1.1M | 51.1% | 1 |
| Sep 2026 | 9.9K | 0.48% | 3 | 1.1M | 51.2% | 1 |

## How each brand is measured

Brandwave collects information about searches that people make online using Bobcat’s and Stihl’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Bobcat**: Measured on the search term “bobcat digger”.
- **Stihl**: Measured on the search terms “stihl”, “stihl chainsaw” and “stihl leaf blowers”, summed into one figure.

- [Bobcat profile](/demand/global-en/brands/bobcat)
- [Stihl profile](/demand/global-en/brands/stihl)
- [All asphalt cutter brands worldwide](/demand/global-en/categories/asphalt-cutter-brands): The set both shares are measured inside, 4 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Bobcat or Stihl?

In September 2026, Stihl had more branded searches than Bobcat among asphalt cutter brands worldwide. Stihl was estimated to have 1.1M branded searches compared to Bobcat’s 9.9K, and held a 51.2% Share of Search versus Bobcat’s 0.48%.

## Cite this page

Brandwave. "Bobcat vs Stihl: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/bobcat-vs-stihl

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/bobcat-vs-stihl. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.