---
title: "Bob's Red Mill vs Wild Planet: Which is searched more?"
description: "Which is more popular in search, Bob's Red Mill or Wild Planet? Compare estimated monthly branded-search demand and Share of Search inside the Quinoa brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/bob-s-red-mill-vs-wild-planet"
publisher: "Brandwave"
---

# Bob's Red Mill vs Wild Planet: Which is searched more?

Which is more popular in search, Bob's Red Mill or Wild Planet? Compare estimated monthly branded-search demand and Share of Search inside the Quinoa brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Bob's Red Mill and Wild Planet
- **Competitive set**: Quinoa brands
- **Market**: Global
- **Month measured**: Aug 2026
- **Bob's Red Mill Share of Search**: 3.5%
- **Wild Planet Share of Search**: 8.9%

## Which is more popular in search, Bob's Red Mill or Wild Planet?

- In August 2026, Wild Planet had more branded searches than Bob's Red Mill among quinoa brands worldwide. Wild Planet was estimated to have 18.1K branded searches compared to Bob's Red Mill’s 7.2K, and held an 8.9% Share of Search versus Bob's Red Mill’s 3.5%.
- Wild Planet was ahead of Bob's Red Mill in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Bob's Red Mill’s estimated Share of Search among quinoa brands worldwide moved from 1% to 3.5%, and its estimated monthly branded searches moved from 2K to 7.2K.
- Across the 11 months ending August 2026, Wild Planet’s estimated Share of Search among quinoa brands worldwide moved from 6.2% to 8.9%, and its estimated monthly branded searches moved from 12.1K to 18.1K.

## How did search popularity change for quinoa brands worldwide in August 2026?

- In August 2026, Bob's Red Mill overtook Alter Eco to rank 3rd among quinoa brands worldwide, at 3.5%.
- Estimated monthly branded searches for Wild Planet worldwide rose 49.6% over 11 measured months, from 12.1K to 18.1K in August 2026.

## Month by month

| Month | Bob's Red Mill estimated searches | Bob's Red Mill Share of Search | Bob's Red Mill rank | Wild Planet estimated searches | Wild Planet Share of Search | Wild Planet rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 2K | 1% | 5 | 12.1K | 6.2% | 2 |
| Nov 2025 | 2K | 1% | 5 | 18.1K | 9.1% | 2 |
| Dec 2025 | 2K | 0.85% | 5 | 18.1K | 7.7% | 2 |
| Jan 2026 | 2.6K | 1.1% | 5 | 18.1K | 7.5% | 2 |
| Feb 2026 | 3.2K | 1.6% | 5 | 18.1K | 8.9% | 2 |
| Mar 2026 | 3.8K | 1.9% | 5 | 18.1K | 8.9% | 2 |
| Apr 2026 | 3.8K | 1.9% | 5 | 18.1K | 8.9% | 2 |
| May 2026 | 4.8K | 2.4% | 5 | 18.1K | 8.9% | 2 |
| Jun 2026 | 5.8K | 2.9% | 4 | 14.8K | 7.5% | 2 |
| Jul 2026 | 5.8K | 2.9% | 4 | 18.1K | 9% | 2 |
| Aug 2026 | 7.2K | 3.5% | 3 | 18.1K | 8.9% | 2 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Bob's Red Mill’s and Wild Planet’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Bob's Red Mill**: Measured on the search terms “bob s red mill” and “bobs red mill”, summed into one figure.
- **Wild Planet**: Measured on the search term “wild planet”.

- [Bob's Red Mill profile](/demand/global-en/brands/bob-s-red-mill)
- [Wild Planet profile](/demand/global-en/brands/wild-planet)
- [All quinoa brands worldwide](/demand/global-en/categories/quinoa-brands): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Bob's Red Mill or Wild Planet?

In August 2026, Wild Planet had more branded searches than Bob's Red Mill among quinoa brands worldwide. Wild Planet was estimated to have 18.1K branded searches compared to Bob's Red Mill’s 7.2K, and held an 8.9% Share of Search versus Bob's Red Mill’s 3.5%.

## Cite this page

Brandwave. "Bob's Red Mill vs Wild Planet: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/bob-s-red-mill-vs-wild-planet

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/bob-s-red-mill-vs-wild-planet. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.