---
title: "Blurb vs Mixam: Which is more popular by branded search?"
description: "Which is more popular in search, Blurb or Mixam? Compare estimated monthly branded-search demand and Share of Search inside the Print magazine platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/blurb-vs-mixam"
publisher: "Brandwave"
---

# Blurb vs Mixam: Which is more popular by branded search?

Which is more popular in search, Blurb or Mixam? Compare estimated monthly branded-search demand and Share of Search inside the Print magazine platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Blurb and Mixam
- **Competitive set**: Print magazine platforms
- **Market**: Global
- **Month measured**: Aug 2026
- **Blurb Share of Search**: 68.1%
- **Mixam Share of Search**: 20.4%

## Which is more popular in search, Blurb or Mixam?

- In August 2026, Blurb had more branded searches than Mixam among print magazine platforms worldwide. Blurb was estimated to have 74K branded searches compared to Mixam’s 22.2K, and held a 68.1% Share of Search versus Mixam’s 20.4%.
- Blurb was ahead of Mixam in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Blurb’s estimated Share of Search among print magazine platforms worldwide moved from 78.8% to 68.1%, and its estimated monthly branded searches moved from 135K to 74K.
- Across the 11 months ending August 2026, Mixam’s estimated Share of Search among print magazine platforms worldwide moved from 13% to 20.4%, and its estimated monthly branded searches held steady at 22.2K.

## How did search popularity change for print magazine platforms worldwide in August 2026?

- In August 2026, Blurb gained estimated Share of Search among print magazine platforms worldwide, from 64.7% to 68.1%.
- In August 2026, Mixam lost estimated Share of Search among print magazine platforms worldwide, from 23.7% to 20.4%.

## Month by month

| Month | Blurb estimated searches | Blurb Share of Search | Blurb rank | Mixam estimated searches | Mixam Share of Search | Mixam rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 135K | 78.8% | 1 | 22.2K | 13% | 2 |
| Nov 2025 | 110K | 72.7% | 1 | 27.1K | 17.9% | 2 |
| Dec 2025 | 90.5K | 69.1% | 1 | 27.1K | 20.7% | 2 |
| Jan 2026 | 110K | 72.2% | 1 | 27.1K | 17.8% | 2 |
| Feb 2026 | 90.5K | 72.3% | 1 | 22.2K | 17.7% | 2 |
| Mar 2026 | 90.5K | 69.1% | 1 | 27.1K | 20.7% | 2 |
| Apr 2026 | 90.5K | 68.1% | 1 | 27.1K | 20.4% | 2 |
| May 2026 | 90.5K | 69.1% | 1 | 27.1K | 20.7% | 2 |
| Jun 2026 | 74K | 65.2% | 1 | 27.1K | 23.9% | 2 |
| Jul 2026 | 74K | 64.7% | 1 | 27.1K | 23.7% | 2 |
| Aug 2026 | 74K | 68.1% | 1 | 22.2K | 20.4% | 2 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Blurb’s and Mixam’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Blurb**: Measured on the search term “blurb”.
- **Mixam**: Measured on the search term “mixam”.

- [Blurb profile](/demand/global-en/brands/blurb)
- [Mixam profile](/demand/global-en/brands/mixam)
- [All print magazine platforms worldwide](/demand/global-en/categories/print-magazine-platforms): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Blurb or Mixam?

In August 2026, Blurb had more branded searches than Mixam among print magazine platforms worldwide. Blurb was estimated to have 74K branded searches compared to Mixam’s 22.2K, and held a 68.1% Share of Search versus Mixam’s 20.4%.

## Cite this page

Brandwave. "Blurb vs Mixam: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/blurb-vs-mixam

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/blurb-vs-mixam. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.