---
title: "Blundstone vs Dr. Martens: Which is more popular by branded search?"
description: "Which is more popular in search, Blundstone or Dr. Martens? Compare estimated monthly branded-search demand and Share of Search inside the Boots set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/blundstone-vs-dr-martens"
publisher: "Brandwave"
---

# Blundstone vs Dr. Martens: Which is more popular by branded search?

Which is more popular in search, Blundstone or Dr. Martens? Compare estimated monthly branded-search demand and Share of Search inside the Boots set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Blundstone and Dr. Martens
- **Competitive set**: Boots
- **Market**: Global
- **Month measured**: Aug 2026
- **Blundstone Share of Search**: 3.5%
- **Dr. Martens Share of Search**: 17.3%

## Which is more popular in search, Blundstone or Dr. Martens?

- In August 2026, Dr. Martens had more branded searches than Blundstone among boots worldwide. Dr. Martens was estimated to have 1.5M branded searches compared to Blundstone’s 301K, and held a 17.3% Share of Search versus Blundstone’s 3.5%.
- Dr. Martens was ahead of Blundstone in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Blundstone’s estimated Share of Search among boots worldwide moved from 3.9% to 3.5%, and its estimated monthly branded searches moved from 673K to 301K.
- Across the 11 months ending August 2026, Dr. Martens’ estimated Share of Search among boots worldwide moved from 13.1% to 17.3%, and its estimated monthly branded searches moved from 2.2M to 1.5M.

## How did search popularity change for boots worldwide in August 2026?

- In August 2026, Dr. Martens lost estimated Share of Search among boots worldwide, from 20.2% to 17.3%.
- Estimated monthly branded searches for Blundstone worldwide fell 55.3% over 11 measured months, from 673K to 301K in August 2026.

## Month by month

| Month | Blundstone estimated searches | Blundstone Share of Search | Blundstone rank | Dr. Martens estimated searches | Dr. Martens Share of Search | Dr. Martens rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 673K | 3.9% | 5 | 2.2M | 13.1% | 3 |
| Nov 2025 | 1M | 3.6% | 5 | 3.4M | 12% | 3 |
| Dec 2025 | 823K | 3.6% | 5 | 2.7M | 11.9% | 3 |
| Jan 2026 | 550K | 3.5% | 5 | 2.2M | 14.2% | 3 |
| Feb 2026 | 368K | 4% | 5 | 1.5M | 16.3% | 3 |
| Mar 2026 | 301K | 3.4% | 5 | 1.5M | 17.2% | 4 |
| Apr 2026 | 246K | 3.9% | 5 | 1.2M | 19.6% | 3 |
| May 2026 | 246K | 4% | 5 | 1.2M | 20% | 3 |
| Jun 2026 | 201K | 4% | 5 | 1M | 19.8% | 3 |
| Jul 2026 | 201K | 3.3% | 5 | 1.2M | 20.2% | 3 |
| Aug 2026 | 301K | 3.5% | 5 | 1.5M | 17.3% | 3 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Blundstone’s and Dr. Martens’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Blundstone**: Measured on the search term “blundstone”.
- **Dr. Martens**: Measured on the search term “dr martens”.

- [Blundstone profile](/demand/global-en/brands/blundstone)
- [Dr. Martens profile](/demand/global-en/brands/dr-martens)
- [All boots worldwide](/demand/global-en/categories/boots): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Blundstone or Dr. Martens?

In August 2026, Dr. Martens had more branded searches than Blundstone among boots worldwide. Dr. Martens was estimated to have 1.5M branded searches compared to Blundstone’s 301K, and held a 17.3% Share of Search versus Blundstone’s 3.5%.

## Cite this page

Brandwave. "Blundstone vs Dr. Martens: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/blundstone-vs-dr-martens

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/blundstone-vs-dr-martens. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.