---
title: "Bloomsbury vs Hachette: Which is more popular by branded search?"
description: "Which is more popular in search, Bloomsbury or Hachette? Compare estimated monthly branded-search demand and Share of Search inside the Book publishers set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/bloomsbury-vs-hachette"
publisher: "Brandwave"
---

# Bloomsbury vs Hachette: Which is more popular by branded search?

Which is more popular in search, Bloomsbury or Hachette? Compare estimated monthly branded-search demand and Share of Search inside the Book publishers set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Bloomsbury and Hachette
- **Competitive set**: Book publishers
- **Market**: Global
- **Month measured**: Aug 2026
- **Bloomsbury Share of Search**: 8%
- **Hachette Share of Search**: 0.84%

## Which is more popular in search, Bloomsbury or Hachette?

- In August 2026, Bloomsbury had more branded searches than Hachette among book publishers worldwide. Bloomsbury was estimated to have 18.1K branded searches compared to Hachette’s 1.9K, and held an 8% Share of Search versus Hachette’s 0.84%.
- Bloomsbury was ahead of Hachette in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Bloomsbury’s estimated Share of Search among book publishers worldwide moved from 7.1% to 8%, and its estimated monthly branded searches held steady at 18.1K.
- Across the 11 months ending August 2026, Hachette’s estimated Share of Search among book publishers worldwide moved from 0.75% to 0.84%, and its estimated monthly branded searches held steady at 1.9K.

## How did search popularity change for book publishers worldwide in August 2026?

Neither Bloomsbury nor Hachette moved beyond provider rounding among book publishers in Aug 2026.

## Month by month

| Month | Bloomsbury estimated searches | Bloomsbury Share of Search | Bloomsbury rank | Hachette estimated searches | Hachette Share of Search | Hachette rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 18.1K | 7.1% | 4 | 1.9K | 0.75% | 6 |
| Nov 2025 | 18.1K | 7.8% | 4 | 1.6K | 0.69% | 6 |
| Dec 2025 | 14.8K | 6.7% | 4 | 1.3K | 0.59% | 6 |
| Jan 2026 | 18.1K | 6.7% | 4 | 1.9K | 0.71% | 6 |
| Feb 2026 | 18.1K | 8.5% | 4 | 1.6K | 0.75% | 6 |
| Mar 2026 | 27.1K | 10.7% | 4 | 1.9K | 0.75% | 6 |
| Apr 2026 | 18.1K | 7.7% | 4 | 1.9K | 0.81% | 6 |
| May 2026 | 14.8K | 7.1% | 4 | 1.6K | 0.77% | 6 |
| Jun 2026 | 18.1K | 9.5% | 4 | 1.3K | 0.68% | 6 |
| Jul 2026 | 18.1K | 8.4% | 4 | 1.3K | 0.61% | 6 |
| Aug 2026 | 18.1K | 8% | 4 | 1.9K | 0.84% | 6 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Bloomsbury’s and Hachette’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Bloomsbury**: Measured on the search term “bloomsbury publishing”.
- **Hachette**: Measured on the search term “hachette publishing”.

- [Bloomsbury profile](/demand/global-en/brands/bloomsbury)
- [Hachette profile](/demand/global-en/brands/hachette)
- [All book publishers worldwide](/demand/global-en/categories/book-publishers): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Bloomsbury or Hachette?

In August 2026, Bloomsbury had more branded searches than Hachette among book publishers worldwide. Bloomsbury was estimated to have 18.1K branded searches compared to Hachette’s 1.9K, and held an 8% Share of Search versus Hachette’s 0.84%.

## Cite this page

Brandwave. "Bloomsbury vs Hachette: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/bloomsbury-vs-hachette

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/bloomsbury-vs-hachette. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.