---
title: "BLK vs Gilbert: Which is searched more?"
description: "Which is more popular in search, BLK or Gilbert? Compare estimated monthly branded-search demand and Share of Search inside the Rugby gear brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/blk-vs-gilbert"
publisher: "Brandwave"
---

# BLK vs Gilbert: Which is searched more?

Which is more popular in search, BLK or Gilbert? Compare estimated monthly branded-search demand and Share of Search inside the Rugby gear brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: BLK and Gilbert
- **Competitive set**: Rugby gear brands
- **Market**: Global
- **Month measured**: Sep 2026
- **BLK Share of Search**: 98.8%
- **Gilbert Share of Search**: 0.13%

## Which is more popular in search, BLK or Gilbert?

- In September 2026, BLK had more branded searches than Gilbert among rugby gear brands worldwide. BLK was estimated to have 5M branded searches compared to Gilbert’s 6.6K, and held a 98.8% Share of Search versus Gilbert’s 0.13%.
- BLK was ahead of Gilbert in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, BLK’s estimated Share of Search among rugby gear brands worldwide moved from 98.6% to 98.8%, and its estimated monthly branded searches held steady at 5M.
- Across the 12 months ending September 2026, Gilbert’s estimated Share of Search among rugby gear brands worldwide held steady at 0.13%, and its estimated monthly branded searches held steady at 6.6K.

## How did search popularity change for rugby gear brands worldwide in September 2026?

Neither BLK nor Gilbert moved beyond provider rounding among rugby gear brands in Sep 2026.

## Month by month

| Month | BLK estimated searches | BLK Share of Search | BLK rank | Gilbert estimated searches | Gilbert Share of Search | Gilbert rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 5M | 98.6% | 1 | 6.6K | 0.13% | 4 |
| Nov 2025 | 5M | 95.8% | 1 | 8.1K | 0.16% | 4 |
| Dec 2025 | 5M | 99.1% | 1 | 6.6K | 0.13% | 4 |
| Jan 2026 | 5M | 99.2% | 1 | 5.4K | 0.11% | 4 |
| Feb 2026 | 4.1M | 98.9% | 1 | 6.6K | 0.16% | 4 |
| Mar 2026 | 5M | 99% | 1 | 8.1K | 0.16% | 4 |
| Apr 2026 | 4.1M | 98.9% | 1 | 5.4K | 0.13% | 4 |
| May 2026 | 5M | 99% | 1 | 6.6K | 0.13% | 4 |
| Jun 2026 | 4.1M | 98.8% | 1 | 5.4K | 0.13% | 4 |
| Jul 2026 | 4.1M | 98.7% | 1 | 5.4K | 0.13% | 4 |
| Aug 2026 | 5M | 98.6% | 1 | 5.4K | 0.11% | 4 |
| Sep 2026 | 5M | 98.8% | 1 | 6.6K | 0.13% | 4 |

## How each brand is measured

Brandwave collects information about searches that people make online using BLK’s and Gilbert’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **BLK**: Measured on the search term “blk”.
- **Gilbert**: Measured on the search term “gilbert rugby”.

- [BLK profile](/demand/global-en/brands/blk)
- [Gilbert profile](/demand/global-en/brands/gilbert)
- [All rugby gear brands worldwide](/demand/global-en/categories/rugby-gear-brands): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, BLK or Gilbert?

In September 2026, BLK had more branded searches than Gilbert among rugby gear brands worldwide. BLK was estimated to have 5M branded searches compared to Gilbert’s 6.6K, and held a 98.8% Share of Search versus Gilbert’s 0.13%.

## Cite this page

Brandwave. "BLK vs Gilbert: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/blk-vs-gilbert

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/blk-vs-gilbert. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.