--- title: "Blackmores vs Wiley's Finest: Which is more popular?" description: "Is Blackmores or Wiley's Finest more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Fish oil brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/blackmores-vs-wiley-s-finest" publisher: "Brandwave" --- # Blackmores vs Wiley's Finest: Which is more popular? Is Blackmores or Wiley's Finest more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Fish oil brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Blackmores and Wiley's Finest - **Competitive set**: Fish oil brands - **Market**: Global - **Month measured**: Oct 2026 - **Blackmores Share of Search**: 15.7% - **Wiley's Finest Share of Search**: 0.62% ## Is Blackmores or Wiley's Finest more popular in search? - In October 2026, Blackmores had more branded searches than Wiley's Finest among fish oil brands worldwide. Blackmores had about 33,000 branded searches, while Wiley's Finest had 1,300. Blackmores made up 15.7% of all fish oil brand searches we track, and Wiley's Finest accounted for 0.62%. - Blackmores was ahead of Wiley's Finest in every measured month of the 12 months ending October 2026. - Across the 12 months ending October 2026, Blackmores’ share of searches among fish oil brands worldwide moved from 11.2% to 15.7%, and its estimated monthly branded searches moved from 21.5K to 33K. - Across the 12 months ending October 2026, Wiley's Finest’s share of searches among fish oil brands worldwide moved from 0.68% to 0.62%, and its estimated monthly branded searches held steady at 1.3K. ## Top fish oil brands in ChatGPT and Google AI Overviews In three ChatGPT questions and one Google AI Overview, neither Blackmores nor Wiley's Finest showed up in any of the four answers. Too few answers listed options to rank the brands, so only mentions are counted. | Brand | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | | Nordic Naturals | 2 of 3 | 1 of 1 | 3 of 4 | | Seven Seas | 0 of 3 | 0 of 1 | 0 of 4 | | Blackmores | 0 of 3 | 0 of 1 | 0 of 4 | | Swisse | 0 of 3 | 0 of 1 | 0 of 4 | | Nature Made | 1 of 3 | 0 of 1 | 1 of 4 | | Nature's Bounty | 0 of 3 | 0 of 1 | 0 of 4 | | Thorne | 0 of 3 | 0 of 1 | 0 of 4 | | Wiley's Finest | 0 of 3 | 0 of 1 | 0 of 4 | ## Every AI answer about fish oil brands - Asked ChatGPT "Which fish oil brand should I buy?": named none of the brands we track - Asked ChatGPT "What are the best fish oil brands?": 1. Nordic Naturals, 2. Nature Made - Asked ChatGPT "What's the best fish oil brand for omega 3 supplement?": 1. Nordic Naturals - Searched Google, AI Overview "fish oil capsules": 1. Nordic Naturals Not named in any answer: Seven Seas, Blackmores, Swisse, Nature's Bounty, Thorne and Wiley's Finest. Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026. ## How did search popularity change for fish oil brands worldwide in October 2026? - In October 2026, Blackmores gained share of searches among fish oil brands worldwide, from 13.8% to 15.7%. ## How has branded search for Blackmores and Wiley's Finest changed worldwide over the last 12 months? | Month | Blackmores estimated searches | Blackmores Share of Search | Blackmores rank | Wiley's Finest estimated searches | Wiley's Finest Share of Search | Wiley's Finest rank | | --- | --- | --- | --- | --- | --- | --- | | Nov 2025 | 21.5K | 11.2% | 3 | 1.3K | 0.68% | 8 | | Dec 2025 | 18.2K | 10% | 3 | 1.6K | 0.88% | 8 | | Jan 2026 | 22.3K | 10.2% | 3 | 1.9K | 0.87% | 8 | | Feb 2026 | 18.1K | 9.6% | 3 | 1.9K | 1% | 8 | | Mar 2026 | 22.2K | 10.5% | 3 | 1.9K | 0.9% | 8 | | Apr 2026 | 23K | 10.6% | 3 | 1.9K | 0.87% | 8 | | May 2026 | 23K | 11.9% | 3 | 1.6K | 0.83% | 8 | | Jun 2026 | 23K | 11.7% | 3 | 1.6K | 0.81% | 8 | | Jul 2026 | 24K | 12.2% | 3 | 1.3K | 0.66% | 8 | | Aug 2026 | 28.1K | 13.5% | 3 | 1.3K | 0.63% | 8 | | Sep 2026 | 28K | 13.8% | 3 | 1.3K | 0.64% | 8 | | Oct 2026 | 33K | 15.7% | 3 | 1.3K | 0.62% | 8 | ## How are Blackmores’ and Wiley's Finest’s branded searches counted? Brandwave collects information about searches that people make online using Blackmores’ and Wiley's Finest’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Blackmores**: Measured on the search terms “blackmores cod liver oil”, “blackmores fish oil”, “blackmores krill oil” and “blackmores omega 3”, summed into one figure. - **Wiley's Finest**: Measured on the search term “wileys finest”. - [Blackmores profile](/demand/global-en/brands/blackmores) - [Wiley's Finest profile](/demand/global-en/brands/wiley-s-finest) - [All fish oil brands worldwide](/demand/global-en/categories/fish-oil-brands): The set both shares are measured inside, 8 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Blackmores or Wiley's Finest more popular in search? In October 2026, Blackmores had more branded searches than Wiley's Finest among fish oil brands worldwide. Blackmores had about 33,000 branded searches, while Wiley's Finest had 1,300. Blackmores made up 15.7% of all fish oil brand searches we track, and Wiley's Finest accounted for 0.62%. ## Cite this page Brandwave. "Blackmores vs Wiley's Finest: Which is more popular?". https://gobrandwave.com/demand/global-en/compare/blackmores-vs-wiley-s-finest This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/blackmores-vs-wiley-s-finest. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.