--- title: "Black+Decker vs Flymo: Which is searched more?" description: "Is Black+Decker or Flymo more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Hover mower brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/black-and-decker-vs-flymo" publisher: "Brandwave" --- # Black+Decker vs Flymo: Which is searched more? Is Black+Decker or Flymo more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Hover mower brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Black+Decker and Flymo - **Competitive set**: Hover mower brands - **Market**: Global - **Month measured**: Sep 2026 - **Black+Decker Share of Search**: 17.9% - **Flymo Share of Search**: 0.8% ## Is Black+Decker or Flymo more popular in search? - In September 2026, Black+Decker had more branded searches than Flymo among hover mower brands worldwide. Black+Decker had about 220,000 branded searches, while Flymo had 9,900. Black+Decker made up 17.9% of all hover mower brand searches we track, and Flymo accounted for 0.8%. - Black+Decker was ahead of Flymo in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Black+Decker’s share of searches among hover mower brands worldwide moved from 16.6% to 17.9%, and its estimated monthly branded searches moved from 245K to 220K. - Across the 12 months ending September 2026, Flymo’s share of searches among hover mower brands worldwide moved from 0.67% to 0.8%, and its estimated monthly branded searches held steady at 9.9K. ## Top hover mower brands in ChatGPT and Google AI Overviews In three ChatGPT questions and one Google AI Overview, Flymo appeared in all four answers. Black+Decker was mentioned in one out of four: in one of the three ChatGPT answers, but not in the Google AI Overview. Flymo was listed before Black+Decker in every answer. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Flymo | 1st | 3 of 3 | 1 of 1 | 4 of 4 | | Husqvarna | 2nd | 1 of 3 | 0 of 1 | 1 of 4 | | Black+Decker | 2nd | 1 of 3 | 0 of 1 | 1 of 4 | | Bosch | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | ## Every AI answer about hover mower brands - Asked ChatGPT "Which hover mower brand should I buy?": 1. Flymo - Asked ChatGPT "What are the best hover mower brands?": 1. Flymo, 2. Husqvarna - Asked ChatGPT "What's the best hover mower brand for small lawns?": 1. Flymo, 2. Black+Decker - Searched Google, AI Overview "best hover mower": 1. Flymo Not named in any answer: Bosch. Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026. ## How did search popularity change for hover mower brands worldwide in September 2026? - Flymo’s share of searches among hover mower brands worldwide has lost ground for 3 months in a row, from 1.5% to 0.8% in September 2026. - Estimated monthly branded searches for Black+Decker worldwide fell 10.2% over 12 measured months, from 245K to 220K in September 2026. ## Month by month | Month | Black+Decker estimated searches | Black+Decker Share of Search | Black+Decker rank | Flymo estimated searches | Flymo Share of Search | Flymo rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 245K | 16.6% | 2 | 9.9K | 0.67% | 3 | | Nov 2025 | 270K | 21.1% | 2 | 8.1K | 0.63% | 3 | | Dec 2025 | 245K | 22.8% | 2 | 5.4K | 0.5% | 3 | | Jan 2026 | 220K | 18% | 2 | 5.4K | 0.44% | 3 | | Feb 2026 | 201K | 16.6% | 2 | 6.6K | 0.55% | 3 | | Mar 2026 | 220K | 15.1% | 2 | 18.1K | 1.2% | 3 | | Apr 2026 | 220K | 12.6% | 2 | 27.1K | 1.6% | 3 | | May 2026 | 270K | 15% | 2 | 27.1K | 1.5% | 3 | | Jun 2026 | 245K | 16.5% | 2 | 22.2K | 1.5% | 3 | | Jul 2026 | 220K | 17.8% | 2 | 14.8K | 1.2% | 3 | | Aug 2026 | 220K | 17.9% | 2 | 9.9K | 0.8% | 3 | | Sep 2026 | 220K | 17.9% | 2 | 9.9K | 0.8% | 3 | ## How each brand is measured Brandwave collects information about searches that people make online using Black+Decker’s and Flymo’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Black+Decker**: Measured on the search terms “black and decker” and “blackdecker”, summed into one figure. - **Flymo**: Measured on the search term “flymo”. - [Black+Decker profile](/demand/global-en/brands/black-and-decker) - [Flymo profile](/demand/global-en/brands/flymo) - [All hover mower brands worldwide](/demand/global-en/categories/hover-mower-brands): The set both shares are measured inside, 4 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Black+Decker or Flymo more popular in search? In September 2026, Black+Decker had more branded searches than Flymo among hover mower brands worldwide. Black+Decker had about 220,000 branded searches, while Flymo had 9,900. Black+Decker made up 17.9% of all hover mower brand searches we track, and Flymo accounted for 0.8%. ## Cite this page Brandwave. "Black+Decker vs Flymo: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/black-and-decker-vs-flymo This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/black-and-decker-vs-flymo. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.