---
title: "BL.INK vs is.gd: Which is searched more?"
description: "Is BL.INK or is.gd more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the URL shortener platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/bl-ink-vs-is-gd"
publisher: "Brandwave"
---

# BL.INK vs is.gd: Which is searched more?

Is BL.INK or is.gd more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the URL shortener platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: BL.INK and is.gd
- **Competitive set**: URL shortener platforms
- **Market**: Global
- **Month measured**: Sep 2026
- **BL.INK Share of Search**: 25.7%
- **is.gd Share of Search**: 0.17%

## Is BL.INK or is.gd more popular in search?

- In September 2026, BL.INK had more branded searches than is.gd among URL shortener platforms worldwide. BL.INK had about 673,000 branded searches, while is.gd had 4,400. BL.INK made up 25.7% of all URL shortener platform searches we track, and is.gd accounted for 0.17%.
- BL.INK was ahead of is.gd in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, BL.INK’s share of searches among URL shortener platforms worldwide moved from 22.9% to 25.7%, and its estimated monthly branded searches held steady at 673K.
- Across the 12 months ending September 2026, is.gd’s share of searches among URL shortener platforms worldwide moved from 0.41% to 0.17%, and its estimated monthly branded searches moved from 12.1K to 4.4K.

## Top URL shortener platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, neither BL.INK nor is.gd showed up in any of the five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Bitly | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| TinyURL | 2nd | 3 of 3 | 2 of 2 | 5 of 5 |
| Short.io | 3rd | 3 of 3 | 2 of 2 | 5 of 5 |
| Rebrandly | 4th | 2 of 3 | 1 of 2 | 3 of 5 |
| Dub | 5th | 2 of 3 | 1 of 2 | 3 of 5 |
| BL.INK | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Cutt.ly | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| tiny.cc | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| is.gd | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| T.LY | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about URL shortener platforms

- Asked ChatGPT "Which URL shortener should I use?": 1. Bitly, 2. Short.io, 3. TinyURL, 4. Dub
- Asked ChatGPT "What are the best URL shorteners?": 1. Short.io, 2. Bitly, 3. TinyURL, 4. Rebrandly, 5. Dub
- Asked ChatGPT "What's the best URL shortener for short links?": 1. Bitly, 2. TinyURL, 3. Short.io, 4. Rebrandly
- Searched Google, AI Overview "url shortener": 1. Bitly, 2. TinyURL, 3. Short.io, 4. Rebrandly, 5. Dub
- Searched Google, AI Overview "short link generator": 1. TinyURL, 2. Bitly, 3. Short.io

Not named in any answer: BL.INK, Cutt.ly, tiny.cc, is.gd and T.LY.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026.

## How did search popularity change for URL shortener platforms worldwide in September 2026?

- In September 2026, BL.INK gained share of searches among URL shortener platforms worldwide, from 21.5% to 25.7%.
- Estimated monthly branded searches for is.gd worldwide fell 63.6% over 12 measured months, from 12.1K to 4.4K in September 2026.

## Month by month

| Month | BL.INK estimated searches | BL.INK Share of Search | BL.INK rank | is.gd estimated searches | is.gd Share of Search | is.gd rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 673K | 22.9% | 3 | 12.1K | 0.41% | 6 |
| Nov 2025 | 550K | 21.1% | 3 | 12.1K | 0.46% | 7 |
| Dec 2025 | 550K | 24.7% | 3 | 12.1K | 0.54% | 6 |
| Jan 2026 | 673K | 25.5% | 3 | 12.1K | 0.46% | 7 |
| Feb 2026 | 550K | 22.1% | 3 | 12.1K | 0.49% | 6 |
| Mar 2026 | 550K | 20.8% | 3 | 12.1K | 0.46% | 7 |
| Apr 2026 | 550K | 21.4% | 3 | 9.9K | 0.38% | 7 |
| May 2026 | 673K | 24.9% | 2 | 9.9K | 0.37% | 7 |
| Jun 2026 | 550K | 20.9% | 3 | 5.4K | 0.21% | 8 |
| Jul 2026 | 550K | 21.4% | 3 | 4.4K | 0.17% | 8 |
| Aug 2026 | 550K | 21.5% | 3 | 4.4K | 0.17% | 8 |
| Sep 2026 | 673K | 25.7% | 3 | 4.4K | 0.17% | 8 |

## How each brand is measured

Brandwave collects information about searches that people make online using BL.INK’s and is.gd’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **BL.INK**: Measured on the search term “bl ink”.
- **is.gd**: Measured on the search term “is gd”.

- [BL.INK profile](/demand/global-en/brands/bl-ink)
- [is.gd profile](/demand/global-en/brands/is-gd)
- [All URL shortener platforms worldwide](/demand/global-en/categories/url-shortener-platforms): The set both shares are measured inside, 10 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is BL.INK or is.gd more popular in search?

In September 2026, BL.INK had more branded searches than is.gd among URL shortener platforms worldwide. BL.INK had about 673,000 branded searches, while is.gd had 4,400. BL.INK made up 25.7% of all URL shortener platform searches we track, and is.gd accounted for 0.17%.

## Cite this page

Brandwave. "BL.INK vs is.gd: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/bl-ink-vs-is-gd

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/bl-ink-vs-is-gd. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
