---
title: "Beyond Meat vs Birds Eye: Which is searched more?"
description: "Which is more popular in search, Beyond Meat or Birds Eye? Compare estimated monthly branded-search demand and Share of Search inside the Veggie burger brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/beyond-meat-vs-birds-eye"
publisher: "Brandwave"
---

# Beyond Meat vs Birds Eye: Which is searched more?

Which is more popular in search, Beyond Meat or Birds Eye? Compare estimated monthly branded-search demand and Share of Search inside the Veggie burger brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Beyond Meat and Birds Eye
- **Competitive set**: Veggie burger brands
- **Market**: Global
- **Month measured**: Aug 2026
- **Beyond Meat Share of Search**: 4%
- **Birds Eye Share of Search**: 1.9%

## Which is more popular in search, Beyond Meat or Birds Eye?

- In August 2026, Beyond Meat had more branded searches than Birds Eye among veggie burger brands worldwide. Beyond Meat was estimated to have 110K branded searches compared to Birds Eye’s 51.9K, and held a 4% Share of Search versus Birds Eye’s 1.9%.
- Beyond Meat was ahead of Birds Eye in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Beyond Meat’s estimated Share of Search among veggie burger brands worldwide moved from 20.1% to 4%, and its estimated monthly branded searches moved from 673K to 110K.
- Across the 11 months ending August 2026, Birds Eye’s estimated Share of Search among veggie burger brands worldwide held steady at 1.9%, and its estimated monthly branded searches moved from 62.4K to 51.9K.

## How did search popularity change for veggie burger brands worldwide in August 2026?

- In August 2026, Beyond Meat gained estimated Share of Search among veggie burger brands worldwide, from 3.3% to 4%.
- Estimated monthly branded searches for Birds Eye worldwide fell 16.8% over 11 measured months, from 62.4K to 51.9K in August 2026.

## Month by month

| Month | Beyond Meat estimated searches | Beyond Meat Share of Search | Beyond Meat rank | Birds Eye estimated searches | Birds Eye Share of Search | Birds Eye rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 673K | 20.1% | 2 | 62.4K | 1.9% | 5 |
| Nov 2025 | 201K | 8.2% | 4 | 112K | 4.5% | 5 |
| Dec 2025 | 135K | 6.3% | 4 | 62.1K | 2.9% | 5 |
| Jan 2026 | 110K | 4.6% | 4 | 62.4K | 2.6% | 5 |
| Feb 2026 | 135K | 5.4% | 4 | 75.9K | 3% | 5 |
| Mar 2026 | 135K | 4.3% | 4 | 92.4K | 2.9% | 5 |
| Apr 2026 | 135K | 4.8% | 4 | 75.9K | 2.7% | 5 |
| May 2026 | 110K | 3.7% | 4 | 62.4K | 2.1% | 5 |
| Jun 2026 | 74K | 3.2% | 4 | 51.4K | 2.2% | 5 |
| Jul 2026 | 74K | 3.3% | 4 | 51.4K | 2.3% | 5 |
| Aug 2026 | 110K | 4% | 4 | 51.9K | 1.9% | 5 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Beyond Meat’s and Birds Eye’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Beyond Meat**: Measured on the search term “beyond meat”.
- **Birds Eye**: Measured on the search terms “birds eye” and “birds eye fish”, summed into one figure.

- [Beyond Meat profile](/demand/global-en/brands/beyond-meat)
- [Birds Eye profile](/demand/global-en/brands/birds-eye)
- [All veggie burger brands worldwide](/demand/global-en/categories/veggie-burger-brands): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Beyond Meat or Birds Eye?

In August 2026, Beyond Meat had more branded searches than Birds Eye among veggie burger brands worldwide. Beyond Meat was estimated to have 110K branded searches compared to Birds Eye’s 51.9K, and held a 4% Share of Search versus Birds Eye’s 1.9%.

## Cite this page

Brandwave. "Beyond Meat vs Birds Eye: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/beyond-meat-vs-birds-eye

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/beyond-meat-vs-birds-eye. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
