---
title: "Bellamy's Organic vs NAN: Which is more popular by branded search?"
description: "Which is more popular in search, Bellamy's Organic or NAN? Compare estimated monthly branded-search demand and Share of Search inside the Baby formula brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/bellamys-organic-vs-nan"
publisher: "Brandwave"
---

# Bellamy's Organic vs NAN: Which is more popular by branded search?

Which is more popular in search, Bellamy's Organic or NAN? Compare estimated monthly branded-search demand and Share of Search inside the Baby formula brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Bellamy's Organic and NAN
- **Competitive set**: Baby formula brands
- **Market**: Global
- **Month measured**: Aug 2026
- **Bellamy's Organic Share of Search**: 10.5%
- **NAN Share of Search**: 3.8%

## Which is more popular in search, Bellamy's Organic or NAN?

- In August 2026, Bellamy's Organic had more branded searches than NAN among baby formula brands worldwide. Bellamy's Organic was estimated to have 60.5K branded searches compared to NAN’s 22.2K, and held a 10.5% Share of Search versus NAN’s 3.8%.
- Bellamy's Organic was ahead of NAN in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Bellamy's Organic’s estimated Share of Search among baby formula brands worldwide moved from 12.6% to 10.5%, and its estimated monthly branded searches moved from 74K to 60.5K.
- Across the 11 months ending August 2026, NAN’s estimated Share of Search among baby formula brands worldwide moved from 3.1% to 3.8%, and its estimated monthly branded searches moved from 18.1K to 22.2K.

## How did search popularity change for baby formula brands worldwide in August 2026?

- Estimated monthly branded searches for NAN worldwide rose 22.7% over 11 measured months, from 18.1K to 22.2K in August 2026.
- Estimated monthly branded searches for Bellamy's Organic worldwide fell 18.2% over 11 measured months, from 74K to 60.5K in August 2026.

## Month by month

| Month | Bellamy's Organic estimated searches | Bellamy's Organic Share of Search | Bellamy's Organic rank | NAN estimated searches | NAN Share of Search | NAN rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 74K | 12.6% | 3 | 18.1K | 3.1% | 4 |
| Nov 2025 | 74K | 12.6% | 3 | 18.1K | 3.1% | 4 |
| Dec 2025 | 60.5K | 10.6% | 3 | 14.8K | 2.6% | 4 |
| Jan 2026 | 74K | 7.7% | 3 | 27.1K | 2.8% | 4 |
| Feb 2026 | 60.5K | 7.8% | 3 | 14.8K | 1.9% | 4 |
| Mar 2026 | 90.5K | 13.7% | 3 | 18.1K | 2.7% | 4 |
| Apr 2026 | 74K | 12.6% | 3 | 18.1K | 3.1% | 4 |
| May 2026 | 74K | 12.6% | 3 | 18.1K | 3.1% | 4 |
| Jun 2026 | 60.5K | 10.5% | 3 | 18.1K | 3.2% | 4 |
| Jul 2026 | 60.5K | 10.5% | 3 | 22.2K | 3.8% | 4 |
| Aug 2026 | 60.5K | 10.5% | 3 | 22.2K | 3.8% | 4 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Bellamy's Organic’s and NAN’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Bellamy's Organic**: Measured on the search term “bellamys”.
- **NAN**: Measured on the search term “nan formula”.

- [Bellamy's Organic profile](/demand/global-en/brands/bellamys-organic)
- [NAN profile](/demand/global-en/brands/nan)
- [All baby formula brands worldwide](/demand/global-en/categories/baby-formula-brands): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Bellamy's Organic or NAN?

In August 2026, Bellamy's Organic had more branded searches than NAN among baby formula brands worldwide. Bellamy's Organic was estimated to have 60.5K branded searches compared to NAN’s 22.2K, and held a 10.5% Share of Search versus NAN’s 3.8%.

## Cite this page

Brandwave. "Bellamy's Organic vs NAN: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/bellamys-organic-vs-nan

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/bellamys-organic-vs-nan. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.