---
title: "Bell vs Bontrager: Which is searched more?"
description: "Which is more popular in search, Bell or Bontrager? Compare estimated monthly branded-search demand and Share of Search inside the Foot pump brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/bell-helmets-vs-bontrager"
publisher: "Brandwave"
---

# Bell vs Bontrager: Which is searched more?

Which is more popular in search, Bell or Bontrager? Compare estimated monthly branded-search demand and Share of Search inside the Foot pump brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Bell and Bontrager
- **Competitive set**: Foot pump brands
- **Market**: Global
- **Month measured**: Sep 2026
- **Bell Share of Search**: 10.1%
- **Bontrager Share of Search**: 3.7%

## Which is more popular in search, Bell or Bontrager?

- In September 2026, Bell had more branded searches than Bontrager among foot pump brands worldwide. Bell was estimated to have 74K branded searches compared to Bontrager’s 27.1K, and held a 10.1% Share of Search versus Bontrager’s 3.7%.
- Bell was ahead of Bontrager in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Bell’s estimated Share of Search among foot pump brands worldwide moved from 15.9% to 10.1%, and its estimated monthly branded searches moved from 90.5K to 74K.
- Across the 12 months ending September 2026, Bontrager’s estimated Share of Search among foot pump brands worldwide moved from 5.8% to 3.7%, and its estimated monthly branded searches moved from 33.1K to 27.1K.

## How did search popularity change for foot pump brands worldwide in September 2026?

- In September 2026, Bontrager lost estimated Share of Search among foot pump brands worldwide, from 4.5% to 3.7%.
- Estimated monthly branded searches for Bell worldwide fell 18.2% over 12 measured months, from 90.5K to 74K in September 2026.

## Month by month

| Month | Bell estimated searches | Bell Share of Search | Bell rank | Bontrager estimated searches | Bontrager Share of Search | Bontrager rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 90.5K | 15.9% | 3 | 33.1K | 5.8% | 4 |
| Nov 2025 | 74K | 13.6% | 3 | 27.1K | 5% | 5 |
| Dec 2025 | 74K | 13.7% | 3 | 22.2K | 4.1% | 5 |
| Jan 2026 | 74K | 8.9% | 3 | 27.1K | 3.3% | 5 |
| Feb 2026 | 74K | 13.7% | 3 | 27.1K | 5% | 4 |
| Mar 2026 | 90.5K | 12.9% | 3 | 33.1K | 4.7% | 4 |
| Apr 2026 | 90.5K | 13.7% | 3 | 40.5K | 6.1% | 4 |
| May 2026 | 90.5K | 14.8% | 3 | 40.5K | 6.6% | 4 |
| Jun 2026 | 90.5K | 18.6% | 3 | 33.1K | 6.8% | 4 |
| Jul 2026 | 74K | 14.4% | 3 | 33.1K | 6.4% | 4 |
| Aug 2026 | 74K | 10% | 3 | 33.1K | 4.5% | 4 |
| Sep 2026 | 74K | 10.1% | 3 | 27.1K | 3.7% | 4 |

## How each brand is measured

Brandwave collects information about searches that people make online using Bell’s and Bontrager’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Bell**: Measured on the search term “bell helmet”.
- **Bontrager**: Measured on the search term “bontrager”.

- [Bell profile](/demand/global-en/brands/bell-helmets)
- [Bontrager profile](/demand/global-en/brands/bontrager)
- [All foot pump brands worldwide](/demand/global-en/categories/foot-pump-brands): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Bell or Bontrager?

In September 2026, Bell had more branded searches than Bontrager among foot pump brands worldwide. Bell was estimated to have 74K branded searches compared to Bontrager’s 27.1K, and held a 10.1% Share of Search versus Bontrager’s 3.7%.

## Cite this page

Brandwave. "Bell vs Bontrager: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/bell-helmets-vs-bontrager

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/bell-helmets-vs-bontrager. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.