--- title: "Beko vs Summit Appliance: Which is searched more?" description: "Is Beko or Summit Appliance more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Under counter freezer brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/beko-vs-summit-appliance" publisher: "Brandwave" --- # Beko vs Summit Appliance: Which is searched more? Is Beko or Summit Appliance more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Under counter freezer brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Beko and Summit Appliance - **Competitive set**: Under counter freezer brands - **Market**: Global - **Month measured**: Sep 2026 - **Beko Share of Search**: 26.3% - **Summit Appliance Share of Search**: 0.26% ## Is Beko or Summit Appliance more popular in search? - In September 2026, Beko had more branded searches than Summit Appliance among under counter freezer brands worldwide. Beko had about 450,000 branded searches, while Summit Appliance had 4,400. Beko made up 26.3% of all under counter freezer brand searches we track, and Summit Appliance accounted for 0.26%. - Beko was ahead of Summit Appliance in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Beko’s share of searches among under counter freezer brands worldwide moved from 27.2% to 26.3%, and its estimated monthly branded searches moved from 550K to 450K. - Across the 12 months ending September 2026, Summit Appliance’s share of searches among under counter freezer brands worldwide moved from 0.27% to 0.26%, and its estimated monthly branded searches moved from 5.4K to 4.4K. ## Top under counter freezer brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Summit Appliance was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Beko did not appear in any of the five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Summit Appliance | 1st | 3 of 3 | 1 of 2 | 4 of 5 | | Liebherr | 2nd | 2 of 3 | 0 of 2 | 2 of 5 | | Sub-Zero | 3rd | 2 of 3 | 0 of 2 | 2 of 5 | | Bosch | 4th | 1 of 3 | 0 of 2 | 1 of 5 | | Hisense | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Beko | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Hoover | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about under counter freezer brands - Asked ChatGPT "Which under counter freezer brand should I buy?": 1. Liebherr, 2. Summit Appliance, 3. Sub-Zero - Asked ChatGPT "What are the best under counter freezer brands?": 1. Sub-Zero, 2. Liebherr, 3. Summit Appliance - Asked ChatGPT "What's the best under counter freezer brand for small kitchens?": 1. Summit Appliance, 2. Bosch - Searched Google, AI Overview "under counter freezer": 1. Summit Appliance - Searched Google, AI Overview "small freezer": named none of the brands we track Not named in any answer: Hisense, Beko and Hoover. Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026. ## How did search popularity change for under counter freezer brands worldwide in September 2026? - Estimated monthly branded searches for Summit Appliance worldwide fell 18.5% over 12 measured months, from 5.4K to 4.4K in September 2026. - Estimated monthly branded searches for Beko worldwide fell 18.2% over 12 measured months, from 550K to 450K in September 2026. ## Month by month | Month | Beko estimated searches | Beko Share of Search | Beko rank | Summit Appliance estimated searches | Summit Appliance Share of Search | Summit Appliance rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 550K | 27.2% | 2 | 5.4K | 0.27% | 6 | | Nov 2025 | 550K | 24.2% | 2 | 5.4K | 0.24% | 6 | | Dec 2025 | 550K | 27% | 2 | 5.4K | 0.27% | 6 | | Jan 2026 | 550K | 26.2% | 2 | 5.4K | 0.26% | 6 | | Feb 2026 | 450K | 26.1% | 2 | 5.4K | 0.31% | 6 | | Mar 2026 | 450K | 25.3% | 2 | 5.4K | 0.3% | 6 | | Apr 2026 | 450K | 25.3% | 2 | 5.4K | 0.3% | 6 | | May 2026 | 450K | 24% | 2 | 4.4K | 0.23% | 6 | | Jun 2026 | 550K | 25.7% | 2 | 5.4K | 0.25% | 6 | | Jul 2026 | 550K | 28% | 2 | 5.4K | 0.27% | 6 | | Aug 2026 | 450K | 26.2% | 2 | 5.4K | 0.31% | 6 | | Sep 2026 | 450K | 26.3% | 2 | 4.4K | 0.26% | 6 | ## How each brand is measured Brandwave collects information about searches that people make online using Beko’s and Summit Appliance’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Beko**: Measured on the search term “beko”. - **Summit Appliance**: Measured on the search term “summit appliance”. - [Beko profile](/demand/global-en/brands/beko) - [Summit Appliance profile](/demand/global-en/brands/summit-appliance) - [All under counter freezer brands worldwide](/demand/global-en/categories/under-counter-freezer-brands): The set both shares are measured inside, 7 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Beko or Summit Appliance more popular in search? In September 2026, Beko had more branded searches than Summit Appliance among under counter freezer brands worldwide. Beko had about 450,000 branded searches, while Summit Appliance had 4,400. Beko made up 26.3% of all under counter freezer brand searches we track, and Summit Appliance accounted for 0.26%. ## Cite this page Brandwave. "Beko vs Summit Appliance: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/beko-vs-summit-appliance This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/beko-vs-summit-appliance. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.