--- title: "Beko vs GE Appliances: Which is searched more?" description: "Is Beko or GE Appliances more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Fridge brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/beko-vs-ge-appliances" publisher: "Brandwave" --- # Beko vs GE Appliances: Which is searched more? Is Beko or GE Appliances more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Fridge brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Beko and GE Appliances - **Competitive set**: Fridge brands - **Market**: Global - **Month measured**: Sep 2026 - **Beko Share of Search**: 8.3% - **GE Appliances Share of Search**: 2% ## Is Beko or GE Appliances more popular in search? - In September 2026, Beko had more branded searches than GE Appliances among fridge brands worldwide. Beko had about 450,000 branded searches, while GE Appliances had 110,000. Beko made up 8.3% of all fridge brand searches we track, and GE Appliances accounted for 2%. - Beko was ahead of GE Appliances in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Beko’s share of searches among fridge brands worldwide moved from 9.3% to 8.3%, and its estimated monthly branded searches moved from 550K to 450K. - Across the 12 months ending September 2026, GE Appliances’ share of searches among fridge brands worldwide moved from 2.3% to 2%, and its estimated monthly branded searches moved from 135K to 110K. ## Top fridge brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, GE Appliances was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Beko did not appear in any of the five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Whirlpool | 1st | 3 of 3 | 1 of 2 | 4 of 5 | | LG | 2nd | 3 of 3 | 1 of 2 | 4 of 5 | | GE Appliances | 2nd | 3 of 3 | 1 of 2 | 4 of 5 | | Bosch | 4th | 2 of 3 | 1 of 2 | 3 of 5 | | Frigidaire | 5th | 2 of 3 | 0 of 2 | 2 of 5 | | Samsung | 6th | 0 of 3 | 2 of 2 | 2 of 5 | | Electrolux | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Smeg | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Hisense | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Beko | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Haier | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Westinghouse | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Fisher & Paykel | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Miele | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about fridge brands - Asked ChatGPT "Which fridge brand should I buy?": 1. Whirlpool, 2. GE Appliances, 3. LG, 4. Frigidaire - Asked ChatGPT "What are the best fridge brands?": 1. Whirlpool, 2. GE Appliances, 3. Frigidaire, 4. LG, 5. Bosch - Asked ChatGPT "What's the best fridge brand for a family kitchen?": 1. Whirlpool, 2. LG, 3. GE Appliances, 4. Bosch - Searched Google, AI Overview "fridge brands": 1. Whirlpool, 2. Bosch, 3. LG, 4. Samsung, 5. GE Appliances - Searched Google, AI Overview "energy efficient fridge": 1. Samsung Not named in any answer: Electrolux, Smeg, Hisense, Beko, Haier, Westinghouse, Fisher & Paykel and Miele. Brands are listed in the order each answer named them. The answers were collected in the United States on October 19, 2026. ## How did search popularity change for fridge brands worldwide in September 2026? - In September 2026, Beko rose from 5th to 4th among fridge brands worldwide. - Estimated monthly branded searches for GE Appliances worldwide fell 18.5% over 12 measured months, from 135K to 110K in September 2026. ## Month by month | Month | Beko estimated searches | Beko Share of Search | Beko rank | GE Appliances estimated searches | GE Appliances Share of Search | GE Appliances rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 550K | 9.3% | 4 | 135K | 2.3% | 10 | | Nov 2025 | 550K | 7.9% | 4 | 135K | 1.9% | 10 | | Dec 2025 | 550K | 9.3% | 4 | 110K | 1.9% | 10 | | Jan 2026 | 550K | 9.1% | 4 | 135K | 2.2% | 10 | | Feb 2026 | 450K | 8.8% | 5 | 110K | 2.2% | 10 | | Mar 2026 | 450K | 7.9% | 5 | 110K | 1.9% | 10 | | Apr 2026 | 450K | 8.3% | 5 | 110K | 2% | 10 | | May 2026 | 450K | 7.9% | 5 | 110K | 1.9% | 10 | | Jun 2026 | 550K | 9.4% | 4 | 110K | 1.9% | 10 | | Jul 2026 | 550K | 10.2% | 4 | 110K | 2% | 10 | | Aug 2026 | 450K | 8.2% | 5 | 110K | 2% | 10 | | Sep 2026 | 450K | 8.3% | 4 | 110K | 2% | 10 | ## How each brand is measured Brandwave collects information about searches that people make online using Beko’s and GE Appliances’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Beko**: Measured on the search term “beko”. - **GE Appliances**: Measured on the search term “ge appliances”. - [Beko profile](/demand/global-en/brands/beko) - [GE Appliances profile](/demand/global-en/brands/ge-appliances) - [All fridge brands worldwide](/demand/global-en/categories/fridge-brands): The set both shares are measured inside, 14 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Beko or GE Appliances more popular in search? In September 2026, Beko had more branded searches than GE Appliances among fridge brands worldwide. Beko had about 450,000 branded searches, while GE Appliances had 110,000. Beko made up 8.3% of all fridge brand searches we track, and GE Appliances accounted for 2%. ## Cite this page Brandwave. "Beko vs GE Appliances: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/beko-vs-ge-appliances This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/beko-vs-ge-appliances. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.