--- title: "Behrens vs Burgon & Ball: Which is searched more?" description: "Is Behrens or Burgon & Ball more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Watering can brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/behrens-vs-burgon-and-ball" publisher: "Brandwave" --- # Behrens vs Burgon & Ball: Which is searched more? Is Behrens or Burgon & Ball more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Watering can brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Behrens and Burgon & Ball - **Competitive set**: Watering can brands - **Market**: Global - **Month measured**: Sep 2026 - **Behrens Share of Search**: 5.9% - **Burgon & Ball Share of Search**: 0.88% ## Is Behrens or Burgon & Ball more popular in search? - In September 2026, Behrens had more branded searches than Burgon & Ball among watering can brands worldwide. Behrens had about 33,100 branded searches, while Burgon & Ball had 4,880. Behrens made up 5.9% of all watering can brand searches we track, and Burgon & Ball accounted for 0.88%. - Behrens was ahead of Burgon & Ball in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Behrens’ share of searches among watering can brands worldwide moved from 3.5% to 5.9%, and its estimated monthly branded searches moved from 18.1K to 33.1K. - Across the 12 months ending September 2026, Burgon & Ball’s share of searches among watering can brands worldwide moved from 0.92% to 0.88%, and its estimated monthly branded searches moved from 4.8K to 4.9K. ## Top watering can brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Behrens was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Burgon & Ball did not appear in any of the five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Haws | 1st | 3 of 3 | 1 of 2 | 4 of 5 | | Behrens | 2nd | 3 of 3 | 0 of 2 | 3 of 5 | | Fiskars | 3rd | 2 of 3 | 0 of 2 | 2 of 5 | | Gardena | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Neta | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Hozelock | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Burgon & Ball | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Draper | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about watering can brands - Asked ChatGPT "Which watering can brand should I buy?": 1. Haws, 2. Fiskars, 3. Behrens - Asked ChatGPT "What are the best watering can brands?": 1. Haws, 2. Behrens, 3. Fiskars - Asked ChatGPT "What's the best watering can brand for houseplants and garden?": 1. Haws, 2. Behrens - Searched Google, AI Overview "best watering can": 1. Haws - Searched Google, AI Overview "watering can for plants": named none of the brands we track Not named in any answer: Gardena, Neta, Hozelock, Burgon & Ball and Draper. Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026. ## How did search popularity change for watering can brands worldwide in September 2026? - In September 2026, Behrens overtook Hozelock and Haws to rank 4th among watering can brands worldwide, with 5.9% of the searches. ## Month by month | Month | Behrens estimated searches | Behrens Share of Search | Behrens rank | Burgon & Ball estimated searches | Burgon & Ball Share of Search | Burgon & Ball rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 18.1K | 3.5% | 5 | 4.8K | 0.92% | 7 | | Nov 2025 | 22.2K | 4% | 4 | 7.1K | 1.3% | 7 | | Dec 2025 | 18.1K | 3.9% | 5 | 7.3K | 1.6% | 7 | | Jan 2026 | 33.1K | 6.6% | 4 | 4.8K | 0.95% | 7 | | Feb 2026 | 14.8K | 3.1% | 5 | 4.8K | 1% | 7 | | Mar 2026 | 18.1K | 2.6% | 6 | 7.3K | 1% | 7 | | Apr 2026 | 18.1K | 2.3% | 6 | 7.3K | 0.94% | 7 | | May 2026 | 18.1K | 2% | 6 | 8.8K | 1% | 7 | | Jun 2026 | 18.1K | 2.4% | 5 | 7.2K | 0.97% | 7 | | Jul 2026 | 18.1K | 2.6% | 5 | 5.9K | 0.85% | 7 | | Aug 2026 | 18.1K | 2.9% | 6 | 5.9K | 0.94% | 7 | | Sep 2026 | 33.1K | 5.9% | 4 | 4.9K | 0.88% | 7 | ## How each brand is measured Brandwave collects information about searches that people make online using Behrens’ and Burgon & Ball’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Behrens**: Measured on the search term “behrens”. - **Burgon & Ball**: Measured on the search terms “burgon and ball” and “burgon ball”, summed into one figure. - [Behrens profile](/demand/global-en/brands/behrens) - [Burgon & Ball profile](/demand/global-en/brands/burgon-and-ball) - [All watering can brands worldwide](/demand/global-en/categories/watering-can-brands): The set both shares are measured inside, 8 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Behrens or Burgon & Ball more popular in search? In September 2026, Behrens had more branded searches than Burgon & Ball among watering can brands worldwide. Behrens had about 33,100 branded searches, while Burgon & Ball had 4,880. Behrens made up 5.9% of all watering can brand searches we track, and Burgon & Ball accounted for 0.88%. ## Cite this page Brandwave. "Behrens vs Burgon & Ball: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/behrens-vs-burgon-and-ball This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/behrens-vs-burgon-and-ball. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.