---
title: "Beck's vs Hacker-Pschorr: Which is more popular?"
description: "Is Beck's or Hacker-Pschorr more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the German beer brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/becks-vs-hacker-pschorr"
publisher: "Brandwave"
---

# Beck's vs Hacker-Pschorr: Which is more popular?

Is Beck's or Hacker-Pschorr more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the German beer brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Beck's and Hacker-Pschorr
- **Competitive set**: German beer brands
- **Market**: Global
- **Month measured**: Oct 2026
- **Beck's Share of Search**: 2.9%
- **Hacker-Pschorr Share of Search**: 5.4%

## Is Beck's or Hacker-Pschorr more popular in search?

- In October 2026, Hacker-Pschorr had more branded searches than Beck's among German beer brands worldwide. Hacker-Pschorr had about 40,500 branded searches, while Beck's had 22,200. Hacker-Pschorr made up 5.4% of all German beer brand searches we track, and Beck's accounted for 2.9%.
- Hacker-Pschorr was ahead of Beck's in every measured month of the 12 months ending October 2026.
- Across the 12 months ending October 2026, Beck's’ share of searches among German beer brands worldwide moved from 2.8% to 2.9%, and its estimated monthly branded searches moved from 18.1K to 22.2K.
- Across the 12 months ending October 2026, Hacker-Pschorr’s share of searches among German beer brands worldwide moved from 4.1% to 5.4%, and its estimated monthly branded searches moved from 27.1K to 40.5K.

## Top German beer brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Beck's was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. Hacker-Pschorr did not appear in any of the five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Weihenstephaner | 1st | 3 of 3 | 1 of 2 | 4 of 5 |
| Paulaner | 2nd | 3 of 3 | 1 of 2 | 4 of 5 |
| Augustiner | 3rd | 2 of 3 | 1 of 2 | 3 of 5 |
| Bitburger | 4th | 2 of 3 | 1 of 2 | 3 of 5 |
| Krombacher | 5th | 1 of 3 | 1 of 2 | 2 of 5 |
| Beck's | 6th | 0 of 3 | 1 of 2 | 1 of 5 |
| Ayinger | 6th | 2 of 3 | 1 of 2 | 3 of 5 |
| Erdinger | 8th | 2 of 3 | 1 of 2 | 3 of 5 |
| Warsteiner | 9th | 0 of 3 | 1 of 2 | 1 of 5 |
| Franziskaner | 9th | 1 of 3 | 0 of 2 | 1 of 5 |
| Radeberger | 11th | 0 of 3 | 1 of 2 | 1 of 5 |
| Hofbräu München | 12th | 0 of 3 | 1 of 2 | 1 of 5 |
| Rothaus | 13th | 1 of 3 | 1 of 2 | 2 of 5 |
| Spaten | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Hacker-Pschorr | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Löwenbräu | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about German beer brands

- Asked ChatGPT "Which German beer should I try?": 1. Weihenstephaner, 2. Augustiner, 3. Paulaner, 4. Bitburger
- Asked ChatGPT "What are the best German beer brands?": 1. Weihenstephaner, 2. Augustiner, 3. Paulaner, 4. Franziskaner, 5. Bitburger, 6. Krombacher, 7. Ayinger, 8. Rothaus, 9. Erdinger
- Asked ChatGPT "What's the best German wheat beer?": 1. Weihenstephaner, 2. Paulaner, 3. Ayinger, 4. Erdinger
- Searched Google, AI Overview "german beer": named none of the brands we track
- Searched Google, AI Overview "german beer brands": 1. Krombacher, 2. Beck's, 3. Bitburger, 4. Paulaner, 5. Warsteiner, 6. Radeberger, 7. Erdinger, 8. Hofbräu München, 9. Weihenstephaner, 10. Augustiner, 11. Rothaus, 12. Ayinger

Not named in any answer: Spaten, Hacker-Pschorr and Löwenbräu.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 25, 2026.

## How did search popularity change for German beer brands worldwide in October 2026?

- In October 2026, Weihenstephaner overtook Hacker-Pschorr to rank 8th among German beer brands worldwide, with 6.6% of the searches.
- In October 2026, Hacker-Pschorr lost share of searches among German beer brands worldwide, from 6.3% to 5.4%.
- Estimated monthly branded searches for Beck's worldwide rose 22.7% over 12 measured months, from 18.1K to 22.2K in October 2026.

## How has branded search for Beck's and Hacker-Pschorr changed worldwide over the last 12 months?

| Month | Beck's estimated searches | Beck's Share of Search | Beck's rank | Hacker-Pschorr estimated searches | Hacker-Pschorr Share of Search | Hacker-Pschorr rank |
| --- | --- | --- | --- | --- | --- | --- |
| Nov 2025 | 18.1K | 2.8% | 13 | 27.1K | 4.1% | 11 |
| Dec 2025 | 22.2K | 3.2% | 13 | 27.1K | 3.9% | 11 |
| Jan 2026 | 18.1K | 3.1% | 13 | 22.2K | 3.7% | 11 |
| Feb 2026 | 14.8K | 2.6% | 13 | 22.2K | 3.9% | 11 |
| Mar 2026 | 18.1K | 2.6% | 13 | 27.1K | 4% | 11 |
| Apr 2026 | 22.2K | 3% | 12 | 27.1K | 3.7% | 11 |
| May 2026 | 22.2K | 2.8% | 13 | 33.1K | 4.2% | 11 |
| Jun 2026 | 22.2K | 2.9% | 12 | 27.1K | 3.6% | 11 |
| Jul 2026 | 22.2K | 2.9% | 13 | 33.1K | 4.4% | 11 |
| Aug 2026 | 22.2K | 2.9% | 14 | 33.1K | 4.4% | 11 |
| Sep 2026 | 22.2K | 2.8% | 13 | 49.5K | 6.3% | 7 |
| Oct 2026 | 22.2K | 2.9% | 13 | 40.5K | 5.4% | 9 |

## How are Beck's’ and Hacker-Pschorr’s branded searches counted?

Brandwave collects information about searches that people make online using Beck's’ and Hacker-Pschorr’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Beck's**: Measured on the search term “becks beer”.
- **Hacker-Pschorr**: Measured on the search term “hacker pschorr”.

- [Beck's profile](/demand/global-en/brands/becks)
- [Hacker-Pschorr profile](/demand/global-en/brands/hacker-pschorr)
- [All German beer brands worldwide](/demand/global-en/categories/german-beer-brands): The set both shares are measured inside, 16 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Beck's or Hacker-Pschorr more popular in search?

In October 2026, Hacker-Pschorr had more branded searches than Beck's among German beer brands worldwide. Hacker-Pschorr had about 40,500 branded searches, while Beck's had 22,200. Hacker-Pschorr made up 5.4% of all German beer brand searches we track, and Beck's accounted for 2.9%.

## Cite this page

Brandwave. "Beck's vs Hacker-Pschorr: Which is more popular?". https://gobrandwave.com/demand/global-en/compare/becks-vs-hacker-pschorr

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/becks-vs-hacker-pschorr. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
