---
title: "Bear vs Nature Valley: Which is more popular by branded search?"
description: "Which is more popular in search, Bear or Nature Valley? Compare estimated monthly branded-search demand and Share of Search inside the Granola set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/bear-notes-vs-nature-valley"
publisher: "Brandwave"
---

# Bear vs Nature Valley: Which is more popular by branded search?

Which is more popular in search, Bear or Nature Valley? Compare estimated monthly branded-search demand and Share of Search inside the Granola set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Bear and Nature Valley
- **Competitive set**: Granola
- **Market**: Global
- **Month measured**: Aug 2026
- **Bear Share of Search**: 2.7%
- **Nature Valley Share of Search**: 13.4%

## Which is more popular in search, Bear or Nature Valley?

- In August 2026, Nature Valley had more branded searches than Bear among granola worldwide. Nature Valley was estimated to have 60.5K branded searches compared to Bear’s 12.1K, and held a 13.4% Share of Search versus Bear’s 2.7%.
- Nature Valley was ahead of Bear in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Bear’s estimated Share of Search among granola worldwide moved from 2.4% to 2.7%, and its estimated monthly branded searches moved from 6.6K to 12.1K.
- Across the 11 months ending August 2026, Nature Valley’s estimated Share of Search among granola worldwide moved from 21.9% to 13.4%, and its estimated monthly branded searches held steady at 60.5K.

## How did search popularity change for granola worldwide in August 2026?

- In August 2026, Bear gained estimated Share of Search among granola worldwide, from 1.7% to 2.7%.
- In August 2026, Nature Valley lost estimated Share of Search among granola worldwide, from 18.9% to 13.4%.

## Month by month

| Month | Bear estimated searches | Bear Share of Search | Bear rank | Nature Valley estimated searches | Nature Valley Share of Search | Nature Valley rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 6.6K | 2.4% | 3 | 60.5K | 21.9% | 2 |
| Nov 2025 | 6.6K | 2.7% | 3 | 60.5K | 25.2% | 2 |
| Dec 2025 | 6.6K | 2.4% | 3 | 60.5K | 22.1% | 2 |
| Jan 2026 | 8.1K | 2.4% | 3 | 74K | 21.9% | 2 |
| Feb 2026 | 8.1K | 2.5% | 3 | 60.5K | 18.7% | 2 |
| Mar 2026 | 6.6K | 2% | 3 | 74K | 21.9% | 2 |
| Apr 2026 | 6.6K | 2.7% | 3 | 60.5K | 24.9% | 2 |
| May 2026 | 5.4K | 2.2% | 3 | 60.5K | 25.1% | 2 |
| Jun 2026 | 9.9K | 4.1% | 3 | 60.5K | 24.8% | 2 |
| Jul 2026 | 5.4K | 1.7% | 3 | 60.5K | 18.9% | 2 |
| Aug 2026 | 12.1K | 2.7% | 3 | 60.5K | 13.4% | 2 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Bear’s and Nature Valley’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Bear**: Measured on the search term “bear notes”.
- **Nature Valley**: Measured on the search term “nature valley”.

- [Bear profile](/demand/global-en/brands/bear-notes)
- [Nature Valley profile](/demand/global-en/brands/nature-valley)
- [All granola worldwide](/demand/global-en/categories/granola): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Bear or Nature Valley?

In August 2026, Nature Valley had more branded searches than Bear among granola worldwide. Nature Valley was estimated to have 60.5K branded searches compared to Bear’s 12.1K, and held a 13.4% Share of Search versus Bear’s 2.7%.

## Cite this page

Brandwave. "Bear vs Nature Valley: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/bear-notes-vs-nature-valley

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/bear-notes-vs-nature-valley. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.