--- title: "BCS vs Craftsman: Which is searched more?" description: "Is BCS or Craftsman more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Rear tine tiller brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/bcs-vs-craftsman" publisher: "Brandwave" --- # BCS vs Craftsman: Which is searched more? Is BCS or Craftsman more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Rear tine tiller brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: BCS and Craftsman - **Competitive set**: Rear tine tiller brands - **Market**: Global - **Month measured**: Sep 2026 - **BCS Share of Search**: 0.05% - **Craftsman Share of Search**: 22.4% ## Is BCS or Craftsman more popular in search? - In September 2026, Craftsman had more branded searches than BCS among rear tine tiller brands worldwide. Craftsman had about 301,000 branded searches, while BCS had 720. Craftsman made up 22.4% of all rear tine tiller brand searches we track, and BCS accounted for 0.05%. - Craftsman was ahead of BCS in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, BCS’s share of searches among rear tine tiller brands worldwide moved from 0.06% to 0.05%, and its estimated monthly branded searches moved from 880 to 720. - Across the 12 months ending September 2026, Craftsman’s share of searches among rear tine tiller brands worldwide moved from 16.4% to 22.4%, and its estimated monthly branded searches moved from 246K to 301K. ## Top rear tine tiller brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, BCS was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Craftsman was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. BCS was listed before Craftsman in every answer that named either. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Troy-Bilt | 1st | 3 of 3 | 1 of 2 | 4 of 5 | | DR Power | 2nd | 2 of 3 | 2 of 2 | 4 of 5 | | BCS | 3rd | 2 of 3 | 1 of 2 | 3 of 5 | | YARDMAX | 4th | 2 of 3 | 0 of 2 | 2 of 5 | | Husqvarna | 5th | 3 of 3 | 0 of 2 | 3 of 5 | | Craftsman | 6th | 0 of 3 | 1 of 2 | 1 of 5 | ## Every AI answer about rear tine tiller brands - Asked ChatGPT "Which rear tine tiller brand should I buy?": 1. Troy-Bilt, 2. DR Power, 3. YARDMAX, 4. Husqvarna - Asked ChatGPT "What are the best rear tine tiller brands?": 1. Troy-Bilt, 2. YARDMAX, 3. DR Power, 4. BCS, 5. Husqvarna - Asked ChatGPT "What's the best rear tine tiller brand for a large garden?": 1. BCS, 2. Troy-Bilt, 3. Husqvarna - Searched Google, AI Overview "tiller for garden": 1. DR Power - Searched Google, AI Overview "walk behind tiller": 1. DR Power, 2. Troy-Bilt, 3. BCS, 4. Craftsman Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026. ## How did search popularity change for rear tine tiller brands worldwide in September 2026? - In September 2026, Craftsman lost share of searches among rear tine tiller brands worldwide, from 26% to 22.4%. - Estimated monthly branded searches for BCS worldwide fell 18.2% over 12 measured months, from 880 to 720 in September 2026. ## Month by month | Month | BCS estimated searches | BCS Share of Search | BCS rank | Craftsman estimated searches | Craftsman Share of Search | Craftsman rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 880 | 0.06% | 6 | 246K | 16.4% | 2 | | Nov 2025 | 720 | 0.06% | 6 | 246K | 19.2% | 2 | | Dec 2025 | 720 | 0.06% | 6 | 301K | 26.2% | 2 | | Jan 2026 | 880 | 0.07% | 6 | 301K | 22.6% | 2 | | Feb 2026 | 1K | 0.07% | 6 | 368K | 26.3% | 2 | | Mar 2026 | 1.6K | 0.09% | 6 | 450K | 26.2% | 2 | | Apr 2026 | 1.9K | 0.1% | 6 | 368K | 19.1% | 2 | | May 2026 | 1.9K | 0.1% | 6 | 368K | 19.1% | 2 | | Jun 2026 | 1.3K | 0.08% | 6 | 368K | 22.4% | 2 | | Jul 2026 | 1K | 0.07% | 6 | 368K | 26% | 2 | | Aug 2026 | 880 | 0.06% | 6 | 368K | 26% | 2 | | Sep 2026 | 720 | 0.05% | 6 | 301K | 22.4% | 2 | ## How each brand is measured Brandwave collects information about searches that people make online using BCS’s and Craftsman’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **BCS**: Measured on the search term “bcs tiller”. - **Craftsman**: Measured on the search term “craftsman”. - [BCS profile](/demand/global-en/brands/bcs) - [Craftsman profile](/demand/global-en/brands/craftsman) - [All rear tine tiller brands worldwide](/demand/global-en/categories/rear-tine-tiller-brands): The set both shares are measured inside, 6 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is BCS or Craftsman more popular in search? In September 2026, Craftsman had more branded searches than BCS among rear tine tiller brands worldwide. Craftsman had about 301,000 branded searches, while BCS had 720. Craftsman made up 22.4% of all rear tine tiller brand searches we track, and BCS accounted for 0.05%. ## Cite this page Brandwave. "BCS vs Craftsman: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/bcs-vs-craftsman This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/bcs-vs-craftsman. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.