---
title: "Bath & Body Works vs Lush: Which is searched more?"
description: "Which is more popular in search, Bath & Body Works or Lush? Compare estimated monthly branded-search demand and Share of Search inside the Bath bombs set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/bath-body-works-vs-lush"
publisher: "Brandwave"
---

# Bath & Body Works vs Lush: Which is searched more?

Which is more popular in search, Bath & Body Works or Lush? Compare estimated monthly branded-search demand and Share of Search inside the Bath bombs set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Bath & Body Works and Lush
- **Competitive set**: Bath bombs
- **Market**: Global
- **Month measured**: Aug 2026
- **Bath & Body Works Share of Search**: 83%
- **Lush Share of Search**: 16.2%

## Which is more popular in search, Bath & Body Works or Lush?

- In August 2026, Bath & Body Works had more branded searches than Lush among bath bombs worldwide. Bath & Body Works was estimated to have 6.3M branded searches compared to Lush’s 1.2M, and held an 83% Share of Search versus Lush’s 16.2%.
- Bath & Body Works was ahead of Lush in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Bath & Body Works’ estimated Share of Search among bath bombs worldwide moved from 76.6% to 83%, and its estimated monthly branded searches held steady at 6.3M.
- Across the 11 months ending August 2026, Lush’s estimated Share of Search among bath bombs worldwide moved from 22.4% to 16.2%, and its estimated monthly branded searches moved from 1.8M to 1.2M.

## How did search popularity change for bath bombs worldwide in August 2026?

- In August 2026, Bath & Body Works gained estimated Share of Search among bath bombs worldwide, from 80% to 83%.
- In August 2026, Lush lost estimated Share of Search among bath bombs worldwide, from 19% to 16.2%.

## Month by month

| Month | Bath & Body Works estimated searches | Bath & Body Works Share of Search | Bath & Body Works rank | Lush estimated searches | Lush Share of Search | Lush rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 6.3M | 76.6% | 1 | 1.8M | 22.4% | 2 |
| Nov 2025 | 11.3M | 80.2% | 1 | 2.7M | 19.4% | 2 |
| Dec 2025 | 13.9M | 80.2% | 1 | 3.4M | 19.3% | 2 |
| Jan 2026 | 5.1M | 72.8% | 1 | 1.8M | 26.1% | 2 |
| Feb 2026 | 5.1M | 79.8% | 1 | 1.2M | 19% | 2 |
| Mar 2026 | 5.1M | 76.4% | 1 | 1.5M | 22.4% | 2 |
| Apr 2026 | 5.1M | 79.8% | 1 | 1.2M | 19% | 2 |
| May 2026 | 5.1M | 79.7% | 1 | 1.2M | 18.9% | 2 |
| Jun 2026 | 6.3M | 82.8% | 1 | 1.2M | 16.2% | 2 |
| Jul 2026 | 5.1M | 80% | 1 | 1.2M | 19% | 2 |
| Aug 2026 | 6.3M | 83% | 1 | 1.2M | 16.2% | 2 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Bath & Body Works’ and Lush’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Bath & Body Works**: Measured on the search terms “bath and body works” and “bath body works”, summed into one figure.
- **Lush**: Measured on the search term “lush”.

- [Bath & Body Works profile](/demand/global-en/brands/bath-body-works)
- [Lush profile](/demand/global-en/brands/lush)
- [All bath bombs worldwide](/demand/global-en/categories/bath-bombs): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Bath & Body Works or Lush?

In August 2026, Bath & Body Works had more branded searches than Lush among bath bombs worldwide. Bath & Body Works was estimated to have 6.3M branded searches compared to Lush’s 1.2M, and held an 83% Share of Search versus Lush’s 16.2%.

## Cite this page

Brandwave. "Bath & Body Works vs Lush: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/bath-body-works-vs-lush

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/bath-body-works-vs-lush. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.