---
title: "Bark vs Qustodio: Which is searched more?"
description: "Is Bark or Qustodio more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Parental control apps set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/bark-vs-qustodio"
publisher: "Brandwave"
---

# Bark vs Qustodio: Which is searched more?

Is Bark or Qustodio more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Parental control apps set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Bark and Qustodio
- **Competitive set**: Parental control apps
- **Market**: Global
- **Month measured**: Sep 2026
- **Bark Share of Search**: 4.9%
- **Qustodio Share of Search**: 24.1%

## Is Bark or Qustodio more popular in search?

- In September 2026, Qustodio had more branded searches than Bark among parental control apps worldwide. Qustodio had about 110,000 branded searches, while Bark had 22,500. Qustodio made up 24.1% of all parental control app searches we track, and Bark accounted for 4.9%.
- Qustodio was ahead of Bark in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Bark’s share of searches among parental control apps worldwide moved from 7.2% to 4.9%, and its estimated monthly branded searches moved from 32.1K to 22.5K.
- Across the 12 months ending September 2026, Qustodio’s share of searches among parental control apps worldwide moved from 30.2% to 24.1%, and its estimated monthly branded searches moved from 135K to 110K.

## How did search popularity change for parental control apps worldwide in September 2026?

- In September 2026, Bark lost share of searches among parental control apps worldwide, from 5.8% to 4.9%.
- Estimated monthly branded searches for Qustodio worldwide fell 18.5% over 12 measured months, from 135K to 110K in September 2026.

## Month by month

| Month | Bark estimated searches | Bark Share of Search | Bark rank | Qustodio estimated searches | Qustodio Share of Search | Qustodio rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 32.1K | 7.2% | 3 | 135K | 30.2% | 2 |
| Nov 2025 | 35.2K | 7% | 3 | 135K | 26.8% | 2 |
| Dec 2025 | 37K | 6.4% | 3 | 135K | 23.4% | 2 |
| Jan 2026 | 30.3K | 5.6% | 3 | 110K | 20.2% | 2 |
| Feb 2026 | 24.7K | 5.3% | 3 | 110K | 23.8% | 2 |
| Mar 2026 | 24.7K | 5.3% | 3 | 110K | 23.6% | 2 |
| Apr 2026 | 23.5K | 5.1% | 3 | 110K | 23.9% | 2 |
| May 2026 | 24.7K | 6.1% | 3 | 110K | 27.2% | 2 |
| Jun 2026 | 26.2K | 6.8% | 3 | 90.5K | 23.6% | 2 |
| Jul 2026 | 26.2K | 6% | 3 | 90.5K | 20.7% | 2 |
| Aug 2026 | 26.6K | 5.8% | 3 | 110K | 23.9% | 2 |
| Sep 2026 | 22.5K | 4.9% | 3 | 110K | 24.1% | 2 |

## How each brand is measured

Brandwave collects information about searches that people make online using Bark’s and Qustodio’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Bark**: Measured on the search terms “bark app” and “bark parental controls”, summed into one figure.
- **Qustodio**: Measured on the search term “qustodio”.

- [Bark profile](/demand/global-en/brands/bark)
- [Qustodio profile](/demand/global-en/brands/qustodio)
- [All parental control apps worldwide](/demand/global-en/categories/parental-control-apps): The set both shares are measured inside, 6 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Bark or Qustodio more popular in search?

In September 2026, Qustodio had more branded searches than Bark among parental control apps worldwide. Qustodio had about 110,000 branded searches, while Bark had 22,500. Qustodio made up 24.1% of all parental control app searches we track, and Bark accounted for 4.9%.

## Cite this page

Brandwave. "Bark vs Qustodio: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/bark-vs-qustodio

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/bark-vs-qustodio. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.