---
title: "Balance vs BetterSleep: Which is searched more?"
description: "Is Balance or BetterSleep more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Meditation apps set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/balance-vs-bettersleep"
publisher: "Brandwave"
---

# Balance vs BetterSleep: Which is searched more?

Is Balance or BetterSleep more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Meditation apps set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Balance and BetterSleep
- **Competitive set**: Meditation apps
- **Market**: Global
- **Month measured**: Sep 2026
- **Balance Share of Search**: 0.37%
- **BetterSleep Share of Search**: 12.8%

## Is Balance or BetterSleep more popular in search?

- In September 2026, BetterSleep had more branded searches than Balance among meditation apps worldwide. BetterSleep had about 33,100 branded searches, while Balance had 960. BetterSleep made up 12.8% of all meditation app searches we track, and Balance accounted for 0.37%.
- BetterSleep was ahead of Balance in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Balance’s share of searches among meditation apps worldwide moved from 0.93% to 0.37%, and its estimated monthly branded searches moved from 2K to 960.
- Across the 12 months ending September 2026, BetterSleep’s share of searches among meditation apps worldwide moved from 12.4% to 12.8%, and its estimated monthly branded searches moved from 27.1K to 33.1K.

## Top meditation apps in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Balance was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. BetterSleep did not appear in any of the five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Headspace | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Calm | 2nd | 3 of 3 | 2 of 2 | 5 of 5 |
| Insight Timer | 3rd | 3 of 3 | 2 of 2 | 5 of 5 |
| Waking Up | 4th | 1 of 3 | 2 of 2 | 3 of 5 |
| Healthy Minds Program | 5th | 1 of 3 | 2 of 2 | 3 of 5 |
| Medito | 6th | 2 of 3 | 1 of 2 | 3 of 5 |
| Smiling Mind | 7th | 0 of 3 | 1 of 2 | 1 of 5 |
| Balance | 8th | 1 of 3 | 0 of 2 | 1 of 5 |
| BetterSleep | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Happier | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about meditation apps

- Asked ChatGPT "Which meditation app should I use?": 1. Headspace, 2. Calm, 3. Insight Timer, 4. Medito
- Asked ChatGPT "What are the best meditation apps?": 1. Headspace, 2. Calm, 3. Insight Timer, 4. Medito, 5. Waking Up, 6. Balance
- Asked ChatGPT "What's the best meditation app for daily mindfulness?": 1. Headspace, 2. Calm, 3. Insight Timer, 4. Healthy Minds Program
- Searched Google, AI Overview "meditation apps": 1. Insight Timer, 2. Calm, 3. Headspace, 4. Waking Up, 5. Smiling Mind, 6. Healthy Minds Program, 7. Medito
- Searched Google, AI Overview "mindfulness app": 1. Calm, 2. Headspace, 3. Insight Timer, 4. Healthy Minds Program, 5. Waking Up

Not named in any answer: BetterSleep and Happier.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026.

## How did search popularity change for meditation apps worldwide in September 2026?

- In September 2026, BetterSleep lost share of searches among meditation apps worldwide, from 13.7% to 12.8%.
- Estimated monthly branded searches for Balance worldwide fell 52.5% over 12 measured months, from 2K to 960 in September 2026.

## Month by month

| Month | Balance estimated searches | Balance Share of Search | Balance rank | BetterSleep estimated searches | BetterSleep Share of Search | BetterSleep rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 2K | 0.93% | 9 | 27.1K | 12.4% | 4 |
| Nov 2025 | 1.9K | 0.92% | 9 | 18.1K | 8.9% | 4 |
| Dec 2025 | 2.2K | 1.1% | 9 | 22.2K | 10.8% | 4 |
| Jan 2026 | 2.6K | 1% | 9 | 22.2K | 8.6% | 4 |
| Feb 2026 | 2K | 0.89% | 9 | 18.1K | 8% | 4 |
| Mar 2026 | 1.7K | 0.7% | 10 | 18.1K | 7.4% | 5 |
| Apr 2026 | 1.6K | 0.85% | 10 | 18.1K | 9.7% | 4 |
| May 2026 | 1.5K | 0.8% | 10 | 18.1K | 9.9% | 4 |
| Jun 2026 | 1.3K | 0.68% | 9 | 22.2K | 11.5% | 4 |
| Jul 2026 | 1.3K | 0.78% | 9 | 22.2K | 13.2% | 4 |
| Aug 2026 | 1.1K | 0.54% | 10 | 27.1K | 13.7% | 3 |
| Sep 2026 | 960 | 0.37% | 10 | 33.1K | 12.8% | 3 |

## How each brand is measured

Brandwave collects information about searches that people make online using Balance’s and BetterSleep’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Balance**: Measured on the search terms “balance meditation” and “balance meditation app”, summed into one figure.
- **BetterSleep**: Measured on the search term “bettersleep”.

- [Balance profile](/demand/global-en/brands/balance)
- [BetterSleep profile](/demand/global-en/brands/bettersleep)
- [All meditation apps worldwide](/demand/global-en/categories/meditation-apps): The set both shares are measured inside, 10 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Balance or BetterSleep more popular in search?

In September 2026, BetterSleep had more branded searches than Balance among meditation apps worldwide. BetterSleep had about 33,100 branded searches, while Balance had 960. BetterSleep made up 12.8% of all meditation app searches we track, and Balance accounted for 0.37%.

## Cite this page

Brandwave. "Balance vs BetterSleep: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/balance-vs-bettersleep

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/balance-vs-bettersleep. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
