---
title: "Badger Maps vs Paasche: Which is more popular by branded search?"
description: "Which is more popular in search, Badger Maps or Paasche? Compare estimated monthly branded-search demand and Share of Search inside the Airbrush brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/badger-maps-vs-paasche"
publisher: "Brandwave"
---

# Badger Maps vs Paasche: Which is more popular by branded search?

Which is more popular in search, Badger Maps or Paasche? Compare estimated monthly branded-search demand and Share of Search inside the Airbrush brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Badger Maps and Paasche
- **Competitive set**: Airbrush brands
- **Market**: Global
- **Month measured**: Aug 2026
- **Badger Maps Share of Search**: 9.7%
- **Paasche Share of Search**: 2.8%

## Which is more popular in search, Badger Maps or Paasche?

- In August 2026, Badger Maps had more branded searches than Paasche among airbrush brands worldwide. Badger Maps was estimated to have 5.5K branded searches compared to Paasche’s 1.6K, and held a 9.7% Share of Search versus Paasche’s 2.8%.
- Badger Maps was ahead of Paasche in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Badger Maps’ estimated Share of Search among airbrush brands worldwide moved from 11.6% to 9.7%, and its estimated monthly branded searches moved from 6.7K to 5.5K.
- Across the 11 months ending August 2026, Paasche’s estimated Share of Search among airbrush brands worldwide moved from 3.3% to 2.8%, and its estimated monthly branded searches moved from 1.9K to 1.6K.

## How did search popularity change for airbrush brands worldwide in August 2026?

- Estimated monthly branded searches for Badger Maps worldwide fell 17.9% over 11 measured months, from 6.7K to 5.5K in August 2026.
- Estimated monthly branded searches for Paasche worldwide fell 15.8% over 11 measured months, from 1.9K to 1.6K in August 2026.

## Month by month

| Month | Badger Maps estimated searches | Badger Maps Share of Search | Badger Maps rank | Paasche estimated searches | Paasche Share of Search | Paasche rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 6.7K | 11.6% | 4 | 1.9K | 3.3% | 5 |
| Nov 2025 | 5.5K | 9.3% | 4 | 2.4K | 4.1% | 5 |
| Dec 2025 | 5.5K | 9.2% | 4 | 2.4K | 4% | 5 |
| Jan 2026 | 6.7K | 9.6% | 4 | 2.4K | 3.4% | 5 |
| Feb 2026 | 5.5K | 9.7% | 4 | 2.4K | 4.2% | 5 |
| Mar 2026 | 6.8K | 11.2% | 4 | 2.4K | 4% | 5 |
| Apr 2026 | 6.7K | 10.2% | 4 | 2.4K | 3.6% | 5 |
| May 2026 | 5.5K | 8.8% | 4 | 1.9K | 3% | 5 |
| Jun 2026 | 5.5K | 10.2% | 4 | 1.9K | 3.5% | 5 |
| Jul 2026 | 5.5K | 10% | 4 | 1.6K | 2.9% | 5 |
| Aug 2026 | 5.5K | 9.7% | 4 | 1.6K | 2.8% | 5 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Badger Maps’ and Paasche’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Badger Maps**: Measured on the search terms “badger maps”, “badger maps app”, “badger maps field sales”, “badger maps sales route planner”, “badgermapping com” and “badgermaps”, summed into one figure.
- **Paasche**: Measured on the search term “paasche”.

- [Badger Maps profile](/demand/global-en/brands/badger-maps)
- [Paasche profile](/demand/global-en/brands/paasche)
- [All airbrush brands worldwide](/demand/global-en/categories/airbrush-brands): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Badger Maps or Paasche?

In August 2026, Badger Maps had more branded searches than Paasche among airbrush brands worldwide. Badger Maps was estimated to have 5.5K branded searches compared to Paasche’s 1.6K, and held a 9.7% Share of Search versus Paasche’s 2.8%.

## Cite this page

Brandwave. "Badger Maps vs Paasche: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/badger-maps-vs-paasche

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/badger-maps-vs-paasche. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.