---
title: "BaByliss vs BaBylissPRO: Which is searched more?"
description: "Is BaByliss or BaBylissPRO more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Hair styling tool brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/babyliss-vs-babylisspro"
publisher: "Brandwave"
---

# BaByliss vs BaBylissPRO: Which is searched more?

Is BaByliss or BaBylissPRO more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Hair styling tool brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: BaByliss and BaBylissPRO
- **Competitive set**: Hair styling tool brands
- **Market**: Global
- **Month measured**: Sep 2026
- **BaByliss Share of Search**: 6%
- **BaBylissPRO Share of Search**: 0.36%

## Is BaByliss or BaBylissPRO more popular in search?

- In September 2026, BaByliss had more branded searches than BaBylissPRO among hair styling tool brands worldwide. BaByliss had about 616,000 branded searches, while BaBylissPRO had 36,700. BaByliss made up 6% of all hair styling tool brand searches we track, and BaBylissPRO accounted for 0.36%.
- BaByliss was ahead of BaBylissPRO in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, BaByliss’ share of searches among hair styling tool brands worldwide moved from 5.7% to 6%, and its estimated monthly branded searches moved from 610K to 616K.
- Across the 12 months ending September 2026, BaBylissPRO’s share of searches among hair styling tool brands worldwide moved from 0.45% to 0.36%, and its estimated monthly branded searches moved from 48.2K to 36.7K.

## Top hair styling tool brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, BaBylissPRO was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. BaByliss was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. BaBylissPRO was listed before BaByliss in every answer that named either.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Dyson | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Shark | 2nd | 3 of 3 | 1 of 2 | 4 of 5 |
| ghd | 3rd | 3 of 3 | 1 of 2 | 4 of 5 |
| BaBylissPRO | 4th | 3 of 3 | 1 of 2 | 4 of 5 |
| T3 | 5th | 1 of 3 | 1 of 2 | 2 of 5 |
| BaByliss | 6th | 1 of 3 | 0 of 2 | 1 of 5 |
| CHI | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Remington | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about hair styling tool brands

- Asked ChatGPT "Which hair styling tool brand should I buy?": 1. Shark, 2. Dyson, 3. ghd, 4. BaBylissPRO
- Asked ChatGPT "What are the best hair styling tool brands?": 1. Dyson, 2. ghd, 3. Shark, 4. BaBylissPRO, 5. T3
- Asked ChatGPT "What's the best hair styling tool brand for home styling?": 1. Dyson, 2. Shark, 3. ghd, 4. BaBylissPRO, 5. BaByliss
- Searched Google, AI Overview "hair styling tools": 1. Shark, 2. Dyson, 3. ghd, 4. BaBylissPRO
- Searched Google, AI Overview "hair dryer brush": 1. Dyson, 2. T3

Not named in any answer: CHI and Remington.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 19, 2026.

## How did search popularity change for hair styling tool brands worldwide in September 2026?

- In September 2026, BaByliss lost share of searches among hair styling tool brands worldwide, from 6.6% to 6%.
- Estimated monthly branded searches for BaBylissPRO worldwide fell 23.9% over 12 measured months, from 48.2K to 36.7K in September 2026.

## Month by month

| Month | BaByliss estimated searches | BaByliss Share of Search | BaByliss rank | BaBylissPRO estimated searches | BaBylissPRO Share of Search | BaBylissPRO rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 610K | 5.7% | 4 | 48.2K | 0.45% | 6 |
| Nov 2025 | 906K | 5.1% | 4 | 76.2K | 0.43% | 6 |
| Dec 2025 | 913K | 5.7% | 4 | 114K | 0.71% | 6 |
| Jan 2026 | 616K | 5.3% | 4 | 55.7K | 0.48% | 6 |
| Feb 2026 | 504K | 5.5% | 4 | 33.3K | 0.37% | 6 |
| Mar 2026 | 610K | 6.7% | 3 | 34.9K | 0.38% | 6 |
| Apr 2026 | 604K | 7.1% | 2 | 35.5K | 0.42% | 6 |
| May 2026 | 604K | 7.1% | 2 | 38.5K | 0.45% | 6 |
| Jun 2026 | 599K | 7.1% | 2 | 43.3K | 0.51% | 6 |
| Jul 2026 | 604K | 7.7% | 3 | 37.8K | 0.48% | 6 |
| Aug 2026 | 610K | 6.6% | 2 | 38.9K | 0.42% | 6 |
| Sep 2026 | 616K | 6% | 3 | 36.7K | 0.36% | 6 |

## How each brand is measured

Brandwave collects information about searches that people make online using BaByliss’ and BaBylissPRO’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **BaByliss**: Measured on the search terms “babyliss”, “babyliss hair dryer” and “babyliss shaver”, summed into one figure.
- **BaBylissPRO**: Measured on the search terms “babylisspro curling iron”, “babylisspro flat iron”, “babylisspro hair dryer” and “babylisspro straightener”, summed into one figure.

- [BaByliss profile](/demand/global-en/brands/babyliss)
- [BaBylissPRO profile](/demand/global-en/brands/babylisspro)
- [All hair styling tool brands worldwide](/demand/global-en/categories/hair-styling-tool-brands): The set both shares are measured inside, 8 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is BaByliss or BaBylissPRO more popular in search?

In September 2026, BaByliss had more branded searches than BaBylissPRO among hair styling tool brands worldwide. BaByliss had about 616,000 branded searches, while BaBylissPRO had 36,700. BaByliss made up 6% of all hair styling tool brand searches we track, and BaBylissPRO accounted for 0.36%.

## Cite this page

Brandwave. "BaByliss vs BaBylissPRO: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/babyliss-vs-babylisspro

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/babyliss-vs-babylisspro. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
