---
title: "Azure Migrate vs Carbonite: Which is searched more?"
description: "Which is more popular in search, Azure Migrate or Carbonite? Compare estimated monthly branded-search demand and Share of Search inside the Cloud migration platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/azure-migrate-vs-carbonite"
publisher: "Brandwave"
---

# Azure Migrate vs Carbonite: Which is searched more?

Which is more popular in search, Azure Migrate or Carbonite? Compare estimated monthly branded-search demand and Share of Search inside the Cloud migration platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Azure Migrate and Carbonite
- **Competitive set**: Cloud migration platforms
- **Market**: Global
- **Month measured**: Aug 2026
- **Azure Migrate Share of Search**: 9.9%
- **Carbonite Share of Search**: 86.1%

## Which is more popular in search, Azure Migrate or Carbonite?

- In August 2026, Carbonite had more branded searches than Azure Migrate among cloud migration platforms worldwide. Carbonite was estimated to have 50.3K branded searches compared to Azure Migrate’s 5.8K, and held an 86.1% Share of Search versus Azure Migrate’s 9.9%.
- Carbonite was ahead of Azure Migrate in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Azure Migrate’s estimated Share of Search among cloud migration platforms worldwide moved from 16.6% to 9.9%, and its estimated monthly branded searches moved from 10.8K to 5.8K.
- Across the 11 months ending August 2026, Carbonite’s estimated Share of Search among cloud migration platforms worldwide moved from 77.6% to 86.1%, and its estimated monthly branded searches moved from 50.5K to 50.3K.

## How did search popularity change for cloud migration platforms worldwide in August 2026?

- In August 2026, Carbonite gained estimated Share of Search among cloud migration platforms worldwide, from 81.2% to 86.1%.
- In August 2026, Azure Migrate lost estimated Share of Search among cloud migration platforms worldwide, from 14.2% to 9.9%.

## Month by month

| Month | Azure Migrate estimated searches | Azure Migrate Share of Search | Azure Migrate rank | Carbonite estimated searches | Carbonite Share of Search | Carbonite rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 10.8K | 16.6% | 2 | 50.5K | 77.6% | 1 |
| Nov 2025 | 8.8K | 14.1% | 2 | 50.3K | 80.5% | 1 |
| Dec 2025 | 7.2K | 11.9% | 2 | 50.4K | 83.1% | 1 |
| Jan 2026 | 8.8K | 14.1% | 2 | 50.3K | 80.7% | 1 |
| Feb 2026 | 8.8K | 19.1% | 2 | 33.9K | 73.6% | 1 |
| Mar 2026 | 10.8K | 19.3% | 2 | 41.4K | 74% | 1 |
| Apr 2026 | 10.8K | 22.4% | 2 | 33.9K | 70.4% | 1 |
| May 2026 | 8.8K | 16.6% | 2 | 41.2K | 77.6% | 1 |
| Jun 2026 | 8.8K | 14.3% | 2 | 50.1K | 81.6% | 1 |
| Jul 2026 | 7.2K | 14.2% | 2 | 41.2K | 81.2% | 1 |
| Aug 2026 | 5.8K | 9.9% | 2 | 50.3K | 86.1% | 1 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Azure Migrate’s and Carbonite’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Azure Migrate**: Measured on the search terms “azure migrate” and “azuremigrate”, summed into one figure.
- **Carbonite**: Measured on the search terms “carbonite”, “carbonite app”, “carbonite cloud backup”, “carbonite com” and “carbonite software”, summed into one figure.

- [Azure Migrate profile](/demand/global-en/brands/azure-migrate)
- [Carbonite profile](/demand/global-en/brands/carbonite)
- [All cloud migration platforms worldwide](/demand/global-en/categories/cloud-migration-platforms): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Azure Migrate or Carbonite?

In August 2026, Carbonite had more branded searches than Azure Migrate among cloud migration platforms worldwide. Carbonite was estimated to have 50.3K branded searches compared to Azure Migrate’s 5.8K, and held an 86.1% Share of Search versus Azure Migrate’s 9.9%.

## Cite this page

Brandwave. "Azure Migrate vs Carbonite: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/azure-migrate-vs-carbonite

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/azure-migrate-vs-carbonite. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
