---
title: "Azenco vs Backyard Discovery: Which is more popular?"
description: "Is Azenco or Backyard Discovery more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Pergola brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/azenco-vs-backyard-discovery"
publisher: "Brandwave"
---

# Azenco vs Backyard Discovery: Which is more popular?

Is Azenco or Backyard Discovery more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Pergola brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Azenco and Backyard Discovery
- **Competitive set**: Pergola brands
- **Market**: Global
- **Month measured**: Oct 2026
- **Azenco Share of Search**: 4.7%
- **Backyard Discovery Share of Search**: 5.8%

## Is Azenco or Backyard Discovery more popular in search?

- In October 2026, Backyard Discovery had more branded searches than Azenco among pergola brands worldwide. Backyard Discovery had about 880 branded searches, while Azenco had 720. Backyard Discovery made up 5.8% of all pergola brand searches we track, and Azenco accounted for 4.7%.
- Backyard Discovery was ahead of Azenco in every measured month of the 12 months ending October 2026.
- Across the 12 months ending October 2026, Azenco’s share of searches among pergola brands worldwide moved from 1.8% to 4.7%, and its estimated monthly branded searches moved from 590 to 720.
- Across the 12 months ending October 2026, Backyard Discovery’s share of searches among pergola brands worldwide moved from 3.1% to 5.8%, and its estimated monthly branded searches moved from 1K to 880.

## Top pergola brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Backyard Discovery was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Azenco did not appear in any of the five answers.

Too few answers listed options to rank the brands, so only mentions are counted.

| Brand | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- |
| Yardistry | 1 of 3 | 0 of 2 | 1 of 5 |
| Toja Grid | 1 of 3 | 0 of 2 | 1 of 5 |
| Sojag | 0 of 3 | 0 of 2 | 0 of 5 |
| StruXure | 0 of 3 | 0 of 2 | 0 of 5 |
| Backyard Discovery | 2 of 3 | 1 of 2 | 3 of 5 |
| Azenco | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about pergola brands

- Asked ChatGPT "What's the best pergola kit for a backyard?": 1. Backyard Discovery
- Asked ChatGPT "Are louvered aluminum pergolas worth the money?": named none of the brands we track
- Asked ChatGPT "Which pergola brands are easiest to install yourself?": 1. Backyard Discovery, 2. Toja Grid, 3. Yardistry
- Searched Google, AI Overview "pergola kit": 1. Backyard Discovery
- Searched Google, AI Overview "louvered pergola": named none of the brands we track

Not named in any answer: Sojag, StruXure and Azenco.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 28, 2026.

## How did search popularity change for pergola brands worldwide in October 2026?

- In October 2026, Backyard Discovery lost share of searches among pergola brands worldwide, from 6.4% to 5.8%.
- Azenco’s share of searches among pergola brands worldwide has gained ground for 3 months in a row, from 3.7% to 4.7% in October 2026.

## How has branded search for Azenco and Backyard Discovery changed worldwide over the last 12 months?

| Month | Azenco estimated searches | Azenco Share of Search | Azenco rank | Backyard Discovery estimated searches | Backyard Discovery Share of Search | Backyard Discovery rank |
| --- | --- | --- | --- | --- | --- | --- |
| Nov 2025 | 590 | 1.8% | 6 | 1K | 3.1% | 5 |
| Dec 2025 | 480 | 2.4% | 6 | 720 | 3.5% | 5 |
| Jan 2026 | 720 | 3.4% | 6 | 1.3K | 6.1% | 4 |
| Feb 2026 | 880 | 2.8% | 6 | 1.6K | 5.1% | 5 |
| Mar 2026 | 1.3K | 3.1% | 6 | 2.9K | 6.8% | 5 |
| Apr 2026 | 1.3K | 2.8% | 6 | 2.9K | 6.2% | 5 |
| May 2026 | 1.6K | 3% | 6 | 3.6K | 6.8% | 5 |
| Jun 2026 | 1.3K | 3% | 6 | 5.4K | 12.4% | 3 |
| Jul 2026 | 1.3K | 3.7% | 6 | 3.6K | 10.3% | 4 |
| Aug 2026 | 1K | 3.8% | 6 | 1.9K | 7.2% | 5 |
| Sep 2026 | 880 | 4.4% | 6 | 1.3K | 6.4% | 5 |
| Oct 2026 | 720 | 4.7% | 6 | 880 | 5.8% | 5 |

## How are Azenco’s and Backyard Discovery’s branded searches counted?

Brandwave collects information about searches that people make online using Azenco’s and Backyard Discovery’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Azenco**: Measured on the search term “azenco pergola”.
- **Backyard Discovery**: Measured on the search term “backyard discovery pergola”.

- [Azenco profile](/demand/global-en/brands/azenco)
- [Backyard Discovery profile](/demand/global-en/brands/backyard-discovery)
- [All pergola brands worldwide](/demand/global-en/categories/pergola-brands): The set both shares are measured inside, 6 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Azenco or Backyard Discovery more popular in search?

In October 2026, Backyard Discovery had more branded searches than Azenco among pergola brands worldwide. Backyard Discovery had about 880 branded searches, while Azenco had 720. Backyard Discovery made up 5.8% of all pergola brand searches we track, and Azenco accounted for 4.7%.

## Cite this page

Brandwave. "Azenco vs Backyard Discovery: Which is more popular?". https://gobrandwave.com/demand/global-en/compare/azenco-vs-backyard-discovery

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/azenco-vs-backyard-discovery. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
