--- title: "AWS Migration Hub vs Carbonite: Which is searched more?" description: "Which is more popular in search, AWS Migration Hub or Carbonite? Compare estimated monthly branded-search demand and Share of Search inside the Cloud migration platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/aws-migration-hub-vs-carbonite" publisher: "Brandwave" --- # AWS Migration Hub vs Carbonite: Which is searched more? Which is more popular in search, AWS Migration Hub or Carbonite? Compare estimated monthly branded-search demand and Share of Search inside the Cloud migration platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: AWS Migration Hub and Carbonite - **Competitive set**: Cloud migration platforms - **Market**: Global - **Month measured**: Aug 2026 - **AWS Migration Hub Share of Search**: 1.5% - **Carbonite Share of Search**: 86.1% ## Which is more popular in search, AWS Migration Hub or Carbonite? - In August 2026, Carbonite had more branded searches than AWS Migration Hub among cloud migration platforms worldwide. Carbonite was estimated to have 50.3K branded searches compared to AWS Migration Hub’s 880, and held an 86.1% Share of Search versus AWS Migration Hub’s 1.5%. - Carbonite was ahead of AWS Migration Hub in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, AWS Migration Hub’s estimated Share of Search among cloud migration platforms worldwide moved from 2.9% to 1.5%, and its estimated monthly branded searches moved from 1.9K to 880. - Across the 11 months ending August 2026, Carbonite’s estimated Share of Search among cloud migration platforms worldwide moved from 77.6% to 86.1%, and its estimated monthly branded searches moved from 50.5K to 50.3K. ## How did search popularity change for cloud migration platforms worldwide in August 2026? - In August 2026, Carbonite gained estimated Share of Search among cloud migration platforms worldwide, from 81.2% to 86.1%. - Estimated monthly branded searches for AWS Migration Hub worldwide fell 53.7% over 11 measured months, from 1.9K to 880 in August 2026. ## Month by month | Month | AWS Migration Hub estimated searches | AWS Migration Hub Share of Search | AWS Migration Hub rank | Carbonite estimated searches | Carbonite Share of Search | Carbonite rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 1.9K | 2.9% | 3 | 50.5K | 77.6% | 1 | | Nov 2025 | 1.6K | 2.6% | 3 | 50.3K | 80.5% | 1 | | Dec 2025 | 1.6K | 2.6% | 3 | 50.4K | 83.1% | 1 | | Jan 2026 | 1.6K | 2.6% | 3 | 50.3K | 80.7% | 1 | | Feb 2026 | 1.6K | 3.5% | 3 | 33.9K | 73.6% | 1 | | Mar 2026 | 1.9K | 3.4% | 3 | 41.4K | 74% | 1 | | Apr 2026 | 1.6K | 3.3% | 3 | 33.9K | 70.4% | 1 | | May 2026 | 1.6K | 3% | 3 | 41.2K | 77.6% | 1 | | Jun 2026 | 1K | 1.6% | 3 | 50.1K | 81.6% | 1 | | Jul 2026 | 880 | 1.7% | 3 | 41.2K | 81.2% | 1 | | Aug 2026 | 880 | 1.5% | 3 | 50.3K | 86.1% | 1 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using AWS Migration Hub’s and Carbonite’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **AWS Migration Hub**: Measured on the search term “aws migration hub”. - **Carbonite**: Measured on the search terms “carbonite”, “carbonite app”, “carbonite cloud backup”, “carbonite com” and “carbonite software”, summed into one figure. - [AWS Migration Hub profile](/demand/global-en/brands/aws-migration-hub) - [Carbonite profile](/demand/global-en/brands/carbonite) - [All cloud migration platforms worldwide](/demand/global-en/categories/cloud-migration-platforms): The set both shares are measured inside, 5 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, AWS Migration Hub or Carbonite? In August 2026, Carbonite had more branded searches than AWS Migration Hub among cloud migration platforms worldwide. Carbonite was estimated to have 50.3K branded searches compared to AWS Migration Hub’s 880, and held an 86.1% Share of Search versus AWS Migration Hub’s 1.5%. ## Cite this page Brandwave. "AWS Migration Hub vs Carbonite: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/aws-migration-hub-vs-carbonite This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/aws-migration-hub-vs-carbonite. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.