---
title: "AWS API Gateway vs SwaggerHub: Which is searched more?"
description: "Is AWS API Gateway or SwaggerHub more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the API management platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/aws-api-gateway-vs-swaggerhub"
publisher: "Brandwave"
---

# AWS API Gateway vs SwaggerHub: Which is searched more?

Is AWS API Gateway or SwaggerHub more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the API management platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: AWS API Gateway and SwaggerHub
- **Competitive set**: API management platforms
- **Market**: Global
- **Month measured**: Sep 2026
- **AWS API Gateway Share of Search**: 7.3%
- **SwaggerHub Share of Search**: 1.4%

## Is AWS API Gateway or SwaggerHub more popular in search?

- In September 2026, AWS API Gateway had more branded searches than SwaggerHub among API management platforms worldwide. AWS API Gateway had about 9,910 branded searches, while SwaggerHub had 1,900. AWS API Gateway made up 7.3% of all API management platform searches we track, and SwaggerHub accounted for 1.4%.
- AWS API Gateway was ahead of SwaggerHub in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, AWS API Gateway’s share of searches among API management platforms worldwide moved from 8.8% to 7.3%, and its estimated monthly branded searches moved from 18.1K to 9.9K.
- Across the 12 months ending September 2026, SwaggerHub’s share of searches among API management platforms worldwide moved from 2.1% to 1.4%, and its estimated monthly branded searches moved from 4.4K to 1.9K.

## Top API management platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, AWS API Gateway appeared in all five answers. SwaggerHub did not appear in any of the five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Azure API Management | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Apigee | 2nd | 3 of 3 | 2 of 2 | 5 of 5 |
| AWS API Gateway | 3rd | 3 of 3 | 2 of 2 | 5 of 5 |
| Kong | 4th | 3 of 3 | 1 of 2 | 4 of 5 |
| WSO2 API Manager | 5th | 2 of 3 | 2 of 2 | 4 of 5 |
| Postman | 6th | 2 of 3 | 2 of 2 | 4 of 5 |
| MuleSoft | 7th | 1 of 3 | 1 of 2 | 2 of 5 |
| Tyk | 8th | 2 of 3 | 0 of 2 | 2 of 5 |
| Gravitee | 9th | 1 of 3 | 2 of 2 | 3 of 5 |
| SwaggerHub | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about API management platforms

- Asked ChatGPT "Which API management platform should I use?": 1. Kong, 2. AWS API Gateway, 3. Azure API Management, 4. Apigee, 5. WSO2 API Manager
- Asked ChatGPT "What are the best API management platforms?": 1. Kong, 2. Apigee, 3. Azure API Management, 4. AWS API Gateway, 5. MuleSoft, 6. Tyk, 7. Gravitee, 8. WSO2 API Manager, 9. Postman
- Asked ChatGPT "What's the best API management platform for API teams?": 1. Kong, 2. Apigee, 3. Azure API Management, 4. Tyk, 5. AWS API Gateway, 6. Postman
- Searched Google, AI Overview "api management platforms": 1. Azure API Management, 2. AWS API Gateway, 3. Apigee, 4. Postman, 5. MuleSoft, 6. WSO2 API Manager, 7. Kong, 8. Gravitee
- Searched Google, AI Overview "api management software": 1. Azure API Management, 2. AWS API Gateway, 3. Apigee, 4. WSO2 API Manager, 5. Postman, 6. Gravitee

Not named in any answer: SwaggerHub.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 20, 2026.

## How did search popularity change for API management platforms worldwide in September 2026?

- Estimated monthly branded searches for SwaggerHub worldwide fell 56.8% over 12 measured months, from 4.4K to 1.9K in September 2026.
- Estimated monthly branded searches for AWS API Gateway worldwide fell 45.3% over 12 measured months, from 18.1K to 9.9K in September 2026.

## Month by month

| Month | AWS API Gateway estimated searches | AWS API Gateway Share of Search | AWS API Gateway rank | SwaggerHub estimated searches | SwaggerHub Share of Search | SwaggerHub rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 18.1K | 8.8% | 4 | 4.4K | 2.1% | 9 |
| Nov 2025 | 18.1K | 10.4% | 4 | 4.4K | 2.5% | 9 |
| Dec 2025 | 14.8K | 9.9% | 4 | 2.9K | 1.9% | 9 |
| Jan 2026 | 14.8K | 8.8% | 5 | 3.6K | 2.1% | 9 |
| Feb 2026 | 18.1K | 10.6% | 4 | 3.6K | 2.1% | 9 |
| Mar 2026 | 14.8K | 8.4% | 5 | 3.6K | 2.1% | 9 |
| Apr 2026 | 14.8K | 8.7% | 4 | 2.9K | 1.7% | 9 |
| May 2026 | 14.8K | 9.7% | 5 | 2.4K | 1.6% | 9 |
| Jun 2026 | 12.1K | 8.1% | 5 | 2.4K | 1.6% | 9 |
| Jul 2026 | 12.1K | 8.3% | 4 | 2.4K | 1.6% | 9 |
| Aug 2026 | 9.9K | 7.2% | 5 | 1.9K | 1.4% | 9 |
| Sep 2026 | 9.9K | 7.3% | 5 | 1.9K | 1.4% | 9 |

## How each brand is measured

Brandwave collects information about searches that people make online using AWS API Gateway’s and SwaggerHub’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **AWS API Gateway**: Measured on the search terms “aws api gateway” and “awsapigateway”, summed into one figure.
- **SwaggerHub**: Measured on the search term “swaggerhub”.

- [AWS API Gateway profile](/demand/global-en/brands/aws-api-gateway)
- [SwaggerHub profile](/demand/global-en/brands/swaggerhub)
- [All API management platforms worldwide](/demand/global-en/categories/api-management-platforms): The set both shares are measured inside, 10 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is AWS API Gateway or SwaggerHub more popular in search?

In September 2026, AWS API Gateway had more branded searches than SwaggerHub among API management platforms worldwide. AWS API Gateway had about 9,910 branded searches, while SwaggerHub had 1,900. AWS API Gateway made up 7.3% of all API management platform searches we track, and SwaggerHub accounted for 1.4%.

## Cite this page

Brandwave. "AWS API Gateway vs SwaggerHub: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/aws-api-gateway-vs-swaggerhub

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/aws-api-gateway-vs-swaggerhub. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
