---
title: "Aveeno vs Sun Bum: Which is more popular?"
description: "Is Aveeno or Sun Bum more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Sunscreen brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/aveeno-vs-sun-bum"
publisher: "Brandwave"
---

# Aveeno vs Sun Bum: Which is more popular?

Is Aveeno or Sun Bum more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Sunscreen brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Aveeno and Sun Bum
- **Competitive set**: Sunscreen brands
- **Market**: Global
- **Month measured**: Oct 2026
- **Aveeno Share of Search**: 0.58%
- **Sun Bum Share of Search**: 0.94%

## Is Aveeno or Sun Bum more popular in search?

- In October 2026, Sun Bum had more branded searches than Aveeno among sunscreen brands worldwide. Sun Bum had about 22,500 branded searches, while Aveeno had 14,000. Sun Bum made up 0.94% of all sunscreen brand searches we track, and Aveeno accounted for 0.58%.
- Sun Bum was ahead of Aveeno in every measured month of the 12 months ending October 2026.
- Across the 12 months ending October 2026, Aveeno’s share of searches among sunscreen brands worldwide moved from 0.57% to 0.58%, and its estimated monthly branded searches moved from 9.7K to 14K.
- Across the 12 months ending October 2026, Sun Bum’s share of searches among sunscreen brands worldwide moved from 1.1% to 0.94%, and its estimated monthly branded searches moved from 18.2K to 22.5K.

## Top sunscreen brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, neither Aveeno nor Sun Bum showed up in any of the four answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| La Roche-Posay | 1st | 3 of 3 | 1 of 1 | 4 of 4 |
| Neutrogena | 2nd | 2 of 3 | 1 of 1 | 3 of 4 |
| EltaMD | 3rd | 2 of 3 | 0 of 1 | 2 of 4 |
| CeraVe | 4th | 3 of 3 | 0 of 1 | 3 of 4 |
| Blue Lizard | 5th | 2 of 3 | 1 of 1 | 3 of 4 |
| Beauty of Joseon | 6th | 1 of 3 | 0 of 1 | 1 of 4 |
| Supergoop! | 7th | 1 of 3 | 0 of 1 | 1 of 4 |
| Ultra Violette | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |
| Nivea | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |
| Banana Boat | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |
| Eucerin | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |
| Naked Sundays | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |
| COSRX | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |
| Sun Bum | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |
| Bondi Sands | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |
| Aveeno | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |
| Vacation | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |
| COOLA | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |
| Thinkbaby | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |
| Childs Farm | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |

## Every AI answer about sunscreen brands

- Asked ChatGPT "Which sunscreen brand should I buy?": 1. La Roche-Posay, 2. CeraVe, 3. Blue Lizard
- Asked ChatGPT "What are the best sunscreen brands?": 1. La Roche-Posay, 2. EltaMD, 3. Neutrogena, 4. Beauty of Joseon, 5. Supergoop!, 6. Blue Lizard, 7. CeraVe
- Asked ChatGPT "What's the best sunscreen brand for daily sun protection?": 1. La Roche-Posay, 2. EltaMD, 3. CeraVe, 4. Neutrogena
- Searched Google, AI Overview "best sunscreen": 1. La Roche-Posay, 2. Neutrogena, 3. Blue Lizard

Not named in any answer: Ultra Violette, Nivea, Banana Boat, Eucerin, Naked Sundays, COSRX, Sun Bum, Bondi Sands, Aveeno, Vacation, COOLA, Thinkbaby and Childs Farm.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026.

## How did search popularity change for sunscreen brands worldwide in October 2026?

- Sun Bum’s share of searches among sunscreen brands worldwide has lost ground for 3 months in a row, from 2% to 0.94% in October 2026.
- In October 2026, Aveeno rose from 17th to 16th among sunscreen brands worldwide.

## How has branded search for Aveeno and Sun Bum changed worldwide over the last 12 months?

| Month | Aveeno estimated searches | Aveeno Share of Search | Aveeno rank | Sun Bum estimated searches | Sun Bum Share of Search | Sun Bum rank |
| --- | --- | --- | --- | --- | --- | --- |
| Nov 2025 | 9.7K | 0.57% | 16 | 18.2K | 1.1% | 13 |
| Dec 2025 | 10K | 0.61% | 17 | 27.2K | 1.6% | 12 |
| Jan 2026 | 12.3K | 0.65% | 16 | 27.3K | 1.4% | 12 |
| Feb 2026 | 12.3K | 0.67% | 16 | 27.2K | 1.5% | 11 |
| Mar 2026 | 18.4K | 0.69% | 16 | 60.9K | 2.3% | 11 |
| Apr 2026 | 27.6K | 0.9% | 16 | 60.8K | 2% | 11 |
| May 2026 | 27.6K | 0.79% | 17 | 60.9K | 1.7% | 12 |
| Jun 2026 | 21.7K | 0.61% | 18 | 90.8K | 2.5% | 12 |
| Jul 2026 | 17.7K | 0.59% | 19 | 60.8K | 2% | 12 |
| Aug 2026 | 14.5K | 0.57% | 17 | 33.4K | 1.3% | 14 |
| Sep 2026 | 11.5K | 0.51% | 17 | 22.4K | 0.99% | 14 |
| Oct 2026 | 14K | 0.58% | 16 | 22.5K | 0.94% | 13 |

## How are Aveeno’s and Sun Bum’s branded searches counted?

Brandwave collects information about searches that people make online using Aveeno’s and Sun Bum’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Aveeno**: Measured on the search terms “aveeno spf” and “aveeno sunscreen”, summed into one figure.
- **Sun Bum**: Measured on the search terms “sun bum spf”, “sun bum sun cream” and “sun bum sunscreen”, summed into one figure.

- [Aveeno profile](/demand/global-en/brands/aveeno)
- [Sun Bum profile](/demand/global-en/brands/sun-bum)
- [All sunscreen brands worldwide](/demand/global-en/categories/sunscreen-brands): The set both shares are measured inside, 20 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Aveeno or Sun Bum more popular in search?

In October 2026, Sun Bum had more branded searches than Aveeno among sunscreen brands worldwide. Sun Bum had about 22,500 branded searches, while Aveeno had 14,000. Sun Bum made up 0.94% of all sunscreen brand searches we track, and Aveeno accounted for 0.58%.

## Cite this page

Brandwave. "Aveeno vs Sun Bum: Which is more popular?". https://gobrandwave.com/demand/global-en/compare/aveeno-vs-sun-bum

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/aveeno-vs-sun-bum. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
