---
title: "Aveeno vs Blue Lizard: Which is more popular?"
description: "Is Aveeno or Blue Lizard more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Sunscreen brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/aveeno-vs-blue-lizard"
publisher: "Brandwave"
---

# Aveeno vs Blue Lizard: Which is more popular?

Is Aveeno or Blue Lizard more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Sunscreen brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Aveeno and Blue Lizard
- **Competitive set**: Sunscreen brands
- **Market**: Global
- **Month measured**: Oct 2026
- **Aveeno Share of Search**: 0.58%
- **Blue Lizard Share of Search**: 0.63%

## Is Aveeno or Blue Lizard more popular in search?

- In October 2026, Aveeno and Blue Lizard were level in searches among sunscreen brands worldwide, with an estimated 14K versus 15K branded searches, at 0.58% and 0.63% of the total.
- The lead changed hands once in the 12 months ending October 2026: Blue Lizard took it in December 2025.
- Across the 12 months ending October 2026, Aveeno’s share of searches among sunscreen brands worldwide moved from 0.57% to 0.58%, and its estimated monthly branded searches moved from 9.7K to 14K.
- Across the 12 months ending October 2026, Blue Lizard’s share of searches among sunscreen brands worldwide moved from 0.49% to 0.63%, and its estimated monthly branded searches moved from 8.3K to 15K.

## Top sunscreen brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Blue Lizard was mentioned in three out of four: in two of the three ChatGPT answers and in the Google AI Overview. Aveeno did not appear in any of the four answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| La Roche-Posay | 1st | 3 of 3 | 1 of 1 | 4 of 4 |
| Neutrogena | 2nd | 2 of 3 | 1 of 1 | 3 of 4 |
| EltaMD | 3rd | 2 of 3 | 0 of 1 | 2 of 4 |
| CeraVe | 4th | 3 of 3 | 0 of 1 | 3 of 4 |
| Blue Lizard | 5th | 2 of 3 | 1 of 1 | 3 of 4 |
| Beauty of Joseon | 6th | 1 of 3 | 0 of 1 | 1 of 4 |
| Supergoop! | 7th | 1 of 3 | 0 of 1 | 1 of 4 |
| Ultra Violette | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |
| Nivea | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |
| Banana Boat | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |
| Eucerin | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |
| Naked Sundays | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |
| COSRX | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |
| Sun Bum | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |
| Bondi Sands | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |
| Aveeno | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |
| Vacation | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |
| COOLA | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |
| Thinkbaby | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |
| Childs Farm | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |

## Every AI answer about sunscreen brands

- Asked ChatGPT "Which sunscreen brand should I buy?": 1. La Roche-Posay, 2. CeraVe, 3. Blue Lizard
- Asked ChatGPT "What are the best sunscreen brands?": 1. La Roche-Posay, 2. EltaMD, 3. Neutrogena, 4. Beauty of Joseon, 5. Supergoop!, 6. Blue Lizard, 7. CeraVe
- Asked ChatGPT "What's the best sunscreen brand for daily sun protection?": 1. La Roche-Posay, 2. EltaMD, 3. CeraVe, 4. Neutrogena
- Searched Google, AI Overview "best sunscreen": 1. La Roche-Posay, 2. Neutrogena, 3. Blue Lizard

Not named in any answer: Ultra Violette, Nivea, Banana Boat, Eucerin, Naked Sundays, COSRX, Sun Bum, Bondi Sands, Aveeno, Vacation, COOLA, Thinkbaby and Childs Farm.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026.

## How did search popularity change for sunscreen brands worldwide in October 2026?

- In October 2026, Blue Lizard lost share of searches among sunscreen brands worldwide, from 1.2% to 0.63%.
- In October 2026, Aveeno rose from 17th to 16th among sunscreen brands worldwide.

## How has branded search for Aveeno and Blue Lizard changed worldwide over the last 12 months?

| Month | Aveeno estimated searches | Aveeno Share of Search | Aveeno rank | Blue Lizard estimated searches | Blue Lizard Share of Search | Blue Lizard rank |
| --- | --- | --- | --- | --- | --- | --- |
| Nov 2025 | 9.7K | 0.57% | 16 | 8.3K | 0.49% | 17 |
| Dec 2025 | 10K | 0.61% | 17 | 10.1K | 0.61% | 16 |
| Jan 2026 | 12.3K | 0.65% | 16 | 15.1K | 0.8% | 15 |
| Feb 2026 | 12.3K | 0.67% | 16 | 15.1K | 0.82% | 14 |
| Mar 2026 | 18.4K | 0.69% | 16 | 41.1K | 1.5% | 12 |
| Apr 2026 | 27.6K | 0.9% | 16 | 50.2K | 1.6% | 12 |
| May 2026 | 27.6K | 0.79% | 17 | 91.4K | 2.6% | 11 |
| Jun 2026 | 21.7K | 0.61% | 18 | 136K | 3.8% | 10 |
| Jul 2026 | 17.7K | 0.59% | 19 | 91.2K | 3% | 11 |
| Aug 2026 | 14.5K | 0.57% | 17 | 49.9K | 2% | 11 |
| Sep 2026 | 11.5K | 0.51% | 17 | 27.4K | 1.2% | 13 |
| Oct 2026 | 14K | 0.58% | 16 | 15K | 0.63% | 15 |

## How are Aveeno’s and Blue Lizard’s branded searches counted?

Brandwave collects information about searches that people make online using Aveeno’s and Blue Lizard’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Aveeno**: Measured on the search terms “aveeno spf” and “aveeno sunscreen”, summed into one figure.
- **Blue Lizard**: Measured on the search terms “blue lizard spf” and “blue lizard sunscreen”, summed into one figure.

- [Aveeno profile](/demand/global-en/brands/aveeno)
- [Blue Lizard profile](/demand/global-en/brands/blue-lizard)
- [All sunscreen brands worldwide](/demand/global-en/categories/sunscreen-brands): The set both shares are measured inside, 20 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Aveeno or Blue Lizard more popular in search?

In October 2026, Aveeno and Blue Lizard were level in searches among sunscreen brands worldwide, with an estimated 14K versus 15K branded searches, at 0.58% and 0.63% of the total.

## Cite this page

Brandwave. "Aveeno vs Blue Lizard: Which is more popular?". https://gobrandwave.com/demand/global-en/compare/aveeno-vs-blue-lizard

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/aveeno-vs-blue-lizard. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
